Lifter Plump & Glow Foundation Hyaluronic Acid 359 dupes and alternatives Maybelline
4.5 (1,466)·Deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Both claim long-wearing· Claims colour stability
Differences: Slightly cooler undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
87
Finish & visual result
76
Wear & performance
63
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Retailer shade note: medium dark with cool undertone
Matches: Very close colour· Both claim long-wearing· Claims transfer resistance
Differences: Slightly cooler undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
86
Finish & visual result
76
Wear & performance
61
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Retailer shade note: very tan with pink undertones
Matches: Very close colour· Both claim long-wearing· Both claim not settling into lines
Differences: Slightly cooler undertone· Natural matte rather than radiant finish· Full rather than buildable coverage
Score details
Shade match
85
Finish & visual result
55
Wear & performance
86
Skin suitability
80
Very close colour · Natural matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly cooler undertone · Natural matte rather than radiant finish · Full rather than buildable coverage · Not marketed for sensitive skin
Retailer shade note: Tan/Deep with Cool Undertones
Matches: Very close colour· Same radiant finish· Claims a skin-like finish
Differences: Slightly warmer undertone· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
83
Finish & visual result
79
Wear & performance
58
Skin suitability
60
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Matches: Very close colour· Claims a blurring effect· Both claim long-wearing
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
84
Finish & visual result
70
Wear & performance
68
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for combination/oily skin · Contains drying alcohol
Matches: Very close colour· Claims a blurring effect
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
85
Finish & visual result
70
Wear & performance
40
Skin suitability
100
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines
Matches: Very close colour· Claims a skin-like finish· Claims a blurring effect
Differences: Slightly cooler undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
84
Finish & visual result
64
Wear & performance
68
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for dry/sensitive skin · Contains drying alcohol
Retailer shade note: medium dark with cool undertone
Matches: Very close colour· Claims transfer resistance· Claims colour stability
Differences: Natural rather than radiant finish· Full rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
83
Finish & visual result
67
Wear & performance
49
Skin suitability
100
Very close colour · Natural · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than buildable coverage · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol
Matches: Same neutral undertone· Claims a skin-like finish· Claims a blurring effect
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· No long-wear claim
Score details
Shade match
90
Finish & visual result
64
Wear & performance
40
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for dry/sensitive skin
Matches: Both claim not settling into lines· Claims colour stability· Claims a lightweight feel
Differences: Slightly warmer undertone· Natural rather than radiant finish· Light rather than buildable coverage
Score details
Shade match
81
Finish & visual result
67
Wear & performance
66
Skin suitability
60
Close colour · Natural · Light coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Light rather than buildable coverage · Not marketed for normal/sensitive skin
Matches: Claims transfer resistance· Claims colour stability· Claims a lightweight feel
Differences: Slightly warmer undertone· Natural rather than radiant finish· Full rather than buildable coverage
Score details
Shade match
81
Finish & visual result
67
Wear & performance
49
Skin suitability
100
Close colour · Natural · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Full rather than buildable coverage · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol
The closest shade to Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid 359 (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
CoverGirl Simply Ageless Skin Perfector Essence Foundation in Tan-Rich, against Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid in 359. Every attribute compared, with its share of the score.
ComparedYour shade359Closest shade matchTan-RichHow they compareScore
Shade match55% of overall97
Colour60%95#9f5737#9d5733Looks identicalColour difference 1.5 (0 is identical)
Depth15%99DeepDeepSameDepth difference: 0.5
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Overall match 79/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Youthforia DATE NIGHT Skin Tint Serum Foundation in 425, against Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid in 359. Every attribute compared, with its share of the score.
ComparedYour shade359Closest overall alternative425How they compareScore
Shade match55% of overall91
Colour60%87#9f5737#a75a32Very close colourColour difference 2.8 (0 is identical)
Depth15%96DeepDeep tanCloseDepth difference: 2.5
Retailer descriptionMedium tanMedium tanBoth described as medium tanThe retailers describe the same depth
Overall match 85/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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