Beautler.Your beauty butler

Eyeshadow Singles So Dreamy dupes and alternatives Ulta Beauty Collection

Pink · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: Morphe ChromaPlus 12-Pan Eyeshadow Palette Rose Frequency

The equivalent shade: scored on colour, depth, undertone and colour family only.

Matched on pan 9.

Shade match
88out of 100
Colour
80
Depth
98
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$23Ulta BeautyUlta Beauty
Costs $14 more

Your shade $9 at Ulta Beauty

Closest overall alternative: ColourPop Super Shock Shadow Roy G. Biv

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

The match
ColourPop
Roy G. Biv
Colour family, undertone and depth: Pink · Medium
Finish and pigmentation: Glitter
Overall match
79out of 100
Shade (Shade match)
85
Finish (Finish, pigmentation & format)
86
Wear (Wear & performance)
40
Comfort (Comfort & skin suitability)
50
Match price
$7Ulta BeautyUlta Beauty
$2 less (22%)

Your shade $9 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Patrick Ta

    Major Dimension Eye Illusion Eyeshadow Duo

    I'm With Her

    Matched on the lighter eyeshadow pan

    Shade match 80
    $42SephoraSephoraCosts $33 more

    Shimmer · Opaque

    Differences: Opaque rather than buildable (pigmentation)

    Score details
    Shade match
    80
    Finish, pigmentation & format
    83
    Wear & performance
    50
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Opaque rather than buildable (pigmentation)

    Retailer shade note: rose gold sparkle

    Medium confidence· Digital match

    View match
  2. #4 · Urban Decay

    24/7 Eyeshadow

    Bad Seed
    Shade match 79
    $23Ulta BeautyUlta BeautyCosts $14 more

    Matches: Same format: powder

    Differences: Opaque rather than buildable (pigmentation)12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    83
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Opaque rather than buildable (pigmentation) · 12-hour wear rather than not listed (longevity)

    Retailer shade note: warm pink shimmer

    Medium confidence· Digital match

    View match
  3. #5 · Hourglass

    Scattered Light Glitter Eyeshadow

    Aura
    Shade match 77
    $30SephoraSephoraCosts $21 more

    Matches: Claims comfort

    Differences: Opaque rather than buildable (pigmentation)Cream rather than powder (format)

    Score details
    Shade match
    77
    Finish, pigmentation & format
    72
    Wear & performance
    50
    Comfort & skin suitability
    40

    Slight colour difference · Glitter · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Opaque rather than buildable (pigmentation) · Cream rather than powder (format)

    Retailer shade note: pink

    Medium confidence· Digital match

    View match
  4. #6 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    PETAL
    Shade match 80
    $34SephoraSephoraCosts $25 more

    Matches: Claims waterproof

    Differences: LighterDuochrome rather than metallic (finish)Opaque rather than buildable (pigmentation)

    Score details
    Shade match
    80
    Finish, pigmentation & format
    68
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Duochrome · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Lighter · Duochrome rather than metallic (finish) · Opaque rather than buildable (pigmentation) · Stick rather than powder (format) · 12-hour wear rather than not listed (longevity)

    Retailer shade note: sparkling flamingo pink with an opalescent shift

    Medium confidence· Digital match

    View match
  5. #7 · ColourPop

    Jelly Much Gel Eyeshadow Stick

    Forever Friday
    Shade match 72
    $10Ulta BeautyUlta BeautyCosts $1 more

    Matches: Same pigmentation: buildable

    Differences: Noticeably different swatch colourStick rather than powder (format)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    79
    Wear & performance
    50
    Comfort & skin suitability
    50

    Slight colour difference · Glitter · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Stick rather than powder (format)

    Retailer shade note: warm nudie pink with rainbow sparkle

    Medium confidence· Digital match

    View match
  6. #8 · ColourPop

    Shadow Stix

    Next Spot
    Shade match 69
    $9Ulta BeautyUlta BeautySame price

    Matches: Same finish: metallic

    Differences: LighterMauve rather than pinkOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    83
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Lighter · Mauve rather than pink · Opaque rather than buildable (pigmentation) · Cream rather than powder (format) · Long-wearing rather than not listed (longevity)

    Retailer shade note: metallic silvery mauve

    Medium confidence· Digital match

    View match
  7. #9 · e.l.f. Cosmetics

    Bite Size Eyeshadow Palette

    Rose Water

    Matched on pan 1

    Shade match 60
    $4Ulta BeautyUlta Beauty$5 less (56%)

    Matches: Same finish: metallicSame format: powder

    Differences: Noticeably different swatch colourLighterOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    60
    Finish, pigmentation & format
    93
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Opaque

    Ingredients (not scored): 28% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Opaque rather than buildable (pigmentation) · Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  8. #10 · L'Oréal Paris

    Le Shadow Stick

    Cloudy Rose
    Shade match 67
    $13.99Ulta BeautyUlta BeautyCosts $4.99 more

    Shimmer

    Differences: Noticeably different swatch colourCream rather than powder (format)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    76
    Wear & performance
    50
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Cream rather than powder (format)

    Retailer shade note: deep pink shimmer

    Medium confidence· Digital match

    View match
  9. #11 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    PINK MIRAGE
    Shade match 70
    $34SephoraSephoraCosts $25 more

    Matches: Claims waterproof

    Differences: Noticeably different swatch colourOpaque rather than buildable (pigmentation)Stick rather than powder (format)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    72
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Glitter · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Opaque rather than buildable (pigmentation) · Stick rather than powder (format) · 12-hour wear rather than not listed (longevity)

    Retailer shade note: sparkling fuchsia pink with silver reflects

    Medium confidence· Digital match

    View match
  10. #12 · e.l.f. Cosmetics

    Fine As Fleck Glitter Eyeshadow

    Pop Off Pink
    Shade match 62
    $7Ulta BeautyUlta Beauty$2 less (22%)

    Matches: Same format: powder

    Differences: Noticeably different swatch colourLighterSheer rather than buildable (pigmentation)

    Score details
    Shade match
    62
    Finish, pigmentation & format
    82
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Glitter · Sheer

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Sheer rather than buildable (pigmentation) · Long-wearing rather than not listed (longevity)

    Retailer shade note: pink sparkle

    Medium confidence· Digital match

    View match
  11. #13 · Ulta Beauty Collection

    Cream Eye Shadow Stick

    Rosy Cheeks
    Shade match 66
    $10.50Ulta BeautyUlta Beauty(product price)Costs $1.50 more

    Matches: Claims crease resistanceClaims waterproofClaims comfort

    Differences: Noticeably different swatch colourCream rather than powder (format)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Cream rather than powder (format)

    Retailer shade note: medium pink shimmer

    Medium confidence· Digital match

    View match
  12. #14 · NYX Professional Makeup

    Lid Lingerie Cream Eye Pigment

    Push-Up Pink
    Shade match 58
    $12Ulta BeautyUlta BeautyCosts $3 more

    Matches: Same finish: metallic

    Differences: Noticeably different swatch colourLighterCream rather than powder (format)

    Score details
    Shade match
    58
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Metallic

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Cream rather than powder (format) · 24-hour wear rather than not listed (longevity)

    Retailer shade note: pink

    Medium confidence· Digital match

    View match
  13. #15 · Clinique

    All About Shadow Quad Eyeshadow

    Pink Chocolate

    Matched on pan 3

    Shade match 58
    $44Ulta BeautyUlta BeautyCosts $35 more

    Matches: Same format: powderClaims crease resistance

    Differences: Noticeably different swatch colourLighterLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    58
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  14. #16 · Jane Iredale

    ColorLuxe Eye Shadow Stick

    Rosé
    Shade match 66
    $28Ulta BeautyUlta Beauty(product price)Costs $19 more

    Matches: Claims hydration

    Differences: Noticeably different swatch colourOpaque rather than buildable (pigmentation)Stick rather than powder (format)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Opaque rather than buildable (pigmentation) · Stick rather than powder (format) · Long-wearing rather than not listed (longevity)

    Retailer shade note: medium pink pearl

    Medium confidence· Digital match

    View match
  15. #17 · MAC Cosmetics

    Small Glitter Eyeshadow

    Pink Lightning
    Shade match 59
    $26Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Same format: powderClaims crease resistanceClaims comfort

    Differences: Noticeably different swatch colourDeeper12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    59
    Finish, pigmentation & format
    86
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Glitter

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Deeper · 12-hour wear rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  16. #18 · Ogee

    Sculpted Cream Blush Stick

    Pink Diamond
    Shade match 63
    $42SephoraSephoraCosts $33 more

    Matches: Claims comfortClaims hydration

    Differences: Noticeably different swatch colourLighterSheer rather than buildable (pigmentation)

    Score details
    Shade match
    63
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Sheer rather than buildable (pigmentation) · Cream rather than powder (format) · Long-wearing rather than not listed (longevity)

    Sold as blush, rated here for use as eyeshadow (suited)

    Retailer shade note: matte neutral pink

    Medium confidence· Digital match

    View match
  17. #19 · Ogee

    Sculpted Cream Blush Stick

    Carnelian
    Shade match 63
    $42SephoraSephoraCosts $33 more

    Matches: Claims comfortClaims hydration

    Differences: Coral rather than pinkSheer rather than buildable (pigmentation)Cream rather than powder (format)

    Score details
    Shade match
    63
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Coral rather than pink · Sheer rather than buildable (pigmentation) · Cream rather than powder (format) · Long-wearing rather than not listed (longevity)

    Sold as blush, rated here for use as eyeshadow (suited)

    Retailer shade note: luminous coral shimmer

    Medium confidence· Digital match

    View match
  18. #20 · e.l.f. Cosmetics

    Fine As Fleck Glitter Eyeshadow

    Hypebiscus
    Shade match 57
    $7Ulta BeautyUlta Beauty$2 less (22%)

    Matches: Same format: powder

    Differences: Noticeably different swatch colourLighterSheer rather than buildable (pigmentation)

    Score details
    Shade match
    57
    Finish, pigmentation & format
    82
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Glitter · Sheer

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Sheer rather than buildable (pigmentation) · Long-wearing rather than not listed (longevity)

    Retailer shade note: peach pink with hot pink sparkle

    Medium confidence· Digital match

    View match
  19. #21 · Armani Beauty

    Eye Tint Long-Lasting Liquid Eyeshadow

    27S peony
    Shade match 59
    $39SephoraSephoraCosts $30 more

    Matches: Same pigmentation: buildableClaims crease resistanceClaims comfort

    Differences: Noticeably different swatch colourLighterLiquid rather than powder (format)

    Score details
    Shade match
    59
    Finish, pigmentation & format
    78
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Liquid rather than powder (format) · 16-hour wear rather than not listed (longevity)

    Retailer shade note: warm pink shimmer

    Medium confidence· Digital match

    View match
  20. #22 · florence by mills

    Eye Candy Eyeshadow Stick

    Lolli
    Shade match 59
    $14Ulta BeautyUlta BeautyCosts $5 more

    Matches: Claims waterproof

    Differences: Noticeably different swatch colourLighterStick rather than powder (format)

    Score details
    Shade match
    59
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Stick rather than powder (format) · 12-hour wear rather than not listed (longevity)

    Retailer shade note: pink shimmer

    Medium confidence· Digital match

    View match
  21. #23 · Kaja

    Eye Bento Bouncy Eyeshadow Trio

    Peach Madeline

    Matched on pan 3

    Shade match 50
    $28SephoraSephoraCosts $19 more

    Shimmer

    Differences: Noticeably different swatch colourMauve rather than pink

    Score details
    Shade match
    50
    Finish, pigmentation & format
    88
    Wear & performance
    50
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer

    Ingredients (not scored): 19% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than pink

    Retailer shade note: apricot soda, peach sorbet, mandarin crumble

    Medium confidence· Digital match

    View match
  22. #24 · Makeup By Mario

    Long-Wear Cream Eyeshadow

    Blush
    Shade match 59
    $25SephoraSephoraCosts $16 more

    Matches: Claims crease resistanceClaims waterproofClaims comfort

    Differences: Noticeably different swatch colourOpaque rather than buildable (pigmentation)Cream rather than powder (format)

    Score details
    Shade match
    59
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Opaque rather than buildable (pigmentation) · Cream rather than powder (format) · Long-wearing rather than not listed (longevity)

    Retailer shade note: rosy pink

    Medium confidence· Digital match

    View match
  23. #25 · Laura Mercier

    Caviar Stick Eyeshadow

    Modern Rose
    Shade match 59
    $34SephoraSephoraCosts $25 more

    Matches: Claims crease resistanceClaims waterproofClaims comfort

    Differences: Noticeably different swatch colourOpaque rather than buildable (pigmentation)Stick rather than powder (format)

    Score details
    Shade match
    59
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Opaque rather than buildable (pigmentation) · Stick rather than powder (format) · 24-hour wear rather than not listed (longevity)

    Retailer shade note: roseglow shimmering dusty rosy pink

    Medium confidence· Digital match

    View match
  24. #26 · Bobbi Brown

    Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick

    Radiant Rose / Brazen

    Matched on the lighter eyeshadow pan

    Shade match 49
    $43SephoraSephoraCosts $34 more

    Matches: Same finish: metallicSame pigmentation: buildableClaims crease resistance

    Differences: Noticeably different swatch colourLighterStick rather than powder (format)

    Score details
    Shade match
    49
    Finish, pigmentation & format
    90
    Wear & performance
    40
    Comfort & skin suitability
    50

    Visibly different colour · Metallic · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Stick rather than powder (format) · 24-hour wear rather than not listed (longevity)

    Retailer shade note: a shimmering medium pink / a blackened cherry

    Medium confidence· Digital match

    View match
  25. #27 · MAC Cosmetics

    Small Glitter Eyeshadow

    Dreamy Beams
    Shade match 52
    $26Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Same format: powderClaims crease resistanceClaims comfort

    Differences: Noticeably different swatch colourDeeper12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    52
    Finish, pigmentation & format
    86
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Glitter

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Deeper · 12-hour wear rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  26. #28 · Alleyoop

    11th Hour Cream Eyeshadow & Liner Stick

    Gotta Guava
    Shade match 57
    $20Ulta BeautyUlta Beauty(product price)Costs $11 more

    Matches: Claims crease resistanceClaims waterproofClaims comfort

    Differences: Noticeably different swatch colourRose rather than pinkOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    57
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Rose rather than pink · Opaque rather than buildable (pigmentation) · Stick rather than powder (format) · Long-wearing rather than not listed (longevity)

    Retailer shade note: Rose Shimmer

    Medium confidence· Digital match

    View match
  27. #29 · Natasha Denona

    LUXE GLAM COMPACT Quad Eyeshadow Palette

    Rosy

    Matched on the Affinity pan

    Shade match 49
    $48Ulta BeautyUlta BeautyCosts $39 more

    Matches: Same format: powder

    Differences: Noticeably different swatch colourLighterRose rather than pink

    Score details
    Shade match
    49
    Finish, pigmentation & format
    83
    Wear & performance
    50
    Comfort & skin suitability
    50

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Rose rather than pink · Opaque rather than buildable (pigmentation)

    Medium confidence· Digital match

    View match
  28. #30 · MAC Cosmetics

    Small Glitter Eyeshadow

    Let's Roll
    Shade match 50
    $26Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Same format: powderClaims crease resistanceClaims comfort

    Differences: Noticeably different swatch colourMauve rather than pink12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    50
    Finish, pigmentation & format
    86
    Wear & performance
    40
    Comfort & skin suitability
    40

    Visibly different colour · Glitter

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Mauve rather than pink · 12-hour wear rather than not listed (longevity)

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Morphe ChromaPlus 12-Pan Eyeshadow Palette in Rose Frequency, against Ulta Beauty Collection Eyeshadow Singles in So Dreamy. Matched on pan 9. Every attribute compared, with its share of the score.

ComparedYour shadeSo DreamyClosest shade matchRose FrequencyScore
Shade match55% of overall88
Colour80#c56d80#c5727aClose colourColour difference 3.6 (0 is identical)
Depth98MediumMediumSameDepth difference 1.3 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall31
Finish5MetallicMatteDifferentMatte finish rather than metallic
Pigmentation65BuildableOpaqueSome differenceOpaque rather than buildable
Format100PowderPaletteCloseBoth powder
Wear & performance10% of overall · 1 of 3 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Crease resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists crease resistance
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 64/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Morphe ChromaPlus 12-Pan Eyeshadow Palette in Rose Frequency.

Different

  • Small colour difference on the swatch
  • Matte finish instead of metallic
  • Opaque pigmentation instead of buildable
  • Long-wearing longevity instead of not listed

Description and ingredients (information only, not scored)

Weighted ingredient similarity 22%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionNot listedNot listed
BasePowder-based, high siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

ColourPop Super Shock Shadow in Roy G. Biv, against Ulta Beauty Collection Eyeshadow Singles in So Dreamy. Every attribute compared, with its share of the score.

ComparedYour shadeSo DreamyClosest overall alternativeRoy G. BivScore
Shade match55% of overall85
Colour76#c56d80#c46470Close colourColour difference 4.1 (0 is identical)
Depth93MediumMediumSameDepth difference 3.5 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared86
Finish83MetallicGlitterCloseGlitter finish rather than metallic
Pigmentationnot comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Format100PowderPowderSameBoth powder
Wear & performance10% of overall · 1 of 3 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Crease resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists crease resistance
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 79/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ColourPop Super Shock Shadow in Roy G. Biv.

Same or better

  • $2 less
  • Same format: powder

Different

  • Small colour difference on the swatch
  • Long-wearing longevity instead of not listed

Description and ingredients (information only, not scored)

Weighted ingredient similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionNot listedmetallic mid-tone pink with gold flecks
BasePowder-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Morphe ChromaPlus 12-Pan Eyeshadow Palette Rose Frequency

Best price
$23Ulta BeautyUlta Beauty
Costs $14 more

Your shade $9 at Ulta Beauty

Closest overall alternative

ColourPop Super Shock Shadow Roy G. Biv

Match price
$7Ulta BeautyUlta Beauty
$2 less (22%)

Your shade $9 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.