Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same finish: matte· Same opacity: opaque
Differences: Cool rather than warm undertone· Long-wearing rather than 10-hour wear (longevity)· Does not claim transfer resistance
Score details
Shade match
80
Finish & visual result
100
Wear & performance
58
Comfort & suitability
70
Very close colour · Matte · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Cool rather than warm undertone · Long-wearing rather than 10-hour wear (longevity) · Does not claim transfer resistance · Does not claim hydration
Retailer shade note: midtone mauvy pink with a matte finish
Matches: Very close colour· Same opacity: opaque· Both claim comfort
Differences: Cool rather than warm undertone· Cream rather than matte (finish)· Long-wearing rather than 10-hour wear (longevity)
Score details
Shade match
85
Finish & visual result
76
Wear & performance
58
Comfort & suitability
100
Very close colour · Cream · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Cool rather than warm undertone · Cream rather than matte (finish) · Long-wearing rather than 10-hour wear (longevity) · Does not claim transfer resistance
Matches: Same finish: matte· Same opacity: opaque· Both claim comfort
Differences: Cool rather than warm undertone· Long-wearing rather than 10-hour wear (longevity)· Does not claim transfer resistance
Score details
Shade match
76
Finish & visual result
100
Wear & performance
58
Comfort & suitability
70
Close colour · Matte · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Cool rather than warm undertone · Long-wearing rather than 10-hour wear (longevity) · Does not claim transfer resistance · Does not claim hydration
Matches: Very close colour· Same warm undertone· Both claim comfort
Differences: Sheer tint rather than matte (finish)· Sheer rather than opaque (opacity)· Long-wearing rather than 10-hour wear (longevity)
Score details
Shade match
92
Finish & visual result
38
Wear & performance
58
Comfort & suitability
100
Very close colour · Sheer tint · Sheer
Ingredients (not scored): 7% ingredient overlap
Differences: Sheer tint rather than matte (finish) · Sheer rather than opaque (opacity) · Long-wearing rather than 10-hour wear (longevity) · Does not claim transfer resistance
Matches: Very close colour· Same warm undertone· Both claim hydration
Differences: Sheer rather than opaque (opacity)· Long-wearing rather than 10-hour wear (longevity)· Does not claim transfer resistance
Score details
Shade match
96
Finish & visual result
30
Wear & performance
58
Comfort & suitability
70
Very close colour · Sheer
Ingredients (not scored): 10% ingredient overlap
Differences: Sheer rather than opaque (opacity) · Long-wearing rather than 10-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort
Revlon Super Lustrous Lipstick in Pink In The Afternoon, against Sephora Collection Cream Lip Stain 10HR Liquid Lipstick in 69 Hippy Pink. Every attribute compared, with its share of the score.
ComparedYour shade69 Hippy PinkClosest shade matchPink In The AfternoonHow they compareScore
Shade match60% of overall98
Colour60%97#ce6f6d#d36f6dLooks identicalColour difference 1.0 (0 is identical)
Depth15%98LightLightSameDepth difference 1.0 on the 0–100 scale
Undertone13%100WarmWarmSameSame product undertone
Colour family13%100PinkPinkSameSame colour family
Finish & visual result20% of overall · none of 2 comparable50
Finish55%—not comparableMatteNot listedNot listed for eitherA finish not listed for one product
Opacity45%—not comparableOpaqueNot listedNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall40
Longevity60%4010-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall100
Comfort50%100ClaimedClaimedSameBoth products claim a comfortable feel
Overall match 80/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick in 108 Le Nude Rebellious, against Sephora Collection Cream Lip Stain 10HR Liquid Lipstick in 69 Hippy Pink. Every attribute compared, with its share of the score.
ComparedYour shade69 Hippy PinkClosest overall alternative108 Le Nude RebelliousHow they compareScore
Shade match60% of overall94
Colour60%90#ce6f6d#c57471Very close colourColour difference 2.3 (0 is identical)
Depth15%100LightLightSameDepth difference 0.1 on the 0–100 scale
Undertone13%100WarmWarmSameSame product undertone
Colour family13%100PinkPinkSameSame colour family
Finish & visual result20% of overall · 1 of 2 compared100
Finish55%100MatteMatteSameSame matte finish
Opacity45%—not comparableOpaqueNot listedNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall82
Longevity60%7010-hour wear16-hour wearSome difference16-hour wear claimed against 10-hour wear
Transfer resistance40%100ClaimedClaimedSameBoth products claim transfer resistance
Comfort & suitability5% of overall70
Comfort50%100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration50%40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 92/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty$0.01 less (0%)
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