Brown · Cool · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Opacity
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade and the most similar lipstick overall.
SephoraYour shade $25 at Ulta Beauty
Rare Beauty Soft Pinch Lip Oil Stick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)$13 less (52%)Matches: Very close colourSame longevity: long-wearingClaims comfort
Differences: Warm rather than cool undertone
Very close colour
Ingredients (not scored): 5% ingredient overlap
Differences: Warm rather than cool undertone
Retailer shade note: brown
Medium confidence· Digital match
NYX Professional Makeup Lip IV Hydrating Gloss Stain
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Target$11.99View at Target
Walmart$11.99View at WalmartUlta Beautyfrom $12 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Same longevity: long-wearingBoth claim hydration
Differences: Warm rather than cool undertoneShimmer rather than glossy (finish)
Close colour · Shimmer
Ingredients (not scored): 7% ingredient overlap
Differences: Warm rather than cool undertone · Shimmer rather than glossy (finish)
Retailer shade note: shimmering rich brown
Medium confidence· Digital match
Fenty Beauty Gloss Bomb Stix High-Shine Gloss Stick
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraSephoraSame priceMatches: Same cool undertoneSame longevity: long-wearingClaims comfort
Differences: Satin rather than glossy (finish)Opaque rather than sheer (opacity)
Slight colour difference · Satin · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Satin rather than glossy (finish) · Opaque rather than sheer (opacity)
Retailer shade note: deep cool brown
Medium confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$13 less (52%)Matches: Same longevity: long-wearingClaims comfortBoth claim hydration
Differences: Noticeably different swatch colourNeutral rather than cool undertone
Slight colour difference
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone
Retailer shade note: brown
Medium confidence· Digital match
NYX Professional Makeup Lip IV Hydrating Gloss Stain
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$11.97View at WalmartTarget$11.99View at TargetUlta Beautyfrom $12 · product priceView at Ulta BeautySephoraCosts $24 moreMatches: Same longevity: long-wearingClaims comfortBoth claim hydration
Differences: Neutral rather than cool undertoneNude rather than brownSatin rather than glossy (finish)
Slight colour difference · Satin
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Nude rather than brown · Satin rather than glossy (finish)
Retailer shade note: beige
Medium confidence· Digital match
Gucci Long Lasting Satin Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephoraCosts $25 moreMatches: Same cool undertoneSame opacity: sheerClaims comfort
Differences: Noticeably different swatch colourNot listed rather than long-wearing (longevity)
Slight colour difference · Sheer tint · Sheer
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Not listed rather than long-wearing (longevity)
Retailer shade note: sheer cool cocoa
Medium confidence· Digital match
Westman Atelier HydroBalm Sheer Tinted Lipstick with Peptides and Hyaluronic Acid
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraSephoraSame priceMatches: Same opacity: sheerBoth claim hydration
Differences: DeeperWarm rather than cool undertoneNot listed rather than long-wearing (longevity)
Slight colour difference · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Deeper · Warm rather than cool undertone · Not listed rather than long-wearing (longevity)
Retailer shade note: warm rich brown
Medium confidence· Digital match
Kosas Wet Stick Moisturizing Shiny Sheer Lipstick with Ceramides
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta BeautySame priceMatches: Claims comfortBoth claim hydration
Differences: Neutral rather than cool undertoneMatte rather than glossy (finish)Opaque rather than sheer (opacity)
Close colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than glossy (finish) · Opaque rather than sheer (opacity) · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: deep rich chocolate brown
Medium confidence· Digital match
MAC Cosmetics M·A·Cximal Silky Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautySephoraCosts $24 moreMatches: Same longevity: long-wearingClaims comfortBoth claim hydration
Differences: Warm rather than cool undertoneNude rather than brownSatin rather than glossy (finish)
Slight colour difference · Satin
Ingredients (not scored): 5% ingredient overlap
Differences: Warm rather than cool undertone · Nude rather than brown · Satin rather than glossy (finish)
Retailer shade note: beige
Medium confidence· Digital match
Gucci Long Lasting Satin Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephoraCosts $2 moreMatches: Same cool undertoneSame longevity: long-wearingBoth claim hydration
Differences: Noticeably different swatch colourLighter
Visibly different colour
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter
Retailer shade note: cool taupe brown
Medium confidence· Digital match
Fenty Beauty Gloss Bomb Stix High-Shine Gloss Stick
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beautyfrom $27 · product priceView at Ulta BeautyUlta BeautyCosts $10 moreMatches: Claims comfortBoth claim hydration
Differences: LighterNeutral rather than cool undertoneMatte rather than glossy (finish)
Slight colour difference · Matte · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Lighter · Neutral rather than cool undertone · Matte rather than glossy (finish) · Buildable rather than sheer (opacity) · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: neutral deep brown
Medium confidence· Digital match
Lancôme L'Absolu Rouge Intimatte Buildable Soft Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautyUlta Beauty(product price)Costs $2 moreMatches: Same cool undertoneClaims transfer resistanceClaims comfort
Differences: Noticeably different swatch colourMatte rather than glossy (finish)Buildable rather than sheer (opacity)
Slight colour difference · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Matte rather than glossy (finish) · Buildable rather than sheer (opacity) · 10-hour wear rather than long-wearing (longevity)
Retailer shade note: rich cool brown
Medium confidence· Digital match
MAC Cosmetics Powder Kiss Hazy Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautyUlta Beauty(product price)$13 less (52%)Matches: Same cool undertoneSame longevity: long-wearingClaims comfort
Differences: Noticeably different swatch colourMauve rather than brown
Slight colour difference
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than brown
Retailer shade note: mauve
Medium confidence· Digital match
NYX Professional Makeup Lip IV Hydrating Gloss Stain
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $12 · product priceView at Ulta BeautyWalmart$17.03 less (68%)Matches: Claims transfer resistanceBoth claim hydration
Differences: Warm rather than cool undertoneSatin rather than glossy (finish)Not listed rather than long-wearing (longevity)
Close colour · Satin
Ingredients (not scored): 3% ingredient overlap
Differences: Warm rather than cool undertone · Satin rather than glossy (finish) · Not listed rather than long-wearing (longevity)
Medium confidence· Digital match
L'Oréal Paris Colour Riche Original Satin Lipstick
Every store that sells this shade · prices as last checked
Walmart$7.97View at WalmartSephoraCosts $25 moreMatches: Claims comfortBoth claim hydration
Differences: LighterWarm rather than cool undertoneSatin rather than glossy (finish)
Close colour · Satin · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Lighter · Warm rather than cool undertone · Satin rather than glossy (finish) · Opaque rather than sheer (opacity) · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: a dark brown
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta BeautySephora$50View at SephoraSephoraCosts $2 moreMatches: Same longevity: long-wearingBoth claim hydration
Differences: Noticeably different swatch colourDeeperWarm rather than cool undertone
Slight colour difference
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Warm rather than cool undertone
Retailer shade note: rich brown
Medium confidence· Digital match
Fenty Beauty Gloss Bomb Stix High-Shine Gloss Stick
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beauty$27View at Ulta BeautyUlta Beauty(product price)Costs $2 moreMatches: Claims comfortBoth claim hydration
Differences: Warm rather than cool undertoneMatte rather than glossy (finish)Buildable rather than sheer (opacity)
Slight colour difference · Matte · Buildable
Ingredients (not scored): 0% ingredient overlap
Differences: Warm rather than cool undertone · Matte rather than glossy (finish) · Buildable rather than sheer (opacity) · 10-hour wear rather than long-wearing (longevity)
Retailer shade note: deep warm brown
Medium confidence· Digital match
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautyUlta BeautyCosts $1 moreMatches: Same opacity: sheerBoth claim hydration
Differences: Noticeably different swatch colourLighterWarm rather than cool undertone
Slight colour difference · Sheer
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Warm rather than cool undertone · Not listed rather than long-wearing (longevity)
Retailer shade note: brown
Medium confidence· Digital match
MAC Cosmetics Squirt Plumping Lip Gloss Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$26View at Ulta BeautyUlta Beauty(product price)Costs $2 moreMatches: Claims transfer resistanceClaims comfortBoth claim hydration
Differences: Noticeably different swatch colourNeutral rather than cool undertoneMatte rather than glossy (finish)
Slight colour difference · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Matte rather than glossy (finish) · Buildable rather than sheer (opacity) · 10-hour wear rather than long-wearing (longevity)
Retailer shade note: rich red brown
Medium confidence· Digital match
MAC Cosmetics Powder Kiss Hazy Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautyUlta Beauty(product price)$13.01 less (52%)Matches: Same cool undertoneClaims comfortBoth claim hydration
Differences: Noticeably different swatch colourNot listed rather than long-wearing (longevity)
Slight colour difference
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Not listed rather than long-wearing (longevity)
Medium confidence· Digital match
Revlon Super Lustrous Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonTarget$6.89View at Target
CVS$8.99View at CVS
Walgreens$11.49View at WalgreensUlta Beautyfrom $11.99 · product priceView at Ulta BeautyWalmart$17.03 less (68%)Matches: Claims transfer resistanceBoth claim hydration
Differences: Noticeably different swatch colourLighterNeutral rather than cool undertone
Slight colour difference · Satin
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Neutral rather than cool undertone · Satin rather than glossy (finish) · Not listed rather than long-wearing (longevity)
Medium confidence· Digital match
L'Oréal Paris Colour Riche Original Satin Lipstick
Every store that sells this shade · prices as last checked
Walmart$7.97View at WalmartSephoraSame priceMatches: Same cool undertoneSame longevity: long-wearingClaims comfort
Differences: Noticeably different swatch colourSatin rather than glossy (finish)Opaque rather than sheer (opacity)
Visibly different colour · Satin · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Satin rather than glossy (finish) · Opaque rather than sheer (opacity)
Retailer shade note: reddish brown
Medium confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $10 moreMatches: Claims comfortBoth claim hydration
Differences: LighterWarm rather than cool undertoneSatin rather than glossy (finish)
Close colour · Satin · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Lighter · Warm rather than cool undertone · Satin rather than glossy (finish) · Opaque rather than sheer (opacity) · Not listed rather than long-wearing (longevity)
Retailer shade note: warm medium-dark brown
Medium confidence· Digital match
Jane Iredale ColorLuxe Hydrating Cream Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $35 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Same finish: glossyClaims transfer resistanceClaims comfort
Differences: Noticeably different swatch colourWarm rather than cool undertoneNude rather than brown
Slight colour difference · Glossy · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Warm rather than cool undertone · Nude rather than brown · Opaque rather than sheer (opacity) · 16-hour wear rather than long-wearing (longevity)
Retailer shade note: toffee nude
Medium confidence· Digital match
Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beautyfrom $28 · product priceView at Ulta BeautyUlta Beauty(product price)$12.01 less (48%)Matches: Same cool undertone
Differences: Noticeably different swatch colourMatte rather than glossy (finish)Opaque rather than sheer (opacity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Matte rather than glossy (finish) · Opaque rather than sheer (opacity) · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration
Retailer shade note: intense cool brown
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$9.82View at WalmartTargetfrom $9.89 · product priceView at TargetWalgreens$10.99View at WalgreensCVS$12.49View at CVSUlta Beautyfrom $12.99 · product priceView at Ulta BeautySephora$9 less (36%)Matches: Claims transfer resistanceClaims comfortBoth claim hydration
Differences: Warm rather than cool undertoneMatte rather than glossy (finish)Opaque rather than sheer (opacity)
Close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Warm rather than cool undertone · Matte rather than glossy (finish) · Opaque rather than sheer (opacity) · 10-hour wear rather than long-wearing (longevity)
Retailer shade note: matte chocolate brown
Medium confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty(product price)Costs $25 moreMatches: Claims comfortBoth claim hydration
Differences: LighterWarm rather than cool undertoneSatin rather than glossy (finish)
Slight colour difference · Satin · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Lighter · Warm rather than cool undertone · Satin rather than glossy (finish) · Opaque rather than sheer (opacity) · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: a deep brown
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Claims comfortBoth claim hydration
Differences: Warm rather than cool undertonePink rather than brownMatte rather than glossy (finish)
Close colour · Matte · Buildable
Ingredients (not scored): 0% ingredient overlap
Differences: Warm rather than cool undertone · Pink rather than brown · Matte rather than glossy (finish) · Buildable rather than sheer (opacity) · 10-hour wear rather than long-wearing (longevity)
Retailer shade note: midtone nudey pink
Medium confidence· Digital match
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beautyfrom $27 · product priceView at Ulta BeautySephoraSame priceMatches: Same cool undertoneSame opacity: sheerBoth claim hydration
Differences: Noticeably different swatch colourMauve rather than brownNot listed rather than long-wearing (longevity)
Visibly different colour · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than brown · Not listed rather than long-wearing (longevity)
Retailer shade note: cool rosy mauve
Medium confidence· Digital match
Kosas Wet Stick Moisturizing Shiny Sheer Lipstick with Ceramides
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraShowing 12 of 29 matches
Rare Beauty Soft Pinch Lip Oil Stick in Journey, against MAC Cosmetics Lustreglass Sheer-Shine Lipstick in Uncensored. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Rare Beauty Soft Pinch Lip Oil Stick in Journey.
Weighted ingredient similarity 4%. Ingredients only affect results through the filters.
SephoraYour shade $25 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
