Easy Blur Natural Airbrush Foundation Latte 300N dupes and alternatives Huda Beauty
4.5 (5,031)·Light medium · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same natural finish· Both claim long-wearing
Differences: Slightly warmer undertone· Full rather than buildable coverage· No blurring effect claimed
Score details
Shade match
88
Finish & visual result
81
Wear & performance
80
Skin suitability
84
Very close colour · Natural · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly warmer undertone · Full rather than buildable coverage · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: golden beige shade with warm undertones
$24Ulta Beauty(product price)$13 less (35%)3.9 (396)
Matches: Very close colour· Same neutral undertone· Both claim long-wearing
Differences: Radiant rather than natural finish· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
92
Finish & visual result
70
Wear & performance
80
Skin suitability
84
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a blurring effect
Differences: Radiant rather than natural finish· Medium rather than buildable coverage· Does not claim a lightweight feel
Score details
Shade match
96
Finish & visual result
81
Wear & performance
54
Skin suitability
60
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than buildable coverage · Does not claim a lightweight feel · Not marketed for oily skin · Contains drying alcohol
Matches: Near-identical swatch colour· Same neutral undertone· Claims transfer resistance
Differences: Radiant rather than natural finish· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
98
Finish & visual result
70
Wear & performance
51
Skin suitability
60
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for oily skin
Matches: Near-identical swatch colour· Same neutral undertone· Same natural finish
Differences: Medium rather than buildable coverage· No blurring effect claimed· No long-wear claim
Score details
Shade match
93
Finish & visual result
89
Wear & performance
54
Skin suitability
0
Looks identical · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim · Not marketed for normal/dry/oily skin · Contains drying alcohol
Matches: Near-identical swatch colour· Same neutral undertone· Claims not settling into lines
Differences: Matte rather than natural finish· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
98
Finish & visual result
70
Wear & performance
54
Skin suitability
30
Looks identical · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim · Not marketed for normal/dry skin
Retailer shade note: light/medium skin w/ cool to neutral undertones
Matches: Near-identical swatch colour· Same neutral undertone· Both claim long-wearing
Differences: Matte rather than natural finish· Full rather than buildable coverage· No blurring effect claimed
Score details
Shade match
94
Finish & visual result
62
Wear & performance
68
Skin suitability
60
Looks identical · Matte · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Matte rather than natural finish · Full rather than buildable coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: for light to medium skin with warm neutral undertones
Matches: Very close colour· Same buildable coverage· Both claim a blurring effect
Differences: Slightly warmer undertone· Matte rather than natural finish· Does not claim a lightweight feel
Score details
Shade match
87
Finish & visual result
81
Wear & performance
60
Skin suitability
60
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Does not claim a lightweight feel · Not marketed for normal skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light to medium skin with warm undertones
Matches: Near-identical swatch colour· Both claim a blurring effect· Claims transfer resistance
Differences: Slightly cooler undertone· Matte rather than natural finish· Full rather than buildable coverage
Score details
Shade match
89
Finish & visual result
73
Wear & performance
61
Skin suitability
60
Looks identical · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · Full rather than buildable coverage · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: light to medium skin with a balance of warm & cool undertones
The closest shade to Huda Beauty Easy Blur Natural Airbrush Foundation Latte 300N (Light medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Haus Labs Triclone Skin Tech Medium Coverage Foundation in 175 Light, against Huda Beauty Easy Blur Natural Airbrush Foundation in Latte 300N. Every attribute compared, with its share of the score.
ComparedYour shadeLatte 300NClosest match175 LightHow they compareScore
Shade match55% of overall98
Colour60%97#e3ab83#e4ac87Looks identicalColour difference 1.0 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared100
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, dry, oilyNormal, dry, sensitiveBoth marketed for normal/dry skin
Overall match 97/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)Costs $17 more
Walmart
Target
