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Skin Rewind Blurring Foundation and Concealer Complexion Stick 9N Tupelo dupes and alternatives ILIA

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: MAC Cosmetics Studio Radiance Serum Powered Foundation N18

The equivalent shade: scored on colour, depth and undertone only.

Shade match
98out of 100
Colour
96
Depth
100
Undertone
100
Match price
$46Ulta BeautyUlta Beauty
$4 less (8%)

Your shade $50 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation Light 10 Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
90out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
88
Wear (Wear & performance)
72
Skin (Skin suitability)
84
Match price
$41Ulta BeautyUlta Beauty
$9 less (18%)

Your shade $50 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · SUBTL. Beauty

    Stackable BB Powder Foundation Single

    Fair 3N
    Shade match 97
    $24Ulta BeautyUlta Beauty$26 less (52%)

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: No long-wear claim

    Score details
    Shade match
    97
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    50

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: No long-wear claim

    Retailer shade note: Fair-light with neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Light To Medium Neutral
    Shade match 98
    $16Ulta BeautyUlta Beauty(product price)$34 less (68%)

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: No long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    98
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  3. #5 · Hourglass

    Ambient Soft Glow Foundation

    3.5
    Shade match 89
    $60SephoraSephoraCosts $10 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertone

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone

    Retailer shade note: fair with warm undertones

    High confidence· Digital match

    View match
  4. Shade match 98
    $32SephoraSephora$18 less (36%)

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: No blurring effect claimedNot marketed for normal/combination/sensitive skinContains listed fragrance

    Score details
    Shade match
    98
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: No blurring effect claimed · Not marketed for normal/combination/sensitive skin · Contains listed fragrance

    Retailer shade note: neutral honey

    High confidence· Digital match

    View match
  5. Shade match 90
    $42Ulta BeautyUlta Beauty$8 less (16%)

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Slightly cooler undertoneRadiant rather than natural finishContains listed fragrance

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    84

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than natural finish · Contains listed fragrance

    Retailer shade note: fair with cool undertone

    Medium confidence· Digital match

    View match
  6. #8 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Light Cool 150
    Shade match 91
    $45SephoraSephora$5 less (10%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNot marketed for sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for sensitive skin

    Retailer shade note: Light with cool pink undertones

    High confidence· Digital match

    View match
  7. Shade match 97
    $46Ulta BeautyUlta Beauty(product price)$4 less (8%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Radiant rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    72
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage

    Retailer shade note: true beige with neutral undertone for light to medium skin

    High confidence· Digital match

    View match
  8. #10 · Hourglass

    Vanish Seamless Finish Foundation Stick

    3.5 Bisque
    Shade match 88
    $49SephoraSephora$1 less (2%)

    Matches: Near-identical swatch colourSame natural finishBoth claim 12-hour wear

    Differences: Slightly warmer undertoneFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · No blurring effect claimed · Not marketed for sensitive skin

    Retailer shade note: fair, warm undertones

    High confidence· Digital match

    View match
  9. Shade match 89
    $39.50SephoraSephora$10.50 less (21%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    90

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · No long-wear claim

    Retailer shade note: light cool skin with pink undertones

    High confidence· Digital match

    View match
  10. Shade match 96
    $46Ulta BeautyUlta Beauty(product price)$4 less (8%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Radiant rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    96
    Finish & visual result
    73
    Wear & performance
    72
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage

    Retailer shade note: neutral beige with neutral undertone for light skin

    High confidence· Digital match

    View match
  11. Shade match 96
    $69Ulta BeautyUlta Beauty(product price)Costs $19 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Matte rather than natural finishBuildable rather than medium coverageContains listed fragrance

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    57
    Skin suitability
    84

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than natural finish · Buildable rather than medium coverage · Contains listed fragrance

    Retailer shade note: light-medium shade, neutral undertone

    Medium confidence· Digital match

    View match
  12. #14 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F5NW
    Shade match 89
    $14Ulta BeautyUlta Beauty(product price)$36 less (72%)

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim a lightweight feel

    Differences: Slightly warmer undertoneMatte rather than natural finishBuildable rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · Buildable rather than medium coverage

    Retailer shade note: fair or light skin tones with a warm pink undertone

    Medium confidence· Digital match

    View match
  13. #15 · Kylie Cosmetics

    Skin Tint Blurring Elixir Foundation

    3.5W
    Shade match 89
    $35Ulta BeautyUlta Beauty(product price)$15 less (30%)

    Matches: Near-identical swatch colourSame natural finishClaims a skin-like finish

    Differences: Slightly warmer undertoneLight rather than medium coverageNot marketed for sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    82
    Skin suitability
    67

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · Not marketed for sensitive skin

    Retailer shade note: light with warm peachy undertones

    High confidence· Digital match

    View match
  14. #16 · Pat McGrath Labs

    Skin Fetish: Sublime Perfection Foundation

    Light Medium 10
    Shade match 96
    $69SephoraSephoraCosts $19 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo long-wear claimNot marketed for sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than natural finish · No long-wear claim · Not marketed for sensitive skin · Contains drying alcohol

    Retailer shade note: light medium with peach neutral undertones

    High confidence· Digital match

    View match
  15. #17 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    N6
    Shade match 96
    $39SephoraSephora$11 less (22%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    73
    Wear & performance
    74
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for sensitive skin

    Retailer shade note: true beige with neutral undertone for light to medium skin

    High confidence· Digital match

    View match
  16. #18 · Smashbox

    Halo Healthy Glow Tinted Moisturizer SPF 25

    Light Olive
    Shade match 88
    $41Ulta BeautyUlta Beauty(product price)$9 less (18%)

    Matches: Very close colourSame natural finishBoth claim a lightweight feel

    Differences: Olive rather than neutral undertoneLight rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    84

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Olive rather than neutral undertone · Light rather than medium coverage · No blurring effect claimed

    Retailer shade note: light with an olive undertone

    Medium confidence· Digital match

    View match
  17. #19 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    6 W
    Shade match 87
    $48SephoraSephora$2 less (4%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for sensitive skinContains drying alcohol

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for sensitive skin · Contains drying alcohol

    Retailer shade note: light medium with warm undertone

    High confidence· Digital match

    View match
  18. #20 · TIRTIR

    Mask Fit AI Filter Cushion

    22N SHELL BEIGE
    Shade match 96
    $25Ulta BeautyUlta Beauty$25 less (50%)

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Matte rather than natural finishFull rather than medium coverageContains listed fragrance

    Score details
    Shade match
    96
    Finish & visual result
    67
    Wear & performance
    68
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light with neutral undertone

    High confidence· Digital match

    View match
  19. #21 · L'Oréal Paris

    Lumi Le Glow Skin Tint

    120 Neutral
    Shade match 98
    $16.99Ulta BeautyUlta Beauty$33.01 less (66%)

    Matches: Near-identical swatch colourSame neutral undertoneClaims a skin-like finish

    Differences: Radiant rather than natural finishLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    98
    Finish & visual result
    67
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Radiant rather than natural finish · Light rather than medium coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  20. #22 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Fair Cool
    Shade match 88
    $16Ulta BeautyUlta Beauty(product price)$34 less (68%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly cooler undertone · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  21. Shade match 88
    $18.49Ulta BeautyUlta Beauty(product price)$31.51 less (63%)

    Matches: Near-identical swatch colourSame natural finishClaims a skin-like finish

    Differences: Slightly warmer undertoneBuildable rather than medium coverageNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than medium coverage · No long-wear claim

    Retailer shade note: light with warm undertone

    High confidence· Digital match

    View match
  22. #24 · Sephora Collection

    Microsmooth Multi-Tasking Baked Face Powder Foundation

    25 Biege
    Shade match 88
    $22SephoraSephora$28 less (56%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    93
    Wear & performance
    60
    Skin suitability
    60

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · Not marketed for sensitive skin

    Retailer shade note: light with yellow undertones

    High confidence· Digital match

    View match
  23. #25 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Beige (N-042)
    Shade match 97
    $58SephoraSephoraCosts $8 more

    Matches: Near-identical swatch colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than natural finishNo blurring effect claimedNot marketed for sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    70
    Wear & performance
    61
    Skin suitability
    60

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than natural finish · No blurring effect claimed · Not marketed for sensitive skin · Contains listed fragrance

    Retailer shade note: Light to medium, neutral undertones

    High confidence· Digital match

    View match
  24. #26 · ILIA

    True Skin Serum Foundation

    Texel SF3
    Shade match 88
    $56SephoraSephoraCosts $6 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo blurring effect claimedNot marketed for combination skin

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed · Not marketed for combination skin

    Retailer shade note: light with cool undertones

    High confidence· Digital match

    View match
  25. Shade match 93
    $48SephoraSephora$2 less (4%)

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: No blurring effect claimedNot marketed for sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    58
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: No blurring effect claimed · Not marketed for sensitive skin

    Retailer shade note: for light skintones with neutral cool undertones

    High confidence· Digital match

    View match
  26. #28 · Clinique

    Acne Solutions Liquid Makeup Foundation

    CN 40 Cream Chamois
    Shade match 93
    $39Ulta BeautyUlta Beauty(product price)$11 less (22%)

    Matches: Near-identical swatch colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than natural finishNo long-wear claimNot marketed for normal/sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    28

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than natural finish · No long-wear claim · Not marketed for normal/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  27. Shade match 87
    $44SephoraSephora$6 less (12%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: cool pink

    Medium confidence· Digital match

    View match
  28. #30 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    435 Rose Vanilla
    Shade match 89
    $18.99Ulta BeautyUlta Beauty(product price)$31.01 less (62%)

    Matches: Near-identical swatch colourSame natural finishClaims transfer resistance

    Differences: Slightly cooler undertoneFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    44
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than medium coverage · No blurring effect claimed · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 9N Tupelo (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    2N Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 2N Neutral

    • Looks identical
    • Light · Neutral undertone

    $42

  2. Rare Beauty Liquid Touch Brightening Concealer

    130N

    Rare Beauty Liquid Touch Brightening Concealer, shade 130N

    • Looks identical
    • Light · Neutral undertone

    $24

  3. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    14.5 Light Buff

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 14.5 Light Buff

    • Looks identical
    • Light · Neutral undertone

    $30

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    2N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 2N

    • Very close colour
    • Light · Neutral undertone

    $38

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW13

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW13

    • Very close colour
    • Light · Neutral undertone

    $30

  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Light Beige

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Light Beige

    • Very close colour
    • Light medium · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Radiance Serum Powered Foundation in N18, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 9N Tupelo. Every attribute compared, with its share of the score.

ComparedYour shade9N TupeloClosest shade matchN18Score
Shade match55% of overall98
Colour96#e3b99a#e0ba9dLooks identicalColour difference 1.1 (0 is identical)
Depth100LightLightSameDepth difference: 0.0
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared73
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared72
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​sensitive skin
Overall match 87/100Shade match 98/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Radiance Serum Powered Foundation in N18.

Same or better

  • $4 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Full rather than medium coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Radiant finish instead of natural

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone none vs high

Why the closest overall alternative works

Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Light 10 Neutral, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 9N Tupelo. Every attribute compared, with its share of the score.

ComparedYour shade9N TupeloClosest overall alternativeLight 10 NeutralScore
Shade match55% of overall96
Colour94#e3b99a#e2b492Very close colourColour difference 1.6 (0 is identical)
Depth97LightLight mediumCloseDepth difference: 2.1
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​sensitive skin
Overall match 90/100Shade match 96/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Light 10 Neutral.

Same or better

  • $9 less
  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Same medium coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim 16-hour wear
  • Claims not settling into lines
  • Both claim a lightweight feel

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone none vs none

Where to buy

Closest shade match

MAC Cosmetics Studio Radiance Serum Powered Foundation N18

Match price
$46Ulta BeautyUlta Beauty
$4 less (8%)

Your shade $50 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation Light 10 Neutral

Match price
$41Ulta BeautyUlta Beauty
$9 less (18%)

Your shade $50 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.