Deep · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $44 at Sephora
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at Sephora
Ulta Beautyfrom $47 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $44 at Sephora · product price; shade not separately priced
Lancôme Teint Idole Ultra Wear Care and Glow Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $53 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $4 moreMatches: Very close colourSame warm undertoneSame natural finish
Differences: Does not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: dark with warm undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephora$20 less (45%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Olive rather than warm undertone
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Olive rather than warm undertone
Retailer shade note: deep with olive undertones
High confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)$36 less (82%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Does not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: deep with warm undertones
Medium confidence· Digital match
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta Beauty
Target$8View at Target
Walmart$8View at Walmart
AmazonSee price at AmazonView at AmazonSephoraCosts $11 moreMatches: Very close colourSame warm undertoneSame natural finish
Differences: Does not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: D4 - deep with warm undertones, and a red tone
High confidence· Digital match
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta Beauty
Macy's$55 · low stockView at Macy'sSephora$4 less (9%)Matches: Near-identical swatch colourSame warm undertoneSame medium coverage
Differences: Matte rather than natural finishNot marketed for dry skinContains drying alcohol
Looks identical · Matte · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: deep warm
High confidence· Digital match
Urban Decay Face Bond Self Setting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beautyfrom $40 · product priceView at Ulta BeautyMacy's$40View at Macy'sSephora$5 less (11%)Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Full rather than medium coverageDoes not claim transfer resistanceContains listed fragrance
Looks identical · Natural · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Full rather than medium coverage · Does not claim transfer resistance · Contains listed fragrance
Retailer shade note: tan to deep complexion with neutral peach undertone
Medium confidence· Digital match
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyUlta Beauty(product price)$5 less (11%)Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Does not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: deep, warm-neutral undertones
Medium confidence· Digital match
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation
Every store that sells this shade · prices as last checked
Macy's$39View at Macy'sUlta Beautyfrom $39 · product priceView at Ulta BeautyUlta Beauty(product price)$2 less (5%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Buildable rather than medium coverageDoes not claim transfer resistance
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Buildable rather than medium coverage · Does not claim transfer resistance
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)$15 less (34%)Matches: Very close colourSame warm undertoneBoth claim long-wearing
Differences: Natural matte rather than natural finishFull rather than medium coverageDoes not claim transfer resistance
Very close colour · Natural matte · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Natural matte rather than natural finish · Full rather than medium coverage · Does not claim transfer resistance
Retailer shade note: Deep with Warm Undertones
Medium confidence· Digital match
KimChi Chic Beauty A Really Good Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $29 · product priceView at Ulta BeautyUlta Beauty(product price)$28.01 less (64%)Matches: Near-identical swatch colourSame warm undertoneBoth claim transfer resistance
Differences: Matte rather than natural finishFull rather than medium coverageContains drying alcohol
Looks identical · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Contains drying alcohol
Retailer shade note: warm undertones
Medium confidence· Digital match
Maybelline Super Stay Lumi-Matte Foundation
Every store that sells this shade · prices as last checked
Walmart$11.97View at WalmartTarget$11.99View at TargetUlta Beautyfrom $15.99 · product priceView at Ulta Beauty
CVS$16.99View at CVSAmazonSee price at AmazonView at AmazonSephoraCosts $25 moreMatches: Near-identical swatch colourSame warm undertoneSame natural finish
Differences: No long-wear claimDoes not claim transfer resistanceNot marketed for dry skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance · Not marketed for dry skin
Retailer shade note: deep peach
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beauty(product price)$25.01 less (57%)Matches: Very close colourSame natural finishBoth claim transfer resistance
Differences: Full rather than medium coverageContains listed fragranceContains drying alcohol
Very close colour · Natural · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Full rather than medium coverage · Contains listed fragrance · Contains drying alcohol
Medium confidence· Digital match
L'Oréal Paris Infallible 32H Fresh Wear Foundation
Every store that sells this shade · prices as last checked
Walmart$14.97View at WalmartTarget$14.99View at TargetUlta Beautyfrom $18.99 · product priceView at Ulta BeautyCVS$19.69View at CVS
Walgreens$19.99View at WalgreensAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$25.01 less (57%)Matches: Very close colourSame natural finishBoth claim transfer resistance
Differences: Full rather than medium coverageContains listed fragranceContains drying alcohol
Very close colour · Natural · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Full rather than medium coverage · Contains listed fragrance · Contains drying alcohol
Medium confidence· Digital match
L'Oréal Paris Infallible 32H Fresh Wear Foundation
Every store that sells this shade · prices as last checked
Walmart$14.97View at WalmartUlta Beautyfrom $18.99 · product priceView at Ulta BeautyCVS$19.69View at CVSAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$15 less (34%)Matches: Very close colourSame warm undertoneBoth claim long-wearing
Differences: Natural matte rather than natural finishFull rather than medium coverageDoes not claim transfer resistance
Very close colour · Natural matte · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Natural matte rather than natural finish · Full rather than medium coverage · Does not claim transfer resistance
Retailer shade note: Tan/Deep with Warm Undertones
Medium confidence· Digital match
KimChi Chic Beauty A Really Good Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $29 · product priceView at Ulta BeautyUlta Beauty(product price)$2 less (5%)Matches: Near-identical swatch colourSame warm undertoneClaims not settling into lines
Differences: Radiant rather than natural finishBuildable rather than medium coverageDoes not claim transfer resistance
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 27% ingredient overlap
Differences: Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance
Retailer shade note: deep skin with warm, peach undertones
Medium confidence· Digital match
Tarte Babassu Foundcealer Dewy Foundation SPF 20
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephora$7 less (16%)Matches: Near-identical swatch colourSame natural finishClaims a blurring effect
Differences: Neutral rather than warm undertoneBuildable rather than medium coverageDoes not claim transfer resistance
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Not marketed for combination skin
Retailer shade note: Rich skin with a neutral-red undertone
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraSephoraCosts $4 moreMatches: Very close colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Not marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Not marketed for dry skin
Retailer shade note: for medium deep skintones with neutral warm undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty$48View at Ulta BeautyUlta Beauty(product price)Costs $5 moreMatches: Near-identical swatch colourSame warm undertoneSame natural finish
Differences: Light rather than medium coverageDoes not claim transfer resistanceNot marketed for normal skin
Looks identical · Natural · Light coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Light rather than medium coverage · Does not claim transfer resistance · Not marketed for normal skin
High confidence· Digital match
Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautyUlta Beauty(product price)$20 less (45%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: No long-wear claimDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance
Retailer shade note: Deepest with warm undertones
Medium confidence· Digital match
SUBTL. Beauty Stackable BB Powder Foundation Single
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautySephoraCosts $11 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Olive rather than warm undertoneDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Olive rather than warm undertone · Does not claim transfer resistance
Retailer shade note: D3 - deep with neutral undertones, and an olive tone
High confidence· Digital match
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55 · low stockView at Macy'sUlta Beauty(product price)Costs $12 moreMatches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish
Differences: Radiant rather than natural finishBuildable rather than medium coverageDoes not claim transfer resistance
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance
Retailer shade note: deep with warm gold undertones
High confidence· Digital match
Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $56 · product priceView at Ulta BeautyUlta Beauty(product price)$30.01 less (68%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: No long-wear claimDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 28% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at WalmartTarget$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta BeautyCVS$14.79View at CVSAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$20 less (45%)Matches: Near-identical swatch colourSame medium coverageBoth claim long-wearing
Differences: Neutral rather than warm undertoneRadiant rather than natural finishDoes not claim transfer resistance
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Does not claim transfer resistance · Contains listed fragrance
Medium confidence· Digital match
Juvia's Place I am Magic Natural Radiance Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautyUlta Beauty(product price)$20 less (45%)Matches: Near-identical swatch colourSame medium coverageBoth claim long-wearing
Differences: Neutral rather than warm undertoneRadiant rather than natural finishDoes not claim transfer resistance
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Does not claim transfer resistance · Contains listed fragrance
Medium confidence· Digital match
Juvia's Place I am Magic Natural Radiance Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautyUlta Beauty(product price)$20 less (45%)Matches: Near-identical swatch colourSame medium coverageBoth claim long-wearing
Differences: Neutral rather than warm undertoneRadiant rather than natural finishDoes not claim transfer resistance
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Does not claim transfer resistance · Contains listed fragrance
Medium confidence· Digital match
Juvia's Place I am Magic Natural Radiance Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautySephora$4 less (9%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Light rather than medium coverageDoes not claim transfer resistanceNot marketed for dry skin
Very close colour · Natural · Light coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Light rather than medium coverage · Does not claim transfer resistance · Not marketed for dry skin
Retailer shade note: tan to deep with warm tones
Medium confidence· Digital match
Refy Skin Base Hydrating Gel Skin Tint
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beauty(product price)$28.01 less (64%)Matches: Very close colourSimilar undertone (neutral vs warm)Both claim transfer resistance
Differences: Matte rather than natural finishFull rather than medium coverageContains drying alcohol
Very close colour · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Contains drying alcohol
Retailer shade note: neutral warm undertones
Medium confidence· Digital match
Maybelline Super Stay Lumi-Matte Foundation
Every store that sells this shade · prices as last checked
Walmart$11.97View at WalmartTarget$11.99View at TargetUlta Beautyfrom $15.99 · product priceView at Ulta BeautyCVS$16.99View at CVSAmazonSee price at AmazonView at AmazonUlta Beauty$40.11 less (91%)Matches: Very close colourSame natural finishClaims a blurring effect
Differences: Neutral rather than warm undertoneFull rather than medium coverage
Very close colour · Natural · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than medium coverage
Medium confidence· Digital match
J.Cat Beauty Perfextion Long Wearing Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$3.89View at Ulta BeautyShowing 12 of 28 matches
The closest shade to Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 440 (Deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
C7
$16.99
Cacao
NW50
$30
59H rich honey
$32
6W1
$34
7W
$38
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation in 32W Visionary, against Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 440. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation in 32W Visionary.
11 shared ingredients; weighted similarity 33%. Ingredients only affect results through the filters.
Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 530W, against Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 440. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 530W.
8 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation 32W Visionary
SephoraYour shade $44 at Sephora
Lancôme Teint Idole Ultra Wear Care and Glow Foundation 530W
Ulta BeautyYour shade $44 at Sephora · product price; shade not separately priced
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
