Easy Blur Natural Airbrush Foundation Custard 220N dupes and alternatives Huda Beauty
4.5 (5,031)·Light · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same natural finish· Both claim a blurring effect
Differences: Slightly warmer undertone· Medium rather than buildable coverage· Not marketed for oily skin
Score details
Shade match
88
Finish & visual result
100
Wear & performance
100
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than buildable coverage · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: for light skin with warm undertones
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a blurring effect
Differences: Radiant rather than natural finish· Medium rather than buildable coverage· No long-wear claim
Score details
Shade match
94
Finish & visual result
81
Wear & performance
60
Skin suitability
60
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than buildable coverage · No long-wear claim · Not marketed for oily skin · Contains drying alcohol
Retailer shade note: light medium with neutral peach undertones
Matches: Near-identical swatch colour· Both claim a blurring effect· Both claim long-wearing
Differences: Slightly cooler undertone· Matte rather than natural finish· Medium rather than buildable coverage
Score details
Shade match
88
Finish & visual result
81
Wear & performance
82
Skin suitability
60
Looks identical · Matte · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · Medium rather than buildable coverage · Not marketed for dry skin · Contains drying alcohol
Matches: Very close colour· Same neutral undertone· Both claim a lightweight feel
Differences: Matte rather than natural finish· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
91
Finish & visual result
70
Wear & performance
80
Skin suitability
67
Very close colour · Matte · Medium coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than buildable coverage · No blurring effect claimed · Not marketed for dry skin · Contains drying alcohol
Matches: Very close colour· Both claim a blurring effect· Both claim long-wearing
Differences: Slightly warmer undertone· Matte rather than natural finish· Medium rather than buildable coverage
Score details
Shade match
86
Finish & visual result
81
Wear & performance
82
Skin suitability
60
Very close colour · Matte · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Medium rather than buildable coverage · Not marketed for dry skin · Contains drying alcohol
$16Ulta Beauty(product price)$21 less (57%)4.3 (2,230)
Matches: Near-identical swatch colour· Both claim long-wearing· Adds SPF 30
Differences: Slightly cooler undertone· Radiant rather than natural finish· Full rather than buildable coverage
Score details
Shade match
89
Finish & visual result
62
Wear & performance
80
Skin suitability
90
Looks identical · Radiant · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly cooler undertone · Radiant rather than natural finish · Full rather than buildable coverage · No blurring effect claimed · Does not claim a lightweight feel
Matches: Very close colour· Same neutral undertone· Both claim a blurring effect
Differences: Radiant rather than natural finish· Light rather than buildable coverage· No long-wear claim
Score details
Shade match
96
Finish & visual result
73
Wear & performance
40
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than buildable coverage · No long-wear claim · Does not claim a lightweight feel · Not marketed for oily skin
Retailer shade note: Light with neutral undertones
The closest shade to Huda Beauty Easy Blur Natural Airbrush Foundation Custard 220N (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides in Atelier L4, against Huda Beauty Easy Blur Natural Airbrush Foundation in Custard 220N. Every attribute compared, with its share of the score.
ComparedYour shadeCustard 220NClosest shade matchAtelier L4How they compareScore
Shade match55% of overall98
Colour60%97#f4be92#f1bf94Looks identicalColour difference 1.0 (0 is identical)
Depth15%100LightLightSameDepth difference: 0.0
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Finish & visual result25% of overall · 3 of 4 compared100
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity30%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall30
Skin type100%30Normal, dry, oilyNormal, combinationBoth marketed for normal skin
Overall match 90/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 110N Travertine, against Huda Beauty Easy Blur Natural Airbrush Foundation in Custard 220N. Every attribute compared, with its share of the score.
ComparedYour shadeCustard 220NClosest overall alternative110N TravertineHow they compareScore
Shade match55% of overall95
Colour60%92#f4be92#f1be8dVery close colourColour difference 2.0 (0 is identical)
Depth15%99LightLightSameDepth difference: 0.6
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Finish & visual result25% of overall · 3 of 4 compared100
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, dry, oilyNormal, dry, combinationBoth marketed for normal/dry skin
Overall match 95/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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