Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
$12.99Ulta Beauty(product price)$3.01 less (19%)4.4 (280,394)
Matches: Same warm undertone· Same finish: matte· Same opacity: opaque
Differences: Nude rather than brown· 16-hour wear rather than 10-hour wear (longevity)· Does not claim transfer resistance
Score details
Shade match
78
Finish & visual result
100
Wear & performance
58
Comfort & suitability
40
Close colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Nude rather than brown · 16-hour wear rather than 10-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort · Does not claim hydration
Matches: Very close colour· Same warm undertone· Both claim hydration
Differences: Nude rather than brown· Sheer rather than opaque (opacity)· Not listed rather than 10-hour wear (longevity)
Score details
Shade match
89
Finish & visual result
30
Wear & performance
40
Comfort & suitability
70
Very close colour · Sheer
Ingredients (not scored): 2% ingredient overlap
Differences: Nude rather than brown · Sheer rather than opaque (opacity) · Not listed rather than 10-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort
Revlon Super Lustrous Lipstick in Iced Mocha, against Sephora Collection Cream Lip Stain 10HR Liquid Lipstick in 75 Sweet Hazel. Every attribute compared, with its share of the score.
ComparedYour shade75 Sweet HazelClosest shade matchIced MochaHow they compareScore
Shade match60% of overall94
Colour60%98#a06355#9f6255Looks identicalColour difference 0.5 (0 is identical)
Depth15%99MediumMediumSameDepth difference 0.6 on the 0–100 scale
Undertone13%60WarmNeutralSome differenceOne side neutral: partial agreement
Colour family13%100BrownBrownSameSame colour family
Finish & visual result20% of overall · none of 2 comparable50
Finish55%—not comparableMatteNot listedNot listed for eitherA finish not listed for one product
Opacity45%—not comparableOpaqueNot listedNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall40
Longevity60%4010-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall100
Comfort50%100ClaimedClaimedSameBoth products claim a comfortable feel
Overall match 77/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Smashbox Always On Longwear Matte Liquid Lipstick in Fair Game, against Sephora Collection Cream Lip Stain 10HR Liquid Lipstick in 75 Sweet Hazel. Every attribute compared, with its share of the score.
ComparedYour shade75 Sweet HazelClosest overall alternativeFair GameHow they compareScore
Shade match60% of overall88
Colour60%89#a06355#995e4eVery close colourColour difference 2.4 (0 is identical)
Depth15%94MediumLightCloseDepth difference 3.2 on the 0–100 scale
Finish & visual result20% of overall · 1 of 2 compared100
Finish55%100MatteMatteSameSame matte finish
Opacity45%—not comparableOpaqueNot listedNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall70
Longevity60%9010-hour wear8-hour wearClose8-hour wear claimed against 10-hour wear
Transfer resistance40%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall70
Comfort50%100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration50%40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 87/100Shade match 88/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
33 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.