Purple · Cool · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
31 matches
31 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $22 at Sephora
ColourPop Jelly Much Gel Eyeshadow Stick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$10View at Ulta BeautyThe most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Ulta BeautyYour shade $22 at Sephora · product price; shade not separately priced
about-face Fractal Glitter Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $18 · product priceView at Ulta BeautyRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)$16 less (73%)Matches: Same cool undertoneSame finish: metallicSame longevity: long-wearing
Differences: Does not claim waterproof
Close colour · Metallic
Ingredients (not scored): 5% ingredient overlap
Differences: Does not claim waterproof
Retailer shade note: violet
Medium confidence· Digital match
NYX Professional Makeup Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil
Every store that sells this shade · prices as last checked
Walgreens$5.99View at WalgreensUlta Beautyfrom $6 · product priceView at Ulta Beauty
Target$6.49 · out of stockView at TargetUlta Beauty$13 less (59%)Matches: Same cool undertoneSame longevity: long-wearingClaims crease resistance
Differences: Does not claim waterproof
Close colour · Glitter
Ingredients (not scored): 1% ingredient overlap
Differences: Does not claim waterproof
Retailer shade note: violet with blue & hot pink pinpoints
Medium confidence· Digital match
ColourPop Jelly Much Gel Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$9View at Ulta BeautyUlta Beauty(product price)$4 less (18%)Matches: Same cool undertoneSame finish: metallicSame format: cream
Differences: Lighter
Slight colour difference · Metallic
Ingredients (not scored): 0% ingredient overlap
Differences: Lighter
Retailer shade note: digital lavender
Medium confidence· Digital match
about-face Fractal Glitter Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $18 · product priceView at Ulta Beauty
Sephora$2 less (9%)Matches: Same cool undertoneSame finish: metallicClaims hydration
Differences: Noticeably different swatch colourMauve rather than purple8-hour wear rather than long-wearing (longevity)
Slight colour difference · Metallic
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than purple · 8-hour wear rather than long-wearing (longevity) · Does not claim waterproof · Normal, Dry, Sensitive rather than dry (skin types)
Retailer shade note: cool mauve
Medium confidence· Digital match
Tower 28 Beauty GoGo Cooling Shimmer Stick 8H Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$20View at SephoraUlta BeautyCosts $3 moreMatches: Same cool undertoneClaims crease resistanceBoth claim waterproof
Differences: Noticeably different swatch colourBuildable rather than opaque (pigmentation)16-hour wear rather than long-wearing (longevity)
Slight colour difference · Shimmer · Buildable
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation) · 16-hour wear rather than long-wearing (longevity) · Sensitive rather than dry (skin types)
Retailer shade note: pearl lavender
High confidence· Digital match
IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautySephoraCosts $12 moreMatches: Same cool undertoneSame pigmentation: opaqueClaims crease resistance
Differences: Noticeably different swatch colour24-hour wear rather than long-wearing (longevity)Normal, Dry, Combination rather than dry (skin types)
Slight colour difference · Shimmer · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)
Retailer shade note: shimmering dusty lavender
High confidence· Digital match
Laura Mercier Caviar Stick Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beautyfrom $34 · product priceView at Ulta BeautyUlta BeautyCosts $8 moreMatches: Same cool undertoneSame finish: metallicSame format: cream
Differences: Noticeably different swatch colourLighterBuildable rather than opaque (pigmentation)
Slight colour difference · Metallic · Buildable
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (pigmentation) · Does not claim waterproof
Retailer shade note: vibrant violet
High confidence· Digital match
RMS Beauty Eyelights Cream Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$30View at Ulta BeautyUlta BeautyCosts $5 moreMatches: Same longevity: long-wearingClaims crease resistance
Differences: LighterPowder rather than cream (format)Does not claim waterproof
Slight colour difference · Shimmer
Ingredients (not scored): 7% ingredient overlap
Differences: Lighter · Powder rather than cream (format) · Does not claim waterproof · Sensitive rather than dry (skin types)
Retailer shade note: super shimmer
Medium confidence· Digital match
Clinique All About Shadow Single Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$27View at Ulta BeautyUlta Beauty(product price)$15 less (68%)Matches: Same cool undertoneSame longevity: long-wearing
Differences: Noticeably different swatch colourDuochrome rather than metallic (finish)Powder rather than cream (format)
Slight colour difference · Duochrome
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Duochrome rather than metallic (finish) · Powder rather than cream (format) · Does not claim waterproof
Retailer shade note: metallic vivid violet with a blue duochrome flip
Medium confidence· Digital match
ColourPop Super Shock Shadow
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautySephoraCosts $7 moreMatches: Same cool undertoneSame pigmentation: opaqueClaims crease resistance
Differences: Noticeably different swatch colour12-hour wear rather than long-wearing (longevity)
Visibly different colour · Shimmer · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: silver lilac
High confidence· Digital match
MAC Cosmetics Dazzleshadow Eye Shadow Stick
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$29View at Ulta BeautyUlta BeautyCosts $7 moreMatches: Same cool undertoneSame finish: metallicClaims comfort
Differences: Noticeably different swatch colourBuildable rather than opaque (pigmentation)8-hour wear rather than long-wearing (longevity)
Visibly different colour · Metallic · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation) · 8-hour wear rather than long-wearing (longevity) · Does not claim waterproof · Sensitive rather than dry (skin types)
Medium confidence· Digital match
Clinique Chubby Stick Eye Shadow Tint For Eyes
Every store that sells this shade · prices as last checked
Ulta Beauty$29View at Ulta BeautySephora$2 less (9%)Matches: Same cool undertoneSame finish: metallicClaims hydration
Differences: Noticeably different swatch colourLighter8-hour wear rather than long-wearing (longevity)
Visibly different colour · Metallic
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · 8-hour wear rather than long-wearing (longevity) · Does not claim waterproof · Normal, Dry, Sensitive rather than dry (skin types)
Retailer shade note: bright purple
Medium confidence· Digital match
Tower 28 Beauty GoGo Cooling Shimmer Stick 8H Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$20View at SephoraSephoraCosts $10 moreMatches: Same cool undertoneSame format: cream
Differences: Noticeably different swatch colourSheer rather than opaque (pigmentation)Not listed rather than long-wearing (longevity)
Slight colour difference · Shimmer · Sheer
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Sheer rather than opaque (pigmentation) · Not listed rather than long-wearing (longevity) · Does not claim waterproof
Retailer shade note: Muted Cool Violet
Medium confidence· Digital match
Violette_Fr PLUME EYESHADOW Feather Matte Veil + Feather Shimmer Veil
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$10 less (45%)Matches: Same cool undertoneSame finish: metallicSame format: cream
Differences: Noticeably different swatch colour24-hour wear rather than long-wearing (longevity)Does not claim waterproof
Visibly different colour · Metallic
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · 24-hour wear rather than long-wearing (longevity) · Does not claim waterproof
Retailer shade note: lilac
Medium confidence· Digital match
NYX Professional Makeup Lid Lingerie Cream Eye Pigment
Every store that sells this shade · prices as last checked
Ulta Beauty$12View at Ulta BeautyUlta BeautyCosts $8 moreMatches: Same cool undertoneBoth claim waterproofClaims comfort
Differences: Noticeably different swatch colourLighterBrown rather than purple
Slight colour difference · Shimmer · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than purple · Buildable rather than opaque (pigmentation) · Liquid rather than cream (format) · 16-hour wear rather than long-wearing (longevity)
Retailer shade note: shimmer
Medium confidence· Digital match
Lancôme Idôle Tint Liquid Eyeshadow & Eyeliner
Every store that sells this shade · prices as last checked
Ulta Beauty$30View at Ulta BeautyUlta BeautyCosts $13 moreMatches: Same longevity: long-wearingClaims crease resistance
Differences: Noticeably different swatch colourPowder rather than cream (format)Does not claim waterproof
Visibly different colour · Shimmer
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Powder rather than cream (format) · Does not claim waterproof · Sensitive rather than dry (skin types)
Medium confidence· Digital match
Clinique All About Shadow Duo Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautyUlta Beauty$13 less (59%)Matches: Same cool undertoneSame finish: metallicSame pigmentation: opaque
Differences: Noticeably different swatch colourMauve rather than purpleDoes not claim waterproof
Visibly different colour · Metallic · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than purple · Does not claim waterproof
Retailer shade note: metallic silvery mauve
Medium confidence· Digital match
ColourPop Shadow Stix
Every store that sells this shade · prices as last checked
Ulta Beauty$9View at Ulta BeautyUlta BeautyCosts $4 moreMatches: Same cool undertoneSame pigmentation: opaqueSame longevity: long-wearing
Differences: Noticeably different swatch colourPowder rather than cream (format)Does not claim waterproof
Visibly different colour · Shimmer · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Powder rather than cream (format) · Does not claim waterproof
Retailer shade note: purple shimmer
Medium confidence· Digital match
Lancôme Idôle Goddess Dimension Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$26View at Ulta BeautySephoraCosts $12 moreMatches: Same cool undertoneSame finish: metallicClaims crease resistance
Differences: Noticeably different swatch colourDeeperBuildable rather than opaque (pigmentation)
Visibly different colour · Metallic · Buildable
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Buildable rather than opaque (pigmentation) · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)
Retailer shade note: a bright lavender
High confidence· Digital match
Bobbi Brown Long-Wear Waterproof Cream Eyeshadow Stick
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beautyfrom $34 · product priceView at Ulta BeautySephoraCosts $6 moreShimmer
Differences: Noticeably different swatch colourPalette rather than cream (format)Not listed rather than long-wearing (longevity)
Visibly different colour · Shimmer
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Palette rather than cream (format) · Not listed rather than long-wearing (longevity) · Does not claim waterproof
Medium confidence· Digital match
Kaja Eye Bento Bouncy Eyeshadow Trio
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraSephoraCosts $6 moreMatches: Same cool undertoneSame finish: metallicSame pigmentation: opaque
Differences: Noticeably different swatch colourGreen rather than purpleLiquid rather than cream (format)
Visibly different colour · Metallic · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Green rather than purple · Liquid rather than cream (format)
Retailer shade note: plum + forest green
Medium confidence· Digital match
Danessa Myricks Beauty Twin Flames Liquid Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta BeautyCosts $22 moreMatches: Same longevity: long-wearingClaims crease resistance
Differences: Noticeably different swatch colourLighterPowder rather than cream (format)
Visibly different colour · Shimmer
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Powder rather than cream (format) · Does not claim waterproof · Sensitive rather than dry (skin types)
Medium confidence· Digital match
Clinique All About Shadow Quad Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$44View at Ulta BeautySephoraCosts $16 moreMatches: Same cool undertoneSame longevity: long-wearingBoth claim waterproof
Differences: Noticeably different swatch colourPlum rather than purpleDuochrome rather than metallic (finish)
Visibly different colour · Duochrome
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Plum rather than purple · Duochrome rather than metallic (finish) · Dry, Oily, Sensitive rather than dry (skin types)
Retailer shade note: burgundy metallic with taupe shimmer/copper rose foil with shifts of pink and gold sparkle
Medium confidence· Digital match
Danessa Myricks Beauty Colorfix Stix - Multi-Use Pearl Pigment Stick for Eye, Cheek & Lip
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta BeautyCosts $4 moreMatches: Claims crease resistance
Differences: Noticeably different swatch colour12-hour wear rather than long-wearing (longevity)Does not claim waterproof
Visibly different colour · Shimmer
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · 12-hour wear rather than long-wearing (longevity) · Does not claim waterproof
Retailer shade note: the dreamies
Medium confidence· Digital match
Half Magic Sparklestik Eye Crayon
Every store that sells this shade · prices as last checked
Ulta Beauty$26View at Ulta BeautyUlta Beauty(product price)Costs $3 moreMatches: Same cool undertoneSame finish: metallicClaims crease resistance
Differences: Noticeably different swatch colourMauve rather than purpleBuildable rather than opaque (pigmentation)
Visibly different colour · Metallic · Buildable
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than purple · Buildable rather than opaque (pigmentation) · 16-hour wear rather than long-wearing (longevity) · Sensitive rather than dry (skin types)
Medium confidence· Digital match
IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephoraCosts $16 moreMatches: Same cool undertoneSame longevity: long-wearingBoth claim waterproof
Differences: Noticeably different swatch colourLighterBlue rather than purple
Visibly different colour · Glitter
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Blue rather than purple · Dry, Oily, Sensitive rather than dry (skin types)
Retailer shade note: Midnight blue metallic with indigo & baby blue shimmer/Smoky lilac with opal sparkle
Medium confidence· Digital match
Danessa Myricks Beauty Colorfix Stix - Multi-Use Pearl Pigment Stick for Eye, Cheek & Lip
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraSephora$14 less (64%)Matches: Same cool undertoneSame pigmentation: opaque
Differences: Noticeably different swatch colourDeeperPowder rather than cream (format)
Visibly different colour · Glitter · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Powder rather than cream (format) · Not listed rather than long-wearing (longevity) · Does not claim waterproof
Retailer shade note: light purple with gold glitter
Medium confidence· Digital match
Sephora Collection Colorful Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$8View at SephoraUlta Beauty(product price)$4 less (18%)Matches: Same cool undertoneSame format: creamSame longevity: long-wearing
Differences: Noticeably different swatch colourMauve rather than purple
Visibly different colour · Shimmer
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than purple
Retailer shade note: shimmering mauve
Medium confidence· Digital match
about-face Fractal Glitter Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $18 · product priceView at Ulta BeautyUlta BeautyCosts $6 moreMatte
Differences: Matte rather than metallic (finish)Powder rather than cream (format)Not listed rather than long-wearing (longevity)
Close colour · Matte
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than metallic (finish) · Powder rather than cream (format) · Not listed rather than long-wearing (longevity) · Does not claim waterproof
Retailer shade note: soft lavender tones
Medium confidence· Digital match
Kaja Beauty Bento Stacked Eyeshadow Trio
Every store that sells this shade · prices as last checked
Ulta Beauty$28View at Ulta BeautyShowing 12 of 29 matches
ColourPop Jelly Much Gel Eyeshadow Stick in Kinda Busy, against Danessa Myricks Beauty Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment in Journey. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To ColourPop Jelly Much Gel Eyeshadow Stick in Kinda Busy.
Weighted ingredient similarity 0%. Ingredients only affect results through the filters.
about-face Fractal Glitter Eye Paint in Unfazed, against Danessa Myricks Beauty Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment in Journey. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To about-face Fractal Glitter Eye Paint in Unfazed.
Weighted ingredient similarity 0%. Ingredients only affect results through the filters.
ColourPop Jelly Much Gel Eyeshadow Stick Kinda Busy
Ulta BeautyYour shade $22 at Sephora
about-face Fractal Glitter Eye Paint Unfazed
Ulta BeautyYour shade $22 at Sephora · product price; shade not separately priced
31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
