24/7 Eyeshadow Floored dupes and alternatives Urban Decay
4.3 (828)·Pink · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same finish: shimmer· Claims comfort· Claims hydration
Differences: Noticeably different swatch colour· Lighter· Sheer rather than opaque (pigmentation)
Score details
Shade match
68
Finish, pigmentation & format
76
Wear & performance
70
Comfort & skin suitability
40
Slight colour difference · Matte · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Sheer rather than opaque (pigmentation) · Cream rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)
Sold as blush, rated here for use as eyeshadow (suited)
Differences: Noticeably different swatch colour· Mauve rather than pink· Cream rather than powder (format)
Score details
Shade match
64
Finish, pigmentation & format
81
Wear & performance
70
Comfort & skin suitability
50
Slight colour difference · Metallic · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than pink · Cream rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)
Matches: Same pigmentation: opaque· Claims comfort
Differences: Noticeably different swatch colour· Glitter rather than shimmer (finish)· Cream rather than powder (format)
Score details
Shade match
71
Finish, pigmentation & format
69
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Glitter · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Glitter rather than shimmer (finish) · Cream rather than powder (format) · Not listed rather than 12-hour wear (longevity)
Matches: Same finish: shimmer· Claims comfort· Claims hydration
Differences: Noticeably different swatch colour· Coral rather than pink· Sheer rather than opaque (pigmentation)
Score details
Shade match
55
Finish, pigmentation & format
76
Wear & performance
70
Comfort & skin suitability
40
Slight colour difference · Shimmer · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Coral rather than pink · Sheer rather than opaque (pigmentation) · Cream rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)
Sold as blush, rated here for use as eyeshadow (suited)
Differences: Matte rather than shimmer (finish)· Buildable rather than opaque (pigmentation)· Stick rather than powder (format)
Score details
Shade match
80
Finish, pigmentation & format
31
Wear & performance
61
Comfort & skin suitability
50
Slight colour difference · Matte · Buildable
Ingredients (not scored): 1% ingredient overlap
Differences: Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Stick rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)
Sold as blush, rated here for use as eyeshadow (suited)
Differences: Noticeably different swatch colour· Glitter rather than shimmer (finish)· Sheer rather than opaque (pigmentation)
Score details
Shade match
59
Finish, pigmentation & format
65
Wear & performance
70
Comfort & skin suitability
50
Visibly different colour · Glitter · Sheer
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Glitter rather than shimmer (finish) · Sheer rather than opaque (pigmentation) · Long-wearing rather than 12-hour wear (longevity)
$20Ulta Beauty(product price)$3 less (13%)4.5 (1,480)
Matches: Same finish: shimmer· Same pigmentation: opaque· Claims crease resistance
Differences: Noticeably different swatch colour· Rose rather than pink· Stick rather than powder (format)
Score details
Shade match
48
Finish, pigmentation & format
90
Wear & performance
55
Comfort & skin suitability
40
Visibly different colour · Shimmer · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Rose rather than pink · Stick rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)
Differences: Noticeably different swatch colour· Glitter rather than shimmer (finish)· Sheer rather than opaque (pigmentation)
Score details
Shade match
51
Finish, pigmentation & format
65
Wear & performance
70
Comfort & skin suitability
50
Visibly different colour · Glitter · Sheer
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Glitter rather than shimmer (finish) · Sheer rather than opaque (pigmentation) · Long-wearing rather than 12-hour wear (longevity)
Retailer shade note: peach pink with hot pink sparkle
Ulta Beauty Collection Eyeshadow Singles in So Dreamy, against Urban Decay 24/7 Eyeshadow in Floored. Every attribute compared, with its share of the score.
ComparedYour shadeFlooredClosest shade matchSo DreamyHow they compareScore
Shade match55% of overall88
Colour60%82#d26c8a#c56d80Close colourColour difference 3.4 (0 is identical)
Depth15%96Deep / darkMediumCloseDepth difference 2.6 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall83
Finish65%85ShimmerMetallicCloseMetallic finish rather than shimmer
Pigmentation20%65OpaqueBuildableSome differenceBuildable rather than opaque
Format15%100PowderPowderSameBoth powder
Wear & performance10% of overall · 1 of 3 compared40
Longevity50%4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Overall match 80/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Patrick Ta Major Dimension Eye Illusion Eyeshadow Duo in I'm With Her, against Urban Decay 24/7 Eyeshadow in Floored. Matched on the lighter eyeshadow pan. Every attribute compared, with its share of the score.
ComparedYour shadeFlooredClosest overall alternativeI'm With HerHow they compareScore
Shade match55% of overall82
Colour60%74#d26c8a#c75f85Close colourColour difference 4.4 (0 is identical)
Depth15%85Deep / darkMediumSome differenceDepth difference 6.1 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Overall match 82/100Shade match 82/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
SephoraCosts $11 more
