CC+ Cream Full Coverage Color Correcting Foundation Deep Cool dupes and alternatives IT Cosmetics
4.2 (30,738)·Rich deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same natural finish· Claims a skin-like finish
Differences: Neutral rather than cool undertone· Medium rather than full coverage· Not marketed for oily/sensitive skin
Score details
Shade match
83
Finish & visual result
79
Wear & performance
68
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for oily/sensitive skin · Contains drying alcohol · No SPF
Retailer shade note: deep rich with neutral undertones
Matches: Same natural finish· Claims a blurring effect· Both claim long-wearing
Differences: Neutral rather than cool undertone· Medium rather than full coverage· Not marketed for combination/oily skin
Score details
Shade match
78
Finish & visual result
74
Wear & performance
80
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for combination/oily skin · Contains drying alcohol · No SPF
Matches: Very close colour· Claims a skin-like finish· Claims a blurring effect
Differences: Neutral rather than cool undertone· Matte rather than natural finish· Medium rather than full coverage
Score details
Shade match
87
Finish & visual result
58
Wear & performance
51
Skin suitability
100
Very close colour · Matte · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural finish · Medium rather than full coverage · Contains drying alcohol · No SPF
Matches: Near-identical swatch colour· Same natural finish· Claims a blurring effect
Differences: Neutral rather than cool undertone· Medium rather than full coverage· No long-wear claim
Score details
Shade match
88
Finish & visual result
74
Wear & performance
40
Skin suitability
40
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage · No long-wear claim · Not marketed for dry/oily/sensitive skin · No SPF
Matches: Same natural finish· Claims a blurring effect· Both claim long-wearing
Differences: Neutral rather than cool undertone· Medium rather than full coverage· Not marketed for oily/sensitive skin
Score details
Shade match
75
Finish & visual result
74
Wear & performance
80
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for oily/sensitive skin · Contains drying alcohol · No SPF
Retailer shade note: for very rich deep skin with neutral undertones
Matches: Same cool undertone· Claims a blurring effect· Both claim long-wearing
Differences: Matte rather than natural finish· Medium rather than full coverage· Not marketed for dry/sensitive skin
Score details
Shade match
83
Finish & visual result
62
Wear & performance
68
Skin suitability
60
Close colour · Matte · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · Not marketed for dry/sensitive skin · Contains drying alcohol · No SPF
Matches: Very close colour· Claims a skin-like finish· Claims a blurring effect
Differences: Neutral rather than cool undertone· Radiant rather than natural finish· Medium rather than full coverage
Score details
Shade match
83
Finish & visual result
58
Wear & performance
68
Skin suitability
60
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Medium rather than full coverage · Not marketed for normal/sensitive skin · No SPF
Retailer shade note: coffee - rich brown skin with neutral undertones
$35Ulta Beauty(product price)$4 less (10%)4.5 (732)
Matches: Very close colour· Same cool undertone· Claims a blurring effect
Differences: Matte rather than natural finish· Buildable rather than full coverage· No long-wear claim
Score details
Shade match
92
Finish & visual result
62
Wear & performance
40
Skin suitability
20
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than full coverage · No long-wear claim · Not marketed for normal/dry/oily/sensitive skin · No SPF
Retailer shade note: very rich with cool undertones for all-over
The closest shade to IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Deep Cool (Rich deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation in 20R Zzyzx, against IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Deep Cool. Every attribute compared, with its share of the score.
ComparedYour shadeDeep CoolClosest shade match20R ZzyzxHow they compareScore
Shade match55% of overall97
Colour60%95#3a2317#351f14Looks identicalColour difference 1.4 (0 is identical)
Finish & visual result25% of overall · 2 of 4 compared67
Finish35%56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage30%80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity30%70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall20
Skin type100%20Normal, dry, combination, oily, sensitiveSensitiveBoth marketed for sensitive skin
Overall match 80/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
NARS Natural Radiant Longwear Foundation in Majorca, against IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Deep Cool. Every attribute compared, with its share of the score.
ComparedYour shadeDeep CoolClosest overall alternativeMajorcaHow they compareScore
Shade match55% of overall89
Colour60%81#3a2317#472b1fClose colourColour difference 3.5 (0 is identical)
Overall match 85/100Shade match 89/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $16 more
