Lifter Plump & Glow Foundation Hyaluronic Acid 90 dupes and alternatives Maybelline
4.5 (1,466)·Fair · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same neutral undertone· Both claim long-wearing
Differences: Natural rather than radiant finish· Full rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
98
Finish & visual result
67
Wear & performance
76
Skin suitability
100
Looks identical · Natural · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than buildable coverage · Does not claim not settling into lines · Contains listed fragrance
Matches: Near-identical swatch colour· Same radiant finish· Both claim long-wearing
Differences: Slightly cooler undertone· Full rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
88
Finish & visual result
91
Wear & performance
76
Skin suitability
80
Looks identical · Radiant · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly cooler undertone · Full rather than buildable coverage · Does not claim not settling into lines · Not marketed for sensitive skin
Matches: Near-identical swatch colour· Same neutral undertone· Same radiant finish
Differences: Medium rather than buildable coverage· Does not claim not settling into lines· Not marketed for combination/dry/oily/sensitive skin
Score details
Shade match
97
Finish & visual result
89
Wear & performance
61
Skin suitability
20
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for combination/dry/oily/sensitive skin · Contains listed fragrance
Matches: Near-identical swatch colour· Same neutral undertone· Same radiant finish
Differences: Medium rather than buildable coverage· Does not claim not settling into lines· Not marketed for combination/dry/oily/sensitive skin
Score details
Shade match
97
Finish & visual result
89
Wear & performance
61
Skin suitability
20
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for combination/dry/oily/sensitive skin · Contains listed fragrance
Matches: Very close colour· Same radiant finish· Claims a blurring effect
Differences: Slightly warmer undertone· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
88
Finish & visual result
89
Wear & performance
76
Skin suitability
60
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin · Contains listed fragrance
Retailer shade note: for fair to light skin with yellow undertones
Matches: Near-identical swatch colour· Same neutral undertone· Claims a blurring effect
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
98
Finish & visual result
70
Wear & performance
68
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: for very fair skin with rosy neutral undertones
Matches: Near-identical swatch colour· Same neutral undertone· Both claim long-wearing
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
98
Finish & visual result
76
Wear & performance
68
Skin suitability
20
Looks identical · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for combination/normal/oily/sensitive skin · Contains listed fragrance
Matches: Very close colour· Same neutral undertone· Both claim long-wearing
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
96
Finish & visual result
76
Wear & performance
61
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Retailer shade note: very light with neutral undertones
Matches: Near-identical swatch colour· Same radiant finish
Differences: Slightly warmer undertone· Light rather than buildable coverage· No long-wear claim
Score details
Shade match
89
Finish & visual result
91
Wear & performance
40
Skin suitability
100
Looks identical · Radiant · Light coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly warmer undertone · Light rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Contains drying alcohol
Matches: Near-identical swatch colour· Same neutral undertone· Claims a blurring effect
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
98
Finish & visual result
70
Wear & performance
54
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Retailer shade note: fair to medium with neutral undertones
Matches: Very close colour· Same neutral undertone· Claims a skin-like finish
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
95
Finish & visual result
64
Wear & performance
68
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for dry/sensitive skin · Contains drying alcohol
Retailer shade note: light with neutral undertones
Matches: Very close colour· Same neutral undertone· Claims a blurring effect
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
93
Finish & visual result
70
Wear & performance
68
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Retailer shade note: very fair, cool-neutral undertones
Matches: Very close colour· Same neutral undertone· Same radiant finish
Differences: Light rather than buildable coverage· No long-wear claim· Does not claim not settling into lines
Score details
Shade match
92
Finish & visual result
91
Wear & performance
40
Skin suitability
40
Very close colour · Radiant · Light coverage
Ingredients (not scored): 28% ingredient overlap
Differences: Light rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for combination/oily/sensitive skin
Matches: Very close colour· Same radiant finish· Claims a blurring effect
Differences: Slightly cooler undertone· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
87
Finish & visual result
89
Wear & performance
61
Skin suitability
20
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly cooler undertone · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for combination/dry/oily/sensitive skin · Contains listed fragrance
Matches: Very close colour· Both claim long-wearing· Claims transfer resistance
Differences: Olive rather than neutral undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
89
Finish & visual result
76
Wear & performance
61
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Olive rather than neutral undertone · Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Matches: Near-identical swatch colour· Same neutral undertone· Claims a skin-like finish
Differences: Matte rather than radiant finish· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
98
Finish & visual result
48
Wear & performance
49
Skin suitability
100
Looks identical · Matte · Medium coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines · Contains drying alcohol
The closest shade to Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid 90 (Fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Yepoda The Dewy Day in 2N, against Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid in 90. Every attribute compared, with its share of the score.
ComparedYour shade90Closest shade match2NHow they compareScore
Shade match55% of overall100
Colour60%99#f2cdac#f3ceadLooks identicalColour difference 0.2 (0 is identical)
Depth15%99FairFairSameDepth difference: 0.5
Retailer descriptionFairLightSome differenceRetailer descriptions one depth band apart
Overall match 83/100Shade match 100/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear in B10, against Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid in 90. Every attribute compared, with its share of the score.
ComparedYour shade90Closest overall alternativeB10How they compareScore
Shade match55% of overall99
Colour60%98#f2cdac#f0cdadLooks identicalColour difference 0.6 (0 is identical)
Depth15%100FairFairSameDepth difference: 0.2
Retailer descriptionFairLightSome differenceRetailer descriptions one depth band apart
Overall match 94/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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