Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Matches: Both claim smudge and transfer· Same format and precision: retractable
Differences: Deeper· Warm rather than neutral undertone· Coral rather than pink
Score details
Shade match
68
Finish & visual result
50
Wear & performance
70
Comfort & suitability
50
Close colour
Ingredients (not scored): 6% ingredient overlap
Differences: Deeper · Warm rather than neutral undertone · Coral rather than pink · Long-wearing rather than not listed (longevity) · Does not claim waterproof
Differences: Warm rather than neutral undertone· 8-hour wear rather than not listed (longevity)· Does not claim smudge and transfer
Score details
Shade match
78
Finish & visual result
50
Wear & performance
40
Comfort & suitability
40
Close colour
Ingredients (not scored): 0% ingredient overlap
Differences: Warm rather than neutral undertone · 8-hour wear rather than not listed (longevity) · Does not claim smudge and transfer · Does not claim waterproof
$8Ulta Beauty(product price)$1.50 less (16%)4.5 (5,856)
Matches: Both claim smudge and transfer· Both claim waterproof· Claims comfort
Differences: Noticeably different swatch colour· Deeper· Warm rather than neutral undertone
Score details
Shade match
61
Finish & visual result
50
Wear & performance
79
Comfort & suitability
40
Slight colour difference
Ingredients (not scored): 31% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Warm rather than neutral undertone · Rose rather than pink · Long-wearing rather than not listed (longevity)
$6Ulta Beauty(product price)$3.50 less (37%)4.3 (1,866)
Matte · Opaque
Differences: Deeper· Warm rather than neutral undertone· Long-wearing rather than not listed (longevity)
Score details
Shade match
72
Finish & visual result
50
Wear & performance
49
Comfort & suitability
50
Slight colour difference · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Deeper · Warm rather than neutral undertone · Long-wearing rather than not listed (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Matches: Both claim smudge and transfer· Both claim waterproof
Differences: Noticeably different swatch colour· Cool rather than neutral undertone· Nude rather than pink
Score details
Shade match
60
Finish & visual result
50
Wear & performance
79
Comfort & suitability
50
Slight colour difference
Ingredients (not scored): 29% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than neutral undertone · Nude rather than pink · 16-hour wear rather than not listed (longevity)
Differences: Noticeably different swatch colour· Deeper· Warm rather than neutral undertone
Score details
Shade match
63
Finish & visual result
50
Wear & performance
67
Comfort & suitability
50
Slight colour difference · Opaque
Ingredients (not scored): 27% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Warm rather than neutral undertone · Rose rather than pink · 8-hour wear rather than not listed (longevity) · Does not claim waterproof
Differences: Noticeably different swatch colour· Warm rather than neutral undertone· Long-wearing rather than not listed (longevity)
Score details
Shade match
61
Finish & visual result
50
Wear & performance
67
Comfort & suitability
50
Visibly different colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Warm rather than neutral undertone · Long-wearing rather than not listed (longevity) · Does not claim waterproof
Differences: Noticeably different swatch colour· Warm rather than neutral undertone· Long-wearing rather than not listed (longevity)
Score details
Shade match
68
Finish & visual result
50
Wear & performance
49
Comfort & suitability
50
Slight colour difference · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Warm rather than neutral undertone · Long-wearing rather than not listed (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Differences: Lighter· Cool rather than neutral undertone· Long-wearing rather than not listed (longevity)
Score details
Shade match
72
Finish & visual result
50
Wear & performance
40
Comfort & suitability
40
Slight colour difference · Satin
Ingredients (not scored): 4% ingredient overlap
Differences: Lighter · Cool rather than neutral undertone · Long-wearing rather than not listed (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Matches: Both claim smudge and transfer· Both claim waterproof· Claims comfort
Differences: Noticeably different swatch colour· Warm rather than neutral undertone· Coral rather than pink
Score details
Shade match
56
Finish & visual result
50
Wear & performance
78
Comfort & suitability
40
Slight colour difference · Matte
Ingredients (not scored): 30% ingredient overlap
Differences: Noticeably different swatch colour · Warm rather than neutral undertone · Coral rather than pink · 6-hour wear rather than not listed (longevity)
Matches: Same neutral undertone· Both claim waterproof· Claims comfort
Differences: Noticeably different swatch colour· Rose rather than pink· Long-wearing rather than not listed (longevity)
Score details
Shade match
63
Finish & visual result
50
Wear & performance
61
Comfort & suitability
40
Visibly different colour · Buildable
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Rose rather than pink · Long-wearing rather than not listed (longevity) · Does not claim smudge and transfer
$6Ulta Beauty(product price)$3.50 less (37%)4.5 (66,830)
Matches: Claims hydration
Differences: Noticeably different swatch colour· Deeper· Cool rather than neutral undertone
Score details
Shade match
66
Finish & visual result
50
Wear & performance
49
Comfort & suitability
40
Slight colour difference · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Cool rather than neutral undertone · Long-wearing rather than not listed (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Matches: Both claim smudge and transfer· Claims comfort
Differences: Noticeably different swatch colour· Cool rather than neutral undertone· Red rather than pink
Score details
Shade match
60
Finish & visual result
50
Wear & performance
63
Comfort & suitability
40
Slight colour difference · Matte
Ingredients (not scored): 25% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than neutral undertone · Red rather than pink · 8-hour wear rather than not listed (longevity) · Does not claim waterproof
Pat McGrath Labs Dramatique Mega Lip Pencil in Naked Seduction, against Ulta Beauty Collection Automatic Retractable Lip Liner in Bloom. Every attribute compared, with its share of the score.
ComparedYour shadeBloomClosest shade matchNaked SeductionHow they compareScore
Shade match60% of overall83
Colour60%86#f27988#f28288Very close colourColour difference 2.8 (0 is identical)
Depth20%96LightLightSameDepth difference 2.5 on the 0–100 scale
Undertone10%60NeutralWarmSome differenceOne side neutral: partial agreement
Finish & visual result10% of overall · none of 1 comparable50
Finish100%—not comparableNot listedMatteNot listed for eitherA finish not listed for one product
Wear & performance25% of overall49
Longevity30%40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Smudge and transfer30%40ClaimedNot listedSome differenceOnly your product claims smudge or transfer resistance; the match does not list it
Waterproof20%40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Format and precision20%85RetractablePencilClosePencil rather than retractable
Comfort & suitability5% of overall · 1 of 2 compared40
Comfort50%40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration50%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 69/100Shade match 83/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
NARS Long Lasting Matte Lip Liner in Babylon Pink, against Ulta Beauty Collection Automatic Retractable Lip Liner in Bloom. Every attribute compared, with its share of the score.
ComparedYour shadeBloomClosest overall alternativeBabylon PinkHow they compareScore
Shade match60% of overall83
Colour60%80#f27988#ea8892Close colourColour difference 3.7 (0 is identical)
Depth20%95LightLightSameDepth difference 3.1 on the 0–100 scale
Undertone10%60NeutralCoolSome differenceOne side neutral: partial agreement
Colour family10%100PinkPinkSameSame colour family
Finish & visual result10% of overall · none of 1 comparable50
Finish100%—not comparableNot listedMatteNot listed for eitherA finish not listed for one product
Wear & performance25% of overall67
Longevity30%40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Smudge and transfer30%100ClaimedClaimedSameBoth products claim smudge or transfer resistance
Waterproof20%40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Format and precision20%85RetractablePencilClosePencil rather than retractable
Comfort & suitability5% of overall · none of 2 comparable50
Comfort50%—not comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration50%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 74/100Shade match 83/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $14.50 more
CVS
