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Eye Tint Long-Lasting Liquid Eyeshadow 36M Wood dupes and alternatives Armani Beauty

Brown · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: Jane Iredale ColorLuxe Eye Shadow Stick Saddle

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Armani Beauty
36M WoodChange shade
Colour family, undertone and depth: Brown · Deep / dark
Finish and pigmentation: Matte · Buildable
The match
Jane Iredale
Saddle
Colour family, undertone and depth: Brown · Medium
Finish and pigmentation: Matte · Opaque
Shade match
95out of 100
Colour
93
Depth
97
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$28Ulta BeautyUlta Beauty
$11 less (28%)

Your shade $39 at Sephora · product price; shade not separately priced

Closest overall alternative: ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow Noble

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Your shade
Armani Beauty
36M WoodChange shade
Colour family, undertone and depth: Brown · Deep / dark
Finish and pigmentation: Matte · Buildable
The match
ILIA
Noble
Colour family, undertone and depth: Brown · Warm · Medium
Finish and pigmentation: Matte
Overall match
89out of 100
Shade (Shade match)
95
Finish (Finish, pigmentation & format)
90
Wear (Wear & performance)
78
Comfort (Comfort & skin suitability)
40
Best price
$33SephoraSephora
$6 less (15%)

Your shade $39 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · e.l.f. Cosmetics

    Liquid Velvet Eyeshadow

    Extra Toasted
    Shade match 93
    $8Ulta BeautyUlta Beauty$31 less (79%)

    Matches: Very close colourSame finish: matteBoth claim crease resistance

    Differences: Opaque rather than buildable (pigmentation)Powder rather than liquid (format)Long-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    93
    Finish, pigmentation & format
    81
    Wear & performance
    81
    Comfort & skin suitability
    100

    Very close colour · Matte · Opaque

    Ingredients (not scored): 20% ingredient overlap

    Differences: Opaque rather than buildable (pigmentation) · Powder rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: warn brown

    Medium confidence· Digital match

    View match
  2. #4 · florence by mills

    Eye Candy Eyeshadow Stick

    Toffee
    Shade match 93
    $14Ulta BeautyUlta Beauty$25 less (64%)

    Matches: Very close colourSame finish: matteClaims waterproof

    Differences: Stick rather than liquid (format)Does not claim crease resistanceDoes not claim comfort

    Score details
    Shade match
    93
    Finish, pigmentation & format
    90
    Wear & performance
    60
    Comfort & skin suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 19% ingredient overlap

    Differences: Stick rather than liquid (format) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: golden brown

    Medium confidence· Digital match

    View match
  3. Shade match 84
    $24SephoraSephora$15 less (38%)

    Matches: Same finish: matteSame longevity: 16-hour wearBoth claim crease resistance

    Differences: Powder rather than liquid (format)

    Score details
    Shade match
    84
    Finish, pigmentation & format
    85
    Wear & performance
    100
    Comfort & skin suitability
    80

    Close colour · Matte

    Ingredients (not scored): 7% ingredient overlap

    Differences: Powder rather than liquid (format)

    Retailer shade note: neutral brown demi-matte

    Medium confidence· Digital match

    View match
  4. Shade match 80
    $24SephoraSephora$15 less (38%)

    Matches: Same finish: matteSame longevity: 16-hour wearBoth claim crease resistance

    Differences: Nude rather than brownPowder rather than liquid (format)

    Score details
    Shade match
    80
    Finish, pigmentation & format
    85
    Wear & performance
    100
    Comfort & skin suitability
    80

    Close colour · Matte

    Ingredients (not scored): 7% ingredient overlap

    Differences: Nude rather than brown · Powder rather than liquid (format)

    Retailer shade note: warm tan demi-matte

    Medium confidence· Digital match

    View match
  5. #7 · Alleyoop

    11th Hour Cream Eyeshadow & Liner Stick

    Coffee Break
    Shade match 85
    $20Ulta BeautyUlta Beauty(product price)$19 less (49%)

    Matches: Same finish: matteBoth claim crease resistanceClaims waterproof

    Differences: Opaque rather than buildable (pigmentation)Stick rather than liquid (format)Long-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    85
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    80

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: Chestnut Matte

    Medium confidence· Digital match

    View match
  6. #8 · Rare Beauty

    Soft Pinch Liquid Contour

    Solace
    Shade match 76
    $30SephoraSephora$9 less (23%)

    Matches: Same pigmentation: buildableSame format: liquidBoth claim crease resistance

    Differences: Taupe rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    76
    Finish, pigmentation & format
    92
    Wear & performance
    81
    Comfort & skin suitability
    100

    Close colour · Natural · Buildable

    Ingredients (not scored): 14% ingredient overlap

    Differences: Taupe rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Sold as contour, rated here for use as eyeshadow (suited)

    Retailer shade note: medium (cool taupe)

    Medium confidence· Digital match

    View match
  7. #9 · Fenty Beauty

    Shadowstix Longwear Eyeshadow Stick

    Amber
    Shade match 86
    $13$26SephoraSephora$26 less (67%)

    Matches: Same finish: matteBoth claim crease resistanceClaims waterproof

    Differences: Opaque rather than buildable (pigmentation)Stick rather than liquid (format)Long-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    86
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim comfort

    Retailer shade note: cool light brown

    Medium confidence· Digital match

    View match
  8. #10 · Westman Atelier

    Eye Pods Cream Eye Shadow

    Toujours
    Match not determinedLow data confidence
    $88SephoraSephoraCosts $49 more

    Matches: Same finish: matteSame pigmentation: buildableBoth claim comfort

    Differences: Cream rather than liquid (format)Not listed rather than 16-hour wear (longevity)Does not claim crease resistance

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Matte · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Cream rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance

    Retailer shade note: vanille /creamy ivory, beige/cool tawny, café crème/warm chocolate brown

    Low confidence· Digital match

    View match
  9. #11 · Stila

    Liqua-Play Eye Shadow

    Sandy Matte
    Shade match 70
    $25SephoraSephora$14 less (36%)

    Matches: Same finish: matteSame pigmentation: buildableSame format: liquid

    Differences: Nude rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    100
    Wear & performance
    81
    Comfort & skin suitability
    80

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: warm tan

    Medium confidence· Digital match

    View match
  10. #12 · Lancôme

    Idôle Goddess Dimension Eyeshadow

    05 Meteor Smoke
    Shade match 81
    $26Ulta BeautyUlta Beauty$13 less (33%)

    Matches: Same finish: matteBoth claim crease resistance

    Differences: Opaque rather than buildable (pigmentation)Powder rather than liquid (format)Long-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    81
    Finish, pigmentation & format
    81
    Wear & performance
    81
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 19% ingredient overlap

    Differences: Opaque rather than buildable (pigmentation) · Powder rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim comfort

    Retailer shade note: cocoa brown matte

    Medium confidence· Digital match

    View match
  11. #13 · Ulta Beauty Collection

    Eyeshadow Singles

    Desire
    Match not determinedLow data confidence
    $9Ulta BeautyUlta Beauty(product price)$30 less (77%)

    Matches: Same finish: matteSame pigmentation: buildable

    Differences: Powder rather than liquid (format)Not listed rather than 16-hour wear (longevity)Does not claim crease resistance

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Powder rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: medium brown matte

    Low confidence· Digital match

    View match
  12. #14 · Nudestix

    Magnetic Matte Eye Color

    Taupe
    Shade match 80
    $29Ulta BeautyUlta Beauty$10 less (26%)

    Matches: Same finish: matteClaims waterproof

    Differences: Stick rather than liquid (format)11-hour wear rather than 16-hour wear (longevity)Does not claim crease resistance

    Score details
    Shade match
    80
    Finish, pigmentation & format
    90
    Wear & performance
    58
    Comfort & skin suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 6% ingredient overlap

    Differences: Stick rather than liquid (format) · 11-hour wear rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: cool, neutral brown

    Medium confidence· Digital match

    View match
  13. #15 · ColourPop

    Shadow Stix

    Cocktail Party
    Shade match 81
    $9Ulta BeautyUlta Beauty$30 less (77%)

    Matches: Very close colourSame finish: matte

    Differences: Taupe rather than brownOpaque rather than buildable (pigmentation)Cream rather than liquid (format)

    Score details
    Shade match
    81
    Finish, pigmentation & format
    87
    Wear & performance
    59
    Comfort & skin suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · Cream rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: matte nudy taupe

    Medium confidence· Digital match

    View match
  14. #16 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    Nude Mood

    Matched on pan 3

    Match not determinedLow data confidence
    $11Ulta BeautyUlta Beauty$28 less (72%)

    Matches: Same finish: matte

    Differences: Opaque rather than buildable (pigmentation)Palette rather than liquid (format)Not listed rather than 16-hour wear (longevity)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Matte · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: light-to-dark range of neutral mattes

    Low confidence· Digital match

    View match
  15. Shade match 75
    $33SephoraSephora$6 less (15%)

    Matches: Same finish: matteBoth claim crease resistanceClaims waterproof

    Differences: Terracotta rather than brownStick rather than liquid (format)Does not claim comfort

    Score details
    Shade match
    75
    Finish, pigmentation & format
    90
    Wear & performance
    78
    Comfort & skin suitability
    40

    Close colour · Matte

    Ingredients (not scored): 13% ingredient overlap

    Differences: Terracotta rather than brown · Stick rather than liquid (format) · Does not claim comfort

    Retailer shade note: matte deep sienna

    Medium confidence· Digital match

    View match
  16. #18 · Ulta Beauty Collection

    Eyeshadow Singles

    Suede
    Match not determinedLow data confidence
    $9Ulta BeautyUlta Beauty(product price)$30 less (77%)

    Matches: Very close colourSame finish: matteSame pigmentation: buildable

    Differences: Taupe rather than brownPowder rather than liquid (format)Not listed rather than 16-hour wear (longevity)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Very close colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Taupe rather than brown · Powder rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: deep taupe matte

    Low confidence· Digital match

    View match
  17. #19 · Revlon

    Glimmer Eyeshadow Multi-Stick

    Plus One
    Shade match 70
    $12.99Ulta BeautyUlta Beauty$26.01 less (67%)

    Matches: Same finish: matteBoth claim crease resistanceClaims waterproof

    Differences: DeeperNude rather than brownStick rather than liquid (format)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    90
    Wear & performance
    73
    Comfort & skin suitability
    100

    Close colour · Matte

    Ingredients (not scored): 11% ingredient overlap

    Differences: Deeper · Nude rather than brown · Stick rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: cool tan/beige shade with a matte finish

    Medium confidence· Digital match

    View match
  18. #20 · MAC Cosmetics

    Multisculpt Matte Liquid Eyeshadow + All-Over Color

    Tailor Grey
    Shade match 69
    $25SephoraSephora$14 less (36%)

    Matches: Same finish: matteSame format: liquidBoth claim crease resistance

    Differences: Taupe rather than brownOpaque rather than buildable (pigmentation)24-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    93
    Wear & performance
    68
    Comfort & skin suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 20% ingredient overlap

    Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · 24-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: Cool taupe

    Medium confidence· Digital match

    View match
  19. #21 · Marc Jacobs Beauty

    Born Star Cream-to-Powder Long-Wear Eyeshadow

    100 On Brand
    Shade match 75
    $29SephoraSephora$10 less (26%)

    Matches: Same finish: matteBoth claim crease resistanceClaims waterproof

    Differences: Nude rather than brownOpaque rather than buildable (pigmentation)Powder rather than liquid (format)

    Score details
    Shade match
    75
    Finish, pigmentation & format
    81
    Wear & performance
    83
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Nude rather than brown · Opaque rather than buildable (pigmentation) · Powder rather than liquid (format) · Does not claim comfort

    Retailer shade note: matte nude

    Medium confidence· Digital match

    View match
  20. #22 · Fenty Beauty

    Shadowstix Longwear Eyeshadow Stick

    Get On Taupe
    Shade match 71
    $26Ulta BeautyUlta Beauty(product price)$13 less (33%)

    Matches: Same finish: matteBoth claim crease resistanceClaims waterproof

    Differences: Taupe rather than brownOpaque rather than buildable (pigmentation)Stick rather than liquid (format)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim comfort

    Retailer shade note: taupe

    Medium confidence· Digital match

    View match
  21. #23 · Morphe

    ChromaPlus 12-Pan Eyeshadow Palette

    Flickering Sands

    Matched on pan 7

    Shade match 74
    $23Ulta BeautyUlta Beauty$16 less (41%)

    Matches: Same finish: matte

    Differences: Terracotta rather than brownOpaque rather than buildable (pigmentation)Palette rather than liquid (format)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    81
    Wear & performance
    59
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Terracotta rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort

    Medium confidence· Digital match

    View match
  22. #24 · Laura Mercier

    Caviar Stick Eyeshadow

    Sepia
    Shade match 94
    $34SephoraSephora$5 less (13%)

    Matches: Very close colourBoth claim crease resistanceClaims waterproof

    Differences: Shimmer rather than matte (finish)Opaque rather than buildable (pigmentation)Stick rather than liquid (format)

    Score details
    Shade match
    94
    Finish, pigmentation & format
    33
    Wear & performance
    68
    Comfort & skin suitability
    80

    Very close colour · Shimmer · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Shimmer rather than matte (finish) · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · 24-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: warm medium brown

    Medium confidence· Digital match

    View match
  23. #25 · MERIT

    Solo Shadow Cream Eyeshadow

    Vachetta
    Shade match 85
    $26SephoraSephora$13 less (33%)

    Matches: Very close colourSame pigmentation: buildableBoth claim crease resistance

    Differences: Nude rather than brownShimmer rather than matte (finish)Cream rather than liquid (format)

    Score details
    Shade match
    85
    Finish, pigmentation & format
    42
    Wear & performance
    78
    Comfort & skin suitability
    100

    Very close colour · Shimmer · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Nude rather than brown · Shimmer rather than matte (finish) · Cream rather than liquid (format)

    Retailer shade note: warm beige

    Medium confidence· Digital match

    View match
  24. #26 · Morphe

    ChromaPlus 6-Pan Eyeshadow Palette

    Tailored Nudes

    Matched on pan 4

    Shade match 70
    $16Ulta BeautyUlta Beauty$23 less (59%)

    Matches: Same finish: matte

    Differences: Terracotta rather than brownOpaque rather than buildable (pigmentation)Palette rather than liquid (format)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    81
    Wear & performance
    59
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Terracotta rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort

    Medium confidence· Digital match

    View match
  25. #27 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    Nude Rose Gold

    Matched on pan 5

    Shade match 72
    $11Ulta BeautyUlta Beauty$28 less (72%)

    Matches: Same finish: matte

    Differences: LighterBronze rather than brownOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    81
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Lighter · Bronze rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: shimmery rose golds & cool-toned matte neutrals

    Medium confidence· Digital match

    View match
  26. #28 · ColourPop

    Shadow Stix

    Bare With Me
    Shade match 66
    $9Ulta BeautyUlta Beauty$30 less (77%)

    Matches: Same finish: matte

    Differences: LighterNude rather than brownOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    87
    Wear & performance
    59
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Lighter · Nude rather than brown · Opaque rather than buildable (pigmentation) · Cream rather than liquid (format) · Long-wearing rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: matte pinky nude beige

    Medium confidence· Digital match

    View match
  27. Shade match 90
    $24SephoraSephora$15 less (38%)

    Matches: Very close colourSame longevity: 16-hour wearBoth claim crease resistance

    Differences: Shimmer rather than matte (finish)Powder rather than liquid (format)

    Score details
    Shade match
    90
    Finish, pigmentation & format
    20
    Wear & performance
    100
    Comfort & skin suitability
    80

    Very close colour · Shimmer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Shimmer rather than matte (finish) · Powder rather than liquid (format)

    Retailer shade note: soft brown low-lit shimmer

    Medium confidence· Digital match

    View match
  28. #30 · Kaja

    Beauty Bento Stacked Eyeshadow Trio

    Chocolate Dahlia

    Matched on pan 2

    Match not determinedLow data confidence
    $28Ulta BeautyUlta Beauty$11 less (28%)

    Matches: Same finish: matte

    Differences: Copper rather than brownPowder rather than liquid (format)Not listed rather than 16-hour wear (longevity)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Matte

    Ingredients (not scored): 10% ingredient overlap

    Differences: Copper rather than brown · Powder rather than liquid (format) · Not listed rather than 16-hour wear (longevity) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: rich mocha tones

    Low confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Jane Iredale ColorLuxe Eye Shadow Stick in Saddle, against Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow in 36M Wood. Every attribute compared, with its share of the score.

ComparedYour shade36M WoodClosest shade matchSaddleScore
Shade match55% of overall95
Colour93#ab765d#ad7a5eVery close colourColour difference 1.8 (0 is identical)
Depth97Deep / darkMediumCloseDepth difference 1.8 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall85
Finish100MatteMatteSameSame matte finish
Pigmentation65BuildableOpaqueSome differenceOpaque rather than buildable
Format45LiquidStickSome differenceStick rather than liquid
Wear & performance10% of overall · 2 of 3 compared59
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Crease resistance40ClaimedNot listedSome differenceOnly your product claims crease resistance; the match does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · 2 of 3 compared40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 86/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Jane Iredale ColorLuxe Eye Shadow Stick in Saddle.

Same or better

  • $11 less
  • Very close colour
  • Same finish: matte
  • Claims hydration

Different

  • Opaque pigmentation instead of buildable
  • Stick format instead of liquid
  • Long-wearing longevity instead of 16-hour wear
  • Does not claim crease resistance
  • Does not claim comfort

Description and ingredients (information only, not scored)

Weighted ingredient similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptiondeep brown mattemid-tone rustic brown matte
BaseSilicone-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow in Noble, against Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow in 36M Wood. Every attribute compared, with its share of the score.

ComparedYour shade36M WoodClosest overall alternativeNobleScore
Shade match55% of overall95
Colour92#ab765d#a97a60Very close colourColour difference 2.0 (0 is identical)
Depth98Deep / darkMediumCloseDepth difference 1.2 on the 0–100 scale
Undertonenot comparableNot listedWarmUndertone unknown on one side
Colour family100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared90
Finish100MatteMatteSameSame matte finish
Pigmentationnot comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Format45LiquidStickSome differenceStick rather than liquid
Wear & performance10% of overall78
Longevity8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproof40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Comfort & skin suitability5% of overall · 1 of 3 compared40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedSensitiveNot listed for eitherSkin types not listed for one product
Overall match 89/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow in Noble.

Same or better

  • $6 less
  • Very close colour
  • Same finish: matte
  • Both claim crease resistance
  • Claims waterproof

Different

  • Stick format instead of liquid
  • Does not claim comfort

Description and ingredients (information only, not scored)

Weighted ingredient similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptiondeep brown mattematte warm brown
BaseSilicone-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Jane Iredale ColorLuxe Eye Shadow Stick Saddle

Match price
$28Ulta BeautyUlta Beauty
$11 less (28%)

Your shade $39 at Sephora · product price; shade not separately priced

Closest overall alternative

ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow Noble

Best price
$33SephoraSephora
$6 less (15%)

Your shade $39 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.