Medium · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
31 matches
31 matches
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $44 at Sephora · product price; shade not separately priced
Youngblood BeyondBlur Skin Perfecting Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $58 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $44 at Sephora · product price; shade not separately priced
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation
Every store that sells this shade · prices as last checked
Macy's$39View at Macy'sUlta Beautyfrom $39 · product priceView at Ulta Beauty
Sephora$39 · out of stockView at SephoraRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $8 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: tan with neutral undertones
Medium confidence· Digital match
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyUlta Beauty(product price)$5 less (11%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: deep, warm-neutral undertones
Medium confidence· Digital match
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation
Every store that sells this shade · prices as last checked
Macy's$39View at Macy'sUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$39 · out of stockView at SephoraSephoraCosts $25 moreMatches: Near-identical swatch colourSame neutral undertoneSame natural finish
Differences: Not marketed for combination skinContains listed fragranceContains drying alcohol
Looks identical · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light, neutral peach
Medium confidence· Digital match
Armani Beauty Luminous Silk Foundation
Every store that sells this shade · prices as last checked
Sephora$5 less (11%)Matches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Does not claim transfer resistance
Close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: medium, cool-neutral undertones
Medium confidence· Digital match
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation
Every store that sells this shade · prices as last checked
Macy's$39View at Macy'sUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$39View at SephoraSephoraCosts $25 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Not marketed for combination skinContains listed fragranceContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light medium, neutral golden
Medium confidence· Digital match
Armani Beauty Luminous Silk Foundation
Every store that sells this shade · prices as last checked
SephoraCosts $4 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Not marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Not marketed for dry skin
Retailer shade note: for medium skintones with neutral undertones
High confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautySephoraCosts $1 moreMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Olive rather than neutral undertoneDoes not claim transfer resistance
Looks identical · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Olive rather than neutral undertone · Does not claim transfer resistance
Retailer shade note: Medium Tan with neutral olive undertones
Medium confidence· Digital match
Kosas Revealer Skin-Improving Foundation SPF 25
Every store that sells this shade · prices as last checked
Sephora$45View at SephoraSephoraCosts $8 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Slightly lighterDoes not claim transfer resistance
Close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Slightly lighter · Does not claim transfer resistance
Retailer shade note: medium tan with neutral undertones
Medium confidence· Digital match
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautySephoraCosts $16 moreMatches: Same natural finishSame medium coverageClaims a blurring effect
Differences: Slightly warmer undertone
Close colour · Natural · Medium coverage
Ingredients (not scored): 26% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: medium with warm undertones
Medium confidence· Digital match
Hourglass Ambient Soft Glow Foundation
Every store that sells this shade · prices as last checked
Sephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautyUlta BeautyCosts $26 moreMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNo long-wear claimDoes not claim transfer resistance
Looks identical · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$70View at Ulta BeautySephoraCosts $3 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Does not claim transfer resistanceNot marketed for dry skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 33% ingredient overlap
Differences: Does not claim transfer resistance · Not marketed for dry skin
Retailer shade note: medium neutral
Medium confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautySephoraCosts $25 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Not marketed for combination skinContains listed fragranceContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: medium, neutral pink
High confidence· Digital match
Armani Beauty Luminous Silk Foundation
Every store that sells this shade · prices as last checked
Macy's$69View at Macy'sSephora$69View at SephoraSephoraCosts $5 moreMatches: Same neutral undertoneSame natural finishClaims a lightweight feel
Differences: Full rather than medium coverageDoes not claim transfer resistance
Close colour · Natural · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Full rather than medium coverage · Does not claim transfer resistance
Retailer shade note: medium deep, neutral undertones
Medium confidence· Digital match
Hourglass Vanish Seamless Finish Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty$49 · out of stockView at Ulta BeautySephoraCosts $5 moreMatches: Same neutral undertoneSame natural finishClaims a lightweight feel
Differences: Full rather than medium coverageDoes not claim transfer resistance
Close colour · Natural · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Full rather than medium coverage · Does not claim transfer resistance
Retailer shade note: medium deep, neutral undertones
Medium confidence· Digital match
Hourglass Vanish Seamless Finish Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephoraCosts $14 moreMatches: Same neutral undertoneSame medium coverageBoth claim long-wearing
Differences: Matte rather than natural finishNot marketed for dry skinContains listed fragrance
Close colour · Matte · Medium coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: Medium to Dark, neutral undertones
Medium confidence· Digital match
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Olive rather than neutral undertoneDoes not claim transfer resistanceContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Olive rather than neutral undertone · Does not claim transfer resistance · Contains drying alcohol
Retailer shade note: medium with olive undertones
Medium confidence· Digital match
m.ph by Mary Phillips Le Skin Weightless Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty(product price)$30 less (68%)Matches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Matte rather than natural finishBuildable rather than medium coverageDoes not claim transfer resistance
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance
Retailer shade note: fair or light skin tones with a neutral undertone
Medium confidence· Digital match
Revolution Beauty Superfix Blur Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyUlta Beauty(product price)$6 less (14%)Matches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Matte rather than natural finishFull rather than medium coverageDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Does not claim transfer resistance
Retailer shade note: medium with neutral undertones
Medium confidence· Digital match
LORAC PRO Soft Focus Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $38 · product priceView at Ulta BeautyUlta Beauty(product price)$24 less (55%)Matches: Same neutral undertoneSame natural finishClaims a blurring effect
Differences: Slightly lighterFull rather than medium coverageDoes not claim transfer resistance
Close colour · Natural · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly lighter · Full rather than medium coverage · Does not claim transfer resistance · Not marketed for dry skin
Retailer shade note: golden neutral with warm depth
Medium confidence· Digital match
Juvia's Place I Am My Skin Hydra-Tint Foundation Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $20 · product priceView at Ulta BeautyUlta Beauty(product price)$19 less (43%)Matches: Very close colourSame neutral undertoneBoth claim transfer resistance
Differences: Matte rather than natural finishFull rather than medium coverageContains listed fragrance
Very close colour · Matte · Full coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Contains listed fragrance
Retailer shade note: medium with neutral undertone
Medium confidence· Digital match
TIRTIR Mask Fit Red Cushion
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$22 less (50%)Matches: Very close colourSame natural finish
Differences: Slightly warmer undertoneBuildable rather than medium coverageNo long-wear claim
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance
Medium confidence· Digital match
Pixi On-the-Glow BASE Foundation Moisture Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $22 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneDoes not claim transfer resistanceContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Does not claim transfer resistance · Contains drying alcohol
Retailer shade note: light with warm undertones
Medium confidence· Digital match
m.ph by Mary Phillips Le Skin Weightless Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephoraCosts $11 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Radiant rather than natural finishNo long-wear claimDoes not claim transfer resistance
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Radiant rather than natural finish · No long-wear claim · Does not claim transfer resistance · Not marketed for combination skin · Contains listed fragrance
Retailer shade note: medium tan with neutral, subtle golden undertones
Medium confidence· Digital match
Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55View at Macy'sUlta Beauty(product price)$19 less (43%)Matches: Very close colourSame neutral undertoneBoth claim transfer resistance
Differences: Matte rather than natural finishFull rather than medium coverageContains listed fragrance
Very close colour · Matte · Full coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Contains listed fragrance
Retailer shade note: medium deep with neutral undertone
Medium confidence· Digital match
TIRTIR Mask Fit Red Cushion
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$30 less (68%)Matches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Matte rather than natural finishBuildable rather than medium coverageDoes not claim transfer resistance
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance
Retailer shade note: fair or light skin tones with a neutral cool undertone
Medium confidence· Digital match
Revolution Beauty Superfix Blur Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautySephoraCosts $8 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Slightly warmer undertone · Does not claim transfer resistance
Retailer shade note: tan with warm golden undertones
Medium confidence· Digital match
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Same natural finishSame medium coverageClaims a skin-like finish
Differences: Slightly warmer undertoneDoes not claim transfer resistanceContains drying alcohol
Close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Does not claim transfer resistance · Contains drying alcohol
Retailer shade note: fair with golden undertones
Medium confidence· Digital match
m.ph by Mary Phillips Le Skin Weightless Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephoraCosts $25 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Olive rather than neutral undertoneNot marketed for combination skinContains listed fragrance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Olive rather than neutral undertone · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: medium, neutral olive
High confidence· Digital match
Armani Beauty Luminous Silk Foundation
Every store that sells this shade · prices as last checked
Sephora$8 less (18%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Radiant rather than natural finishDoes not claim transfer resistanceNot marketed for normal/dry/combination skin
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Radiant rather than natural finish · Does not claim transfer resistance · Not marketed for normal/dry/combination skin
Retailer shade note: Medium Neutral
Medium confidence· Digital match
Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraShowing 12 of 29 matches
The closest shade to Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 290 (Medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Medium Tan 2
$22
2N34
$35
33.5 Tan Natural
$30
340C
$24
3.5N
$33
14N
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Youngblood BeyondBlur Skin Perfecting Foundation in TN1, against Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 290. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Youngblood BeyondBlur Skin Perfecting Foundation in TN1.
11 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation in CN 116 Spice, against Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 290. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation in CN 116 Spice.
9 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.
Youngblood BeyondBlur Skin Perfecting Foundation TN1
Ulta BeautyYour shade $44 at Sephora · product price; shade not separately priced
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation CN 116 Spice
Ulta BeautyYour shade $44 at Sephora · product price; shade not separately priced
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
