Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same finish: matte· Both claim crease resistance· Claims waterproof
Differences: Opaque rather than buildable (pigmentation)· Stick rather than liquid (format)· Long-wearing rather than 16-hour wear (longevity)
Score details
Shade match
86
Finish, pigmentation & format
85
Wear & performance
73
Comfort & skin suitability
40
Close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim comfort
Matches: Same finish: matte· Both claim crease resistance
Differences: Opaque rather than buildable (pigmentation)· Powder rather than liquid (format)· Long-wearing rather than 16-hour wear (longevity)
Score details
Shade match
81
Finish, pigmentation & format
81
Wear & performance
81
Comfort & skin suitability
40
Close colour · Matte · Opaque
Ingredients (not scored): 19% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · Powder rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim comfort
$9Ulta Beauty(product price)$30 less (77%)4.2 (2,863)
Matches: Same finish: matte· Same pigmentation: buildable
Differences: Powder rather than liquid (format)· Not listed rather than 16-hour wear (longevity)· Does not claim crease resistance
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Powder rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
Differences: Stick rather than liquid (format)· 11-hour wear rather than 16-hour wear (longevity)· Does not claim crease resistance
Score details
Shade match
80
Finish, pigmentation & format
90
Wear & performance
58
Comfort & skin suitability
40
Slight colour difference · Matte
Ingredients (not scored): 6% ingredient overlap
Differences: Stick rather than liquid (format) · 11-hour wear rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
Differences: Taupe rather than brown· Opaque rather than buildable (pigmentation)· Cream rather than liquid (format)
Score details
Shade match
81
Finish, pigmentation & format
87
Wear & performance
59
Comfort & skin suitability
40
Very close colour · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · Cream rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
Differences: Opaque rather than buildable (pigmentation)· Palette rather than liquid (format)· Not listed rather than 16-hour wear (longevity)
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Close colour · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
Retailer shade note: light-to-dark range of neutral mattes
$9Ulta Beauty(product price)$30 less (77%)4.2 (2,863)
Matches: Very close colour· Same finish: matte· Same pigmentation: buildable
Differences: Taupe rather than brown· Powder rather than liquid (format)· Not listed rather than 16-hour wear (longevity)
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Very close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Taupe rather than brown · Powder rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
$26Ulta Beauty(product price)$13 less (33%)4.1 (537)
Matches: Same finish: matte· Both claim crease resistance· Claims waterproof
Differences: Taupe rather than brown· Opaque rather than buildable (pigmentation)· Stick rather than liquid (format)
Score details
Shade match
71
Finish, pigmentation & format
85
Wear & performance
73
Comfort & skin suitability
40
Close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim comfort
Differences: Terracotta rather than brown· Opaque rather than buildable (pigmentation)· Palette rather than liquid (format)
Score details
Shade match
74
Finish, pigmentation & format
81
Wear & performance
59
Comfort & skin suitability
40
Close colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Terracotta rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
Matches: Very close colour· Both claim crease resistance· Claims waterproof
Differences: Shimmer rather than matte (finish)· Opaque rather than buildable (pigmentation)· Stick rather than liquid (format)
Score details
Shade match
94
Finish, pigmentation & format
33
Wear & performance
68
Comfort & skin suitability
80
Very close colour · Shimmer · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Shimmer rather than matte (finish) · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · 24-hour wear rather than 16-hour wear (longevity)
Differences: Terracotta rather than brown· Opaque rather than buildable (pigmentation)· Palette rather than liquid (format)
Score details
Shade match
70
Finish, pigmentation & format
81
Wear & performance
59
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Terracotta rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
Differences: Lighter· Bronze rather than brown· Opaque rather than buildable (pigmentation)
Score details
Shade match
72
Finish, pigmentation & format
81
Wear & performance
40
Comfort & skin suitability
40
Close colour · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Lighter · Bronze rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
Retailer shade note: shimmery rose golds & cool-toned matte neutrals
Differences: Lighter· Nude rather than brown· Opaque rather than buildable (pigmentation)
Score details
Shade match
66
Finish, pigmentation & format
87
Wear & performance
59
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Lighter · Nude rather than brown · Opaque rather than buildable (pigmentation) · Cream rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
Differences: Copper rather than brown· Powder rather than liquid (format)· Not listed rather than 16-hour wear (longevity)
Score details
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Close colour · Matte
Ingredients (not scored): 10% ingredient overlap
Differences: Copper rather than brown · Powder rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort
Jane Iredale ColorLuxe Eye Shadow Stick in Saddle, against Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow in 36M Wood. Every attribute compared, with its share of the score.
ComparedYour shade36M WoodClosest shade matchSaddleHow they compareScore
Shade match55% of overall95
Colour60%93#ab765d#ad7a5eVery close colourColour difference 1.8 (0 is identical)
Depth15%97Deep / darkMediumCloseDepth difference 1.8 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall85
Finish65%100MatteMatteSameSame matte finish
Pigmentation20%65BuildableOpaqueSome differenceOpaque rather than buildable
Format15%45LiquidStickSome differenceStick rather than liquid
Wear & performance10% of overall · 2 of 3 compared59
Longevity50%7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Crease resistance30%40ClaimedNot listedSome differenceOnly your product claims crease resistance; the match does not list it
Overall match 86/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow in Noble, against Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow in 36M Wood. Every attribute compared, with its share of the score.
ComparedYour shade36M WoodClosest overall alternativeNobleHow they compareScore
Shade match55% of overall95
Colour60%92#ab765d#a97a60Very close colourColour difference 2.0 (0 is identical)
Depth15%98Deep / darkMediumCloseDepth difference 1.2 on the 0–100 scale
Undertone—not comparableNot listedWarmUndertone unknown on one side
Colour family25%100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared90
Finish65%100MatteMatteSameSame matte finish
Pigmentation20%—not comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Format15%45LiquidStickSome differenceStick rather than liquid
Wear & performance10% of overall78
Longevity50%8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Waterproof20%40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Comfort & skin suitability5% of overall · 1 of 3 compared40
Comfort40%40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration20%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin types40%—not comparableNot listedSensitiveNot listed for eitherSkin types not listed for one product
Overall match 89/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.