CC+ Cream Full Coverage Color Correcting Foundation Fair Ivory dupes and alternatives IT Cosmetics
4.2 (30,738)·Very fair · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Differences: Neutral rather than warm undertone· Radiant rather than natural finish· Buildable rather than full coverage
Score details
Shade match
89
Finish & visual result
67
Wear & performance
70
Skin suitability
100
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Buildable rather than full coverage · Contains drying alcohol · No SPF
The closest shade to IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Fair Ivory (Very fair · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 in Shade 1, against IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Fair Ivory. Every attribute compared, with its share of the score.
ComparedYour shadeFair IvoryClosest shade matchShade 1How they compareScore
Shade match55% of overall99
Colour60%99#edd6c1#edd5bfLooks identicalColour difference 0.5 (0 is identical)
Overall match 79/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Milani Conceal + Perfect 2-in-1 Foundation in Warm Porcelain, against IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Fair Ivory. Every attribute compared, with its share of the score.
ComparedYour shadeFair IvoryClosest overall alternativeWarm PorcelainHow they compareScore
Shade match55% of overall95
Colour60%92#edd6c1#f5d9c2Very close colourColour difference 1.9 (0 is identical)
Finish & visual result25% of overall · 2 of 4 compared76
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%100FullFullSameSame full coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type100%50Normal, dry, combination, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 89/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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