Soft'Lit Naturally Luminous Hydrating Longwear Foundation 225 dupes and alternatives Fenty Beauty
4.5 (3,571)·Light medium · Olive · neutral olive undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same olive undertone
Differences: Radiant rather than natural finish· Buildable rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
96
Finish & visual result
76
Wear & performance
58
Skin suitability
84
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light to medium skin with warm olive undertones
Matches: Near-identical swatch colour· Same olive undertone· Claims a blurring effect
Differences: Matte rather than natural finish· Buildable rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
97
Finish & visual result
70
Wear & performance
58
Skin suitability
60
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance · Not marketed for normal skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light to medium skin with warm olive undertones
$15.99Ulta Beauty(product price)$28.01 less (64%)4.5 (1,466)
Matches: Near-identical swatch colour· Both claim long-wearing· Claims not settling into lines
Differences: Slightly warmer undertone· Radiant rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
88
Finish & visual result
76
Wear & performance
66
Skin suitability
84
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 27% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance
The closest shade to Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 225 (Light medium · Olive · neutral olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Light Medium 14 Olive, against Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 225. Every attribute compared, with its share of the score.
ComparedYour shade225Closest shade matchLight Medium 14 OliveHow they compareScore
Shade match55% of overall99
Colour60%98#ddb288#dbb189Looks identicalColour difference 0.6 (0 is identical)
Overall match 86/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 240W, against Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 225. Every attribute compared, with its share of the score.
ComparedYour shade225Closest overall alternative240WHow they compareScore
Shade match55% of overall88
Colour60%94#ddb288#e2b184Very close colourColour difference 1.6 (0 is identical)
Finish & visual result25% of overall · 2 of 4 compared100
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared82
Longevity30%70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance20%100ClaimedClaimedSameBoth products claim transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, dry, combinationNormal, combination, sensitiveBoth marketed for normal/combination skin
Overall match 89/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)$36 less (82%)
Sephora
