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24/7 Eyeshadow Freak dupes and alternatives Urban Decay

Green · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

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30 matches

Closest shade matchClosest overall alternative: Maybelline Color Tattoo Longwear Multi-Use Eyeshadow Stix I Am Unexpected

The equivalent shade and the most similar eyeshadow overall.

Your shade
Urban Decay
FreakChange shade
Colour family, undertone and depth: Green · Light
Finish and pigmentation: Shimmer · Opaque
The match
Maybelline
I Am Unexpected
Colour family, undertone and depth: Green · Light
Finish and pigmentation: Matte · Opaque
Overall match
60out of 100
Shade (Shade match)
76
Finish (Finish, pigmentation & format)
38
Wear (Wear & performance)
37
Comfort (Comfort & skin suitability)
50
Shade match
76out of 100
Colour
61
Depth
96
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$11.99Ulta BeautyUlta Beauty
$11.01 less (48%)

Your shade $23 at Sephora · product price; shade not separately priced · lowest price $8.98 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Marc Jacobs Beauty

    Born Star Cream-to-Powder Long-Wear Eyeshadow

    160 Cancelled
    Shade match 65
    $29SephoraSephoraCosts $6 more

    Matches: Same pigmentation: opaqueSame format: powderClaims crease resistance

    Differences: Noticeably different swatch colour

    Score details
    Shade match
    65
    Finish, pigmentation & format
    90
    Wear & performance
    65
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour

    Retailer shade note: metallic green

    Medium confidence· Digital match

    View match
  2. #3 · NYX Professional Makeup

    Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil

    Matcha
    Shade match 65
    $6Ulta BeautyUlta Beauty(product price)$17 less (74%)

    Matches: Claims crease resistance

    Differences: Noticeably different swatch colourStick rather than powder (format)Long-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    65
    Finish, pigmentation & format
    76
    Wear & performance
    59
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Stick rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: green

    Medium confidence· Digital match

    View match
  3. #4 · about-face

    Fractal Glitter Eye Paint

    Augmented Reality
    Shade match 59
    $18Ulta BeautyUlta Beauty(product price)$5 less (22%)

    Matches: Claims crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourCream rather than powder (format)Long-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    59
    Finish, pigmentation & format
    76
    Wear & performance
    55
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Cream rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: grass green

    Medium confidence· Digital match

    View match
  4. #5 · Clinique

    All About Shadow Quad Eyeshadow

    On Safari

    Matched on pan 1

    Shade match 38
    $44Ulta BeautyUlta BeautyCosts $21 more

    Matches: Same finish: shimmerSame format: powderClaims crease resistance

    Differences: Noticeably different swatch colourLighterLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    38
    Finish, pigmentation & format
    100
    Wear & performance
    59
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Long-wearing rather than 12-hour wear (longevity)

    Medium confidence· Digital match

    View match
  5. #6 · about-face

    Fractal Glitter Eye Paint

    Sour Note
    Shade match 52
    $18Ulta BeautyUlta Beauty(product price)$5 less (22%)

    Matches: Claims crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourCream rather than powder (format)Long-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    52
    Finish, pigmentation & format
    76
    Wear & performance
    55
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Cream rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: lemon lime

    Medium confidence· Digital match

    View match
  6. #7 · Half Magic

    Eyeshadow Singles

    Elvin Things
    Shade match 41
    $15Ulta BeautyUlta Beauty(product price)$8 less (35%)

    Matches: Same finish: shimmerSame pigmentation: opaqueSame format: powder

    Differences: Noticeably different swatch colourLighterNot listed rather than 12-hour wear (longevity)

    Score details
    Shade match
    41
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Not listed rather than 12-hour wear (longevity)

    Retailer shade note: shimmer mint with pink reflects

    Medium confidence· Digital match

    View match
  7. #8 · Clinique

    All About Shadow Duo Eyeshadow

    Beach Plum

    Matched on the lighter eyeshadow pan

    Shade match 37
    $35Ulta BeautyUlta BeautyCosts $12 more

    Matches: Same finish: shimmerSame format: powderClaims crease resistance

    Differences: Noticeably different swatch colourDeeperLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    37
    Finish, pigmentation & format
    100
    Wear & performance
    59
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Long-wearing rather than 12-hour wear (longevity)

    Medium confidence· Digital match

    View match
  8. #9 · about-face

    Matte Fluid Eye Paint

    Vertigo Flowers
    Shade match 71
    $17Ulta BeautyUlta Beauty(product price)$6 less (26%)

    Matte · Buildable

    Differences: Noticeably different swatch colourDeeperMatte rather than shimmer (finish)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    31
    Wear & performance
    70
    Comfort & skin suitability
    50

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Cream rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: lime green

    Medium confidence· Digital match

    View match
  9. #10 · Smashbox

    Always On Cream Eye Shadow Stick

    Nepo Babe
    Shade match 47
    $25Ulta BeautyUlta BeautyCosts $2 more

    Metallic · Buildable

    Differences: Noticeably different swatch colourLighterBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    47
    Finish, pigmentation & format
    74
    Wear & performance
    70
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (pigmentation) · Cream rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: metallic golden green

    Medium confidence· Digital match

    View match
  10. #11 · Ulta Beauty Collection

    Color Snack Eyeshadow Duo

    Sour Candy

    Matched on the lighter eyeshadow pan

    Shade match 40
    $12Ulta BeautyUlta Beauty$11 less (48%)

    Matches: Same finish: shimmerSame format: powder

    Differences: Noticeably different swatch colourBuildable rather than opaque (pigmentation)Not listed rather than 12-hour wear (longevity)

    Score details
    Shade match
    40
    Finish, pigmentation & format
    93
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation) · Not listed rather than 12-hour wear (longevity)

    Medium confidence· Digital match

    View match
  11. #12 · ILIA

    Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow

    Vignette
    Shade match 35
    $33SephoraSephoraCosts $10 more

    Matches: Same finish: shimmerSame longevity: 12-hour wearClaims crease resistance

    Differences: Noticeably different swatch colourDeeperStick rather than powder (format)

    Score details
    Shade match
    35
    Finish, pigmentation & format
    88
    Wear & performance
    70
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Stick rather than powder (format)

    Retailer shade note: shimmer seafoam green

    Medium confidence· Digital match

    View match
  12. #13 · Ulta Beauty Collection

    Cream Eye Shadow Stick

    Perfect Matcha
    Shade match 40
    $10.50Ulta BeautyUlta Beauty(product price)$12.50 less (54%)

    Matches: Same finish: shimmerClaims crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourCream rather than powder (format)Not listed rather than 12-hour wear (longevity)

    Score details
    Shade match
    40
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Cream rather than powder (format) · Not listed rather than 12-hour wear (longevity)

    Retailer shade note: light warm green shimmer

    Medium confidence· Digital match

    View match
  13. #14 · Danessa Myricks Beauty

    Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment

    Matcha
    Shade match 62
    $22SephoraSephora$1 less (4%)

    Matches: Same pigmentation: opaqueClaims waterproof

    Differences: Noticeably different swatch colourDeeperMatte rather than shimmer (finish)

    Score details
    Shade match
    62
    Finish, pigmentation & format
    38
    Wear & performance
    61
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Matte rather than shimmer (finish) · Cream rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: vibrant moss green matte

    Medium confidence· Digital match

    View match
  14. #15 · MAC Cosmetics

    Small Molten Metallic Eyeshadow

    Allowance
    Shade match 39
    $26Ulta BeautyUlta BeautyCosts $3 more

    Matches: Claims crease resistance

    Differences: Noticeably different swatch colourDeeperCream rather than powder (format)

    Score details
    Shade match
    39
    Finish, pigmentation & format
    76
    Wear & performance
    71
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Deeper · Cream rather than powder (format)

    Medium confidence· Digital match

    View match
  15. #16 · Marc Jacobs Beauty

    Born Star Cream-to-Powder Long-Wear Eyeshadow

    190 Extra
    Shade match 32
    $29SephoraSephoraCosts $6 more

    Matches: Same pigmentation: opaqueSame format: powderClaims crease resistance

    Differences: Noticeably different swatch colourLighterGolden rather than green

    Score details
    Shade match
    32
    Finish, pigmentation & format
    90
    Wear & performance
    65
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Golden rather than green

    Retailer shade note: metallic gold

    Medium confidence· Digital match

    View match
  16. #17 · Winky Lux

    Rose Petal Liquid Eyeshadow

    Sage Shimmer
    Shade match 34
    $19Ulta BeautyUlta Beauty$4 less (17%)

    Matches: Same finish: shimmerSame longevity: 12-hour wearClaims crease resistance

    Differences: Noticeably different swatch colourDeeperBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    34
    Finish, pigmentation & format
    81
    Wear & performance
    78
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Buildable rather than opaque (pigmentation) · Liquid rather than powder (format)

    Retailer shade note: sage green shimmer

    Medium confidence· Digital match

    View match
  17. #18 · Ulta Beauty Collection

    Eyeshadow Singles

    Olive You
    Shade match 38
    $9Ulta BeautyUlta Beauty(product price)$14 less (61%)

    Matches: Same format: powder

    Differences: Noticeably different swatch colourDeeperBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    38
    Finish, pigmentation & format
    83
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Buildable rather than opaque (pigmentation) · Not listed rather than 12-hour wear (longevity)

    Medium confidence· Digital match

    View match
  18. #19 · Clinique

    High Impact Shadow Play Eye Shadow + Definer

    Mixed Greens
    Shade match 27
    $37Ulta BeautyUlta BeautyCosts $14 more

    Matches: Same pigmentation: opaqueSame format: powderSame longevity: 12-hour wear

    Differences: Noticeably different swatch colourDeeper

    Score details
    Shade match
    27
    Finish, pigmentation & format
    90
    Wear & performance
    70
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper

    Medium confidence· Digital match

    View match
  19. #20 · Ulta Beauty Collection

    Eyeshadow Singles

    Under The Sea
    Shade match 28
    $9Ulta BeautyUlta Beauty(product price)$14 less (61%)

    Matches: Same finish: shimmerSame format: powder

    Differences: Noticeably different swatch colourDeeperBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    28
    Finish, pigmentation & format
    93
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Buildable rather than opaque (pigmentation) · Not listed rather than 12-hour wear (longevity)

    Retailer shade note: medium sage green shimmer

    Medium confidence· Digital match

    View match
  20. #21 · ColourPop

    Chrome Liquid Eyeshadow

    Beetle
    Shade match 38
    $12Ulta BeautyUlta Beauty$11 less (48%)

    Metallic

    Differences: Noticeably different swatch colourDeeperLiquid rather than powder (format)

    Score details
    Shade match
    38
    Finish, pigmentation & format
    73
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Liquid rather than powder (format) · Not listed rather than 12-hour wear (longevity)

    Retailer shade note: emerald green to gold to teal

    Medium confidence· Digital match

    View match
  21. #22 · Half Magic

    Eyeshadow Singles

    Swamp Goddess
    Match not determinedLow data confidence
    $15Ulta BeautyUlta Beauty(product price)$8 less (35%)

    Matches: Same pigmentation: opaqueSame format: powder

    Differences: Noticeably different swatch colourDeeperDuochrome rather than shimmer (finish)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Visibly different colour · Duochrome · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Duochrome rather than shimmer (finish) · Not listed rather than 12-hour wear (longevity)

    Retailer shade note: duochrome light green with pink reflects

    Low confidence· Digital match

    View match
  22. #23 · Jane Iredale

    ColorLuxe Eye Shadow Stick

    Moonstone
    Shade match 22
    $28Ulta BeautyUlta Beauty(product price)Costs $5 more

    Matches: Same finish: shimmerSame pigmentation: opaqueClaims hydration

    Differences: Noticeably different swatch colourGolden rather than greenStick rather than powder (format)

    Score details
    Shade match
    22
    Finish, pigmentation & format
    90
    Wear & performance
    70
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Golden rather than green · Stick rather than powder (format) · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: soft champagne pearl

    Medium confidence· Digital match

    View match
  23. #24 · MAC Cosmetics

    Dazzleshadow Eye Shadow Stick

    Gold Stud
    Shade match 20
    $29SephoraSephoraCosts $6 more

    Matches: Same finish: shimmerSame pigmentation: opaqueSame longevity: 12-hour wear

    Differences: Noticeably different swatch colourLighterGolden rather than green

    Score details
    Shade match
    20
    Finish, pigmentation & format
    90
    Wear & performance
    70
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Golden rather than green · Stick rather than powder (format)

    Retailer shade note: white gold

    Medium confidence· Digital match

    View match
  24. #25 · Morphe

    ChromaPlus 12-Pan Eyeshadow Palette

    Flickering Sands

    Matched on pan 5

    Shade match 42
    $23Ulta BeautyUlta BeautySame price

    Matches: Same pigmentation: opaque

    Differences: Noticeably different swatch colourMatte rather than shimmer (finish)Long-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    42
    Finish, pigmentation & format
    48
    Wear & performance
    70
    Comfort & skin suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Matte rather than shimmer (finish) · Long-wearing rather than 12-hour wear (longevity)

    Medium confidence· Digital match

    View match
  25. #26 · Make Up For Ever

    Aqua Resist Smoky Eyeshadow Stick

    14 Solar
    Shade match 25
    $29SephoraSephoraCosts $6 more

    Matches: Same finish: shimmerSame pigmentation: opaqueClaims waterproof

    Differences: Noticeably different swatch colourGolden rather than greenStick rather than powder (format)

    Score details
    Shade match
    25
    Finish, pigmentation & format
    90
    Wear & performance
    36
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Golden rather than green · Stick rather than powder (format) · 24-hour wear rather than 12-hour wear (longevity)

    Retailer shade note: yellow gold

    Medium confidence· Digital match

    View match
  26. #27 · MAC Cosmetics

    Small Molten Metallic Eyeshadow

    Joie De Glitz
    Shade match 26
    $26Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Claims crease resistance

    Differences: Noticeably different swatch colourDeeperCream rather than powder (format)

    Score details
    Shade match
    26
    Finish, pigmentation & format
    76
    Wear & performance
    71
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Deeper · Cream rather than powder (format)

    Medium confidence· Digital match

    View match
  27. #28 · Sephora Collection

    Colorful Eyeshadow

    115 Bubbles Please
    Shade match 17
    $8SephoraSephora$15 less (65%)

    Matches: Same finish: shimmerSame pigmentation: opaqueSame format: powder

    Differences: Noticeably different swatch colourDeeperGolden rather than green

    Score details
    Shade match
    17
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Golden rather than green · Not listed rather than 12-hour wear (longevity)

    Retailer shade note: champagne gold shimmer

    Medium confidence· Digital match

    View match
  28. #29 · ColourPop

    Super Shock Shadow

    11 Scoops
    Shade match 12
    $7Ulta BeautyUlta Beauty(product price)$16 less (70%)

    Matches: Same finish: shimmerSame format: powder

    Differences: Noticeably different swatch colourLighterWhite rather than green

    Score details
    Shade match
    12
    Finish, pigmentation & format
    100
    Wear & performance
    70
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · White rather than green · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: ivory with rainbow pearl

    Medium confidence· Digital match

    View match
  29. #30 · e.l.f. Cosmetics

    Fine As Fleck Glitter Eyeshadow

    It's Glit
    Shade match 29
    $7Ulta BeautyUlta Beauty$16 less (70%)

    Matches: Same format: powder

    Differences: Noticeably different swatch colourGolden rather than greenGlitter rather than shimmer (finish)

    Score details
    Shade match
    29
    Finish, pigmentation & format
    65
    Wear & performance
    70
    Comfort & skin suitability
    50

    Visibly different colour · Glitter · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Golden rather than green · Glitter rather than shimmer (finish) · Sheer rather than opaque (pigmentation) · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: golden sparkle

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Maybelline Color Tattoo Longwear Multi-Use Eyeshadow Stix in I Am Unexpected, against Urban Decay 24/7 Eyeshadow in Freak. Every attribute compared, with its share of the score.

ComparedYour shadeFreakClosest matchI Am UnexpectedScore
Shade match55% of overall76
Colour61#c5d462#dbd54fSlight colour differenceColour difference 6.1 (0 is identical)
Depth96LightLightSameDepth difference 2.6 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family100GreenGreenSameSame colour family
Finish, pigmentation & format30% of overall38
Finish20ShimmerMatteDifferentMatte finish rather than shimmer
Pigmentation100OpaqueOpaqueSameSame opaque opacity
Format35PowderStickDifferentStick rather than powder
Wear & performance10% of overall · 2 of 3 compared37
Longevity3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Crease resistance40Not listedClaimedSome differenceThe match claims crease resistance; your product does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 60/100Shade match 76/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Color Tattoo Longwear Multi-Use Eyeshadow Stix in I Am Unexpected.

Same or better

  • $11.01 less
  • Same pigmentation: opaque
  • Claims crease resistance

Different

  • Slight colour difference
  • Matte finish instead of shimmer
  • Stick format instead of powder
  • 24-hour wear longevity instead of 12-hour wear

Description and ingredients (information only, not scored)

Weighted ingredient similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionlime green shimmerNot listed
BasePowder-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy I Am Unexpected

Match price
$11.99Ulta BeautyUlta Beauty
$11.01 less (48%)

Your shade $23 at Sephora · product price; shade not separately priced · lowest price $8.98 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.