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Skin Rewind Blurring Foundation and Concealer Complexion Stick 17O Magnolia dupes and alternatives ILIA

Light medium · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27 255 Clair 20 N

The equivalent shade: scored on colour, depth and undertone only.

Shade match
93out of 100
Colour
100
Depth
100
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$63Ulta BeautyUlta Beauty
Costs $13 more

Your shade $50 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Haus Labs Triclone Skin Tech Medium Coverage Foundation 145 Light

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
89out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
100
Wear (Wear & performance)
80
Skin (Skin suitability)
60
Best price
$52SephoraSephora
Costs $2 more

Your shade $50 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 89
    $52SephoraSephoraCosts $2 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Neutral rather than olive undertoneNot marketed for combination skinContains drying alcohol

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than olive undertone · Not marketed for combination skin · Contains drying alcohol

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Neutral Warm 230
    Shade match 90
    $45SephoraSephora$5 less (10%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for sensitive skin

    Retailer shade note: Medium with neutral warm undertones

    Medium confidence· Digital match

    View match
  3. #5 · Makeup By Mario

    SurrealSkin Luminous Hydrating Foundation

    18.5N
    Shade match 91
    $48SephoraSephora$2 less (4%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Neutral rather than olive undertoneNo blurring effect claimedNot marketed for sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than olive undertone · No blurring effect claimed · Not marketed for sensitive skin

    Retailer shade note: medium dark with neutral undertone

    Medium confidence· Digital match

    View match
  4. #6 · Smashbox

    Halo Healthy Glow Tinted Moisturizer SPF 25

    Medium Neutral
    Shade match 90
    $41Ulta BeautyUlta Beauty(product price)$9 less (18%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a lightweight feel

    Differences: Neutral rather than olive undertoneLight rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    90
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than olive undertone · Light rather than medium coverage · No blurring effect claimed

    Retailer shade note: medium with a neutral undertone

    Medium confidence· Digital match

    View match
  5. #7 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F7.2NW
    Shade match 89
    $14Ulta BeautyUlta Beauty(product price)$36 less (72%)

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim a lightweight feel

    Differences: Neutral rather than olive undertoneMatte rather than natural finishBuildable rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than olive undertone · Matte rather than natural finish · Buildable rather than medium coverage

    Retailer shade note: medium or tan skin tones with a neutral undertone

    Medium confidence· Digital match

    View match
  6. #8 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    19N Triumph
    Shade match 89
    $47SephoraSephora$3 less (6%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than olive undertoneNot marketed for sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    57
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than olive undertone · Not marketed for sensitive skin

    Retailer shade note: medium neutral

    Medium confidence· Digital match

    View match
  7. #9 · Clinique

    Even Better Makeup Broad Spectrum SPF 15 Foundation

    WN 76 Toasted Wheat
    Shade match 88
    $39SephoraSephora$11 less (22%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim a lightweight feelNot marketed for sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    55
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: medium, warm-neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Neutral 220
    Shade match 85
    $45SephoraSephora$5 less (10%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNot marketed for sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for sensitive skin

    Retailer shade note: Medium with neutral cool undertones

    Medium confidence· Digital match

    View match
  9. Shade match 90
    $32SephoraSephora$18 less (36%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedNot marketed for normal/combination/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Not marketed for normal/combination/sensitive skin · Contains listed fragrance

    Retailer shade note: warm oat

    Medium confidence· Digital match

    View match
  10. #12 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    MN7.5
    Shade match 91
    $49SephoraSephora$1 less (2%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Neutral rather than olive undertoneRadiant rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    68
    Skin suitability
    33

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than olive undertone · Radiant rather than natural finish · Not marketed for combination/sensitive skin · Contains listed fragrance

    Retailer shade note: medium neutral 7.5

    Medium confidence· Digital match

    View match
  11. #13 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NC14.5
    Shade match 88
    $46Ulta BeautyUlta Beauty(product price)$4 less (8%)

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim 12-hour wear

    Differences: Slightly warmer undertoneRadiant rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    72
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than natural finish · Full rather than medium coverage

    Medium confidence· Digital match

    View match
  12. Shade match 81
    $41Ulta BeautyUlta Beauty(product price)$9 less (18%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertone

    Score details
    Shade match
    81
    Finish & visual result
    88
    Wear & performance
    72
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone

    Retailer shade note: medium cool

    Medium confidence· Digital match

    View match
  13. #15 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW18
    Shade match 89
    $39SephoraSephora$11 less (22%)

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim 12-hour wear

    Differences: Neutral rather than olive undertoneMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    73
    Wear & performance
    74
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than olive undertone · Matte rather than natural finish · Full rather than medium coverage · Not marketed for sensitive skin

    Retailer shade note: beige with neutral undertone for light skin

    Medium confidence· Digital match

    View match
  14. Shade match 88
    $44SephoraSephora$6 less (12%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  15. Shade match 87
    $44SephoraSephora$6 less (12%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: warm

    Medium confidence· Digital match

    View match
  16. #18 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    MW7.5
    Shade match 89
    $49SephoraSephora$1 less (2%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneRadiant rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    68
    Skin suitability
    33

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than natural finish · Not marketed for combination/sensitive skin · Contains listed fragrance

    Retailer shade note: medium warm 7.5

    Medium confidence· Digital match

    View match
  17. #19 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    MN7
    Shade match 89
    $49SephoraSephora$1 less (2%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Neutral rather than olive undertoneRadiant rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    68
    Skin suitability
    33

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than olive undertone · Radiant rather than natural finish · Not marketed for combination/sensitive skin · Contains listed fragrance

    Retailer shade note: medium neutral 7

    Medium confidence· Digital match

    View match
  18. #20 · L.A. Girl

    Sheer Skin Tinted Foundation

    Beige
    Shade match 89
    $10Ulta BeautyUlta Beauty$40 less (80%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    50

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  19. #21 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    MW1
    Shade match 89
    $49SephoraSephora$1 less (2%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneRadiant rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    68
    Skin suitability
    33

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than natural finish · Not marketed for combination/sensitive skin · Contains listed fragrance

    Retailer shade note: medium warm 1

    Medium confidence· Digital match

    View match
  20. #22 · Clinique

    Acne Solutions Liquid Makeup Foundation

    CN 74 Beige
    Shade match 89
    $39Ulta BeautyUlta Beauty$11 less (22%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneMatte rather than natural finishNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    28

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · No long-wear claim · Not marketed for normal/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  21. #23 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    465 Sand
    Shade match 88
    $18.99Ulta BeautyUlta Beauty(product price)$31.01 less (62%)

    Matches: Very close colourSame natural finishClaims transfer resistance

    Differences: Full rather than medium coverageNo blurring effect claimedContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    44
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Full rather than medium coverage · No blurring effect claimed · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  22. #24 · L'Oréal Paris

    Lumi Le Glow Skin Tint

    N210
    Shade match 90
    $16.99CVSCVS$33.01 less (66%)

    Matches: Near-identical swatch colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than olive undertoneRadiant rather than natural finishLight rather than medium coverage

    Score details
    Shade match
    90
    Finish & visual result
    67
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than olive undertone · Radiant rather than natural finish · Light rather than medium coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  23. #25 · Juvia's Place

    I am Magic Natural Radiance Foundation

    650 Alexandria
    Shade match 87
    $14.40$24Ulta BeautyUlta Beauty$35.60 less (71%)

    Matches: Very close colourSame medium coverage

    Differences: Slightly warmer undertoneRadiant rather than natural finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than natural finish · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  24. #26 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Shade match 80
    $30TargetTarget$20 less (40%)

    Matches: Same natural finishClaims a skin-like finishBoth claim a lightweight feel

    Differences: Neutral rather than olive undertoneBuildable rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    80
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    56

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than olive undertone · Buildable rather than medium coverage · No blurring effect claimed · Not marketed for sensitive skin

    Low confidence· Digital match

    View match
  25. Shade match 82
    $44SephoraSephora$6 less (12%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    82
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: cool pink

    Medium confidence· Digital match

    View match
  26. #28 · NARS

    Natural Radiant Longwear Foundation

    Vallauris - Medium 1.5
    Shade match 80
    $55SephoraSephoraCosts $5 more

    Matches: Very close colourSame natural finishBoth claim 16-hour wear

    Differences: Slightly cooler undertoneFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    80
    Finish & visual result
    81
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than medium coverage · No blurring effect claimed · Not marketed for sensitive skin

    Retailer shade note: M1.5 - medium with cool undertones

    Medium confidence· Digital match

    View match
  27. #29 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    MC1.5
    Shade match 83
    $49SephoraSephora$1 less (2%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly cooler undertoneRadiant rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    81
    Wear & performance
    68
    Skin suitability
    33

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than natural finish · Not marketed for combination/sensitive skin · Contains listed fragrance

    Retailer shade note: medium cool 1.5

    Medium confidence· Digital match

    View match
  28. Shade match 89
    $69Ulta BeautyUlta Beauty(product price)Costs $19 more

    Matches: Near-identical swatch colour

    Differences: Neutral rather than olive undertoneRadiant rather than natural finishLight rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    62
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than olive undertone · Radiant rather than natural finish · Light rather than medium coverage · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: medium shade, neutral undertone

    Medium confidence· Digital match

    View match
  29. Shade match 92
    $64SephoraSephoraCosts $14 more

    Matches: Near-identical swatch colourSame medium coverageClaims transfer resistance

    Differences: Slightly warmer undertoneMatte rather than natural finishNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    52
    Skin suitability
    30

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · No blurring effect claimed · Not marketed for normal/sensitive skin · Contains listed fragrance

    Retailer shade note: medium

    Medium confidence· Digital match

    View match
  30. #32 · Palladio Beauty

    Skin Tint

    Light Ivory
    Shade match 92
    $15.99Ulta BeautyUlta Beauty$34.01 less (68%)

    Matches: Near-identical swatch colourClaims a skin-like finishBoth claim a lightweight feel

    Differences: Dewy rather than natural finishLight rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    42
    Wear & performance
    80
    Skin suitability
    50

    Looks identical · Dewy · Light coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Dewy rather than natural finish · Light rather than medium coverage · No blurring effect claimed

    Medium confidence· Digital match

    View match
  31. #33 · Wet n Wild

    PhotoFocus Liquid Foundation

    Bronze Beige
    Shade match 92
    $5.24$7.49Ulta BeautyUlta Beauty$44.76 less (90%)

    Matches: Near-identical swatch colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverageNo long-wear claim

    Score details
    Shade match
    92
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    30

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No long-wear claim · Does not claim a lightweight feel · Not marketed for combination/sensitive skin

    Medium confidence· Digital match

    View match
  32. #34 · Palladio Beauty

    Powder Finish Liquid Foundation

    Porcelain
    Shade match 91
    $14.99Ulta BeautyUlta Beauty$35.01 less (70%)

    Matches: Near-identical swatch colour

    Differences: Slightly warmer undertoneNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    91
    Finish & visual result
    40
    Wear & performance
    40
    Skin suitability
    50

    Looks identical

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly warmer undertone · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match

Showing 12 of 32 matches

Looking for a concealer in your shade?

The closest shade to ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 17O Magnolia (Light medium · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    37G medium-tan golden

    Tarte Shape Tape Full Coverage Matte Concealer, shade 37G medium-tan golden

    • Looks identical
    • Light medium · Olive undertone

    $32

  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    6

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 6

    • Close colour
    • Medium light · Olive undertone

    $42

  3. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.5 O

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.5 O

    • Close colour
    • Medium light · Olive · neutral olive undertone

    $32

  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Cookie

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Cookie

    • Close colour
    • Light medium · Olive undertone

    $36

  5. Rare Beauty Liquid Touch Brightening Concealer

    310W

    Rare Beauty Liquid Touch Brightening Concealer, shade 310W

    • Looks identical
    • Medium light · Warm · peach undertone

    $24

  6. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2N22

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2N22

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $35

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27 in 255 Clair 20 N, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 17O Magnolia. Every attribute compared, with its share of the score.

ComparedYour shade17O MagnoliaClosest shade match255 Clair 20 NScore
Shade match55% of overall93
Colour100#d7a986#d7a986Looks identicalColour difference 0.0 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.0
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone70OliveUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared52
Finish34NaturalLuminousDifferentLuminous finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​sensitive skin
Overall match 78/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27 in 255 Clair 20 N.

Same or better

  • Near-identical swatch colour
  • Full rather than medium coverage
  • Claims transfer resistance
  • Both claim a lightweight feel
  • Adds SPF 27

Different

  • Luminous finish instead of natural
  • No blurring effect claimed

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeNo ingredient list
FragranceNot listedNo ingredient list
Drying alcoholNot listedNo ingredient list
SPFNot listedSPF 27
Overlap

Why the closest overall alternative works

Haus Labs Triclone Skin Tech Medium Coverage Foundation in 145 Light, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 17O Magnolia. Every attribute compared, with its share of the score.

ComparedYour shade17O MagnoliaClosest overall alternative145 LightScore
Shade match55% of overall89
Colour97#d7a986#daac88Looks identicalColour difference 0.9 (0 is identical)
Depth97Light mediumLight mediumSameDepth difference: 1.6
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone65OliveWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, combination, sensitiveNormal, dry, sensitiveBoth marketed for normal/​sensitive skin
Overall match 89/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Haus Labs Triclone Skin Tech Medium Coverage Foundation in 145 Light.

Same or better

  • Near-identical swatch colour
  • Same natural finish
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Slightly warmer undertone
  • Not marketed for combination skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone none vs high

Where to buy

Closest shade match

Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27 255 Clair 20 N

Match price
$63Ulta BeautyUlta Beauty
Costs $13 more

Your shade $50 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Haus Labs Triclone Skin Tech Medium Coverage Foundation 145 Light

Best price
$52SephoraSephora
Costs $2 more

Your shade $50 at Sephora

How these matches are scored

34 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.