Beautler.Your beauty butler

CC+ Cream Full Coverage Color Correcting Foundation Deep Mocha dupes and alternatives IT Cosmetics

Rich deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick 560 Suede C

The equivalent shade: scored on colour, depth and undertone only.

The match
Lancôme
560 Suede C
Depth and undertone: Rich deep · Cool
Finish and coverage: Natural · Medium coverage
Shade match
97out of 100
Colour
96
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$46SephoraSephora
Costs $7 more

Your shade $39 at Sephora

SephoraView at Sephora

Closest overall alternative: e.l.f. Cosmetics Soft Glam Satin Foundation 61 Rich Cool

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
e.l.f. Cosmetics
61 Rich Cool
Depth and undertone: Rich deep · Cool
Finish and coverage: Natural · Medium coverage
Overall match
90out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
91
Wear (Wear & performance)
68
Skin (Skin suitability)
80
Match price
$8Ulta BeautyUlta Beauty
$31 less (79%)

Your shade $39 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Juvia's Place

    I am Magic Powder Foundation

    Niger - Deep Dark 2
    Shade match 94
    $20Ulta BeautyUlta Beauty(product price)$19 less (49%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)Same full coverage

    Differences: Matte rather than natural finishNo SPF

    Score details
    Shade match
    94
    Finish & visual result
    76
    Wear & performance
    80
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than natural finish · No SPF

    Medium confidence· Digital match

    View match
  2. #4 · Juvia's Place

    I Am My Skin Hydra-Tint Foundation Stick

    3 Katsina
    Shade match 91
    $12$20Ulta BeautyUlta Beauty$27 less (69%)

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Not marketed for dry/oily/sensitive skinNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    40

    Very close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Not marketed for dry/oily/sensitive skin · No SPF

    Retailer shade note: cool undertone for the richest of deep complexions

    Medium confidence· Digital match

    View match
  3. Shade match 95
    $40SephoraSephoraCosts $1 more

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Matte rather than natural finishNot marketed for dry/sensitive skinNo SPF

    Score details
    Shade match
    95
    Finish & visual result
    76
    Wear & performance
    76
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for dry/sensitive skin · No SPF

    Retailer shade note: for very deep skin with cool undertones

    Medium confidence· Digital match

    View match
  4. #6 · Maybelline

    Super Stay Lumi-Matte Foundation

    400
    Shade match 97
    $15.99Ulta BeautyUlta Beauty(product price)$23.01 less (59%)

    Matches: Near-identical swatch colourSame cool undertoneSame full coverage

    Differences: Matte rather than natural finishContains drying alcoholNo SPF

    Score details
    Shade match
    97
    Finish & visual result
    76
    Wear & performance
    54
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Matte rather than natural finish · Contains drying alcohol · No SPF

    Retailer shade note: cool undertones

    Medium confidence· Digital match

    View match
  5. #7 · PÜR

    4-in-1 Pressed Mineral Makeup SPF 15

    Truffle DPP4
    Shade match 94
    $34Ulta BeautyUlta Beauty(product price)$5 less (13%)

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Medium rather than full coverageNo long-wear claim

    Score details
    Shade match
    94
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim

    Retailer shade note: rich brown with pink undertones

    Medium confidence· Digital match

    View match
  6. Shade match 95
    $50SephoraSephoraCosts $11 more

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Medium rather than full coverageNot marketed for dry/oily skinNo SPF

    Score details
    Shade match
    95
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for dry/oily skin · No SPF

    Retailer shade note: Extra deep with cool undertones

    Medium confidence· Digital match

    View match
  7. #9 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    64 Rich Neutral
    Shade match 86
    $8Ulta BeautyUlta Beauty(product price)$31 less (79%)

    Matches: Very close colourSame natural finishBoth claim long-wearing

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNot marketed for sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    91
    Wear & performance
    68
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for sensitive skin · No SPF

    Retailer shade note: rich with neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · Sephora Collection

    Best Skin Ever Liquid Foundation

    39N
    Shade match 87
    $24SephoraSephora$15 less (38%)

    Matches: Very close colourSame natural finishBoth claim long-wearing

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    91
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for oily/sensitive skin · No SPF

    Retailer shade note: very deep with neutral undertones

    Medium confidence· Digital match

    View match
  9. #11 · Maybelline

    Lifter Stix Multi-Use Face Stick

    85
    Shade match 91
    $12.99Ulta BeautyUlta Beauty(product price)$26.01 less (67%)

    Matches: Same cool undertoneSame natural finishClaims not settling into lines

    Differences: No long-wear claimNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Natural finish

    Ingredients (not scored): 2% ingredient overlap

    Differences: No long-wear claim · No SPF

    Retailer shade note: cool very deep

    Medium confidence· Digital match

    View match
  10. #12 · NARS

    Light Reflecting Foundation

    Port Louis
    Shade match 82
    $55SephoraSephoraCosts $16 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly lighterNeutral rather than cool undertoneMedium rather than full coverage

    Score details
    Shade match
    82
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for oily/sensitive skin · No SPF

    Retailer shade note: D.75 - very rich deep with neutral undertones and a red tone

    Medium confidence· Digital match

    View match
  11. Shade match 85
    $40SephoraSephoraCosts $1 more

    Matches: Very close colourSame full coverageBoth claim long-wearing

    Differences: Neutral rather than cool undertoneMatte rather than natural finishNot marketed for dry/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    76
    Wear & performance
    76
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than natural finish · Not marketed for dry/sensitive skin · No SPF

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  12. #14 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Truffle Cake 580N
    Shade match 82
    $37SephoraSephora$2 less (5%)

    Matches: Near-identical swatch colourSame natural finishClaims a blurring effect

    Differences: Olive rather than cool undertoneBuildable rather than full coverageNot marketed for combination/sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    60

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Olive rather than cool undertone · Buildable rather than full coverage · Not marketed for combination/sensitive skin · No SPF

    Retailer shade note: Ultra Rich skin with neutral-olive undertones

    Medium confidence· Digital match

    View match
  13. #15 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Cool Espresso (C-116)
    Shade match 97
    $58SephoraSephoraCosts $19 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim long-wearing

    Differences: Matte rather than natural finishMedium rather than full coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    58
    Wear & performance
    61
    Skin suitability
    60

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than full coverage · Not marketed for dry/sensitive skin

    Retailer shade note: Rich, cool undertones

    Medium confidence· Digital match

    View match
  14. #16 · Juvia's Place

    I am Magic Natural Radiance Foundation

    130 Mali
    Shade match 81
    $14.40$24Ulta BeautyUlta Beauty$24.60 less (63%)

    Matches: Very close colourBoth claim long-wearing

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishMedium rather than full coverage

    Score details
    Shade match
    81
    Finish & visual result
    58
    Wear & performance
    100
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Medium rather than full coverage · No SPF

    Medium confidence· Digital match

    View match
  15. #17 · Kylie Cosmetics

    Skin Tint Blurring Elixir Foundation

    10C
    Shade match 97
    $35Ulta BeautyUlta Beauty(product price)$4 less (10%)

    Matches: Near-identical swatch colourSame cool undertoneSame natural finish

    Differences: Light rather than full coverageNot marketed for dry/oily/sensitive skinNo SPF

    Score details
    Shade match
    97
    Finish & visual result
    61
    Wear & performance
    54
    Skin suitability
    40

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Light rather than full coverage · Not marketed for dry/oily/sensitive skin · No SPF

    Retailer shade note: deep with cool, subtle rosy undertones

    Medium confidence· Digital match

    View match
  16. #18 · Juvia's Place

    I Am Magic Velvety Matte Foundation

    110 Senegal
    Shade match 81
    $24Ulta BeautyUlta Beauty(product price)$15 less (38%)

    Matches: Very close colourSame full coverageBoth claim long-wearing

    Differences: Slightly deeperNeutral rather than cool undertoneMatte rather than natural finish

    Score details
    Shade match
    81
    Finish & visual result
    76
    Wear & performance
    68
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Matte rather than natural finish · No SPF

    Retailer shade note: for the deepest darkest skin w/ a neutral undertone

    Medium confidence· Digital match

    View match
  17. #19 · Tarte

    Face Tape Full Coverage Foundation

    61N espresso neutral
    Shade match 92
    $42SephoraSephoraCosts $3 more

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Matte rather than natural finishNot marketed for dry/sensitive skinNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for dry/sensitive skin · No SPF

    Retailer shade note: very deep skin with a balance of warm & cool undertones

    High confidence· Digital match

    View match
  18. Shade match 84
    $50SephoraSephoraCosts $11 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNot marketed for dry/oily skin

    Score details
    Shade match
    84
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for dry/oily skin · No SPF

    Retailer shade note: Extra deep with neutral undertones

    Medium confidence· Digital match

    View match
  19. #21 · Tarte

    Maracuja Juicy Glow Tint

    61N Espresso Neutral
    Shade match 92
    $42Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colourSame cool undertoneClaims a blurring effect

    Differences: Radiant rather than natural finishMedium rather than full coverageNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    55
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Radiant rather than natural finish · Medium rather than full coverage · No SPF

    Retailer shade note: very deep skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  20. #22 · Dior

    Forever Skin Glow Foundation

    10N Neutral
    Shade match 83
    $60SephoraSephoraCosts $21 more

    Matches: Very close colour

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    83
    Finish & visual result
    67
    Wear & performance
    70
    Skin suitability
    100

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Buildable rather than full coverage · Contains drying alcohol · No SPF

    Retailer shade note: deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  21. Shade match 88
    $48SephoraSephoraCosts $9 more

    Matches: Near-identical swatch colourSame natural finishClaims a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    72
    Wear & performance
    58
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for dry/sensitive skin · No SPF

    Retailer shade note: for rich deep skintones with neutral undertones

    High confidence· Digital match

    View match
  22. #24 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Deep Rich 330 N
    Shade match 82
    $49SephoraSephoraCosts $10 more

    Matches: Very close colourSame natural finishClaims a skin-like finish

    Differences: Slightly deeperNeutral rather than cool undertoneMedium rather than full coverage

    Score details
    Shade match
    82
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for oily/sensitive skin · Contains drying alcohol · No SPF

    Retailer shade note: deep rich with neutral undertones

    Medium confidence· Digital match

    View match
  23. Shade match 84
    $41Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Very close colourSame natural finishClaims a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo SPF

    Score details
    Shade match
    84
    Finish & visual result
    73
    Wear & performance
    54
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No SPF

    Retailer shade note: deep neutral

    Medium confidence· Digital match

    View match
  24. Shade match 92
    $34SephoraSephora$5 less (13%)

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Medium rather than full coverageNot marketed for normal/dry/combination/oily skinNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    72
    Wear & performance
    54
    Skin suitability
    20

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for normal/dry/combination/oily skin · No SPF

    Retailer shade note: red undertone

    Medium confidence· Digital match

    View match
  25. #27 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NW57
    Shade match 89
    $39SephoraSephoraSame price

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Slightly deeperMatte rather than natural finishNot marketed for dry/combination/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    76
    Wear & performance
    49
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly deeper · Matte rather than natural finish · Not marketed for dry/combination/sensitive skin

    Retailer shade note: rich deep with red undertones

    Medium confidence· Digital match

    View match
  26. Shade match 86
    $8Ulta BeautyUlta Beauty(product price)$31 less (79%)

    Matches: Similar undertone (neutral vs cool)Same full coverageNo fragrance listed

    Differences: Matte rather than natural finishNo long-wear claimNo SPF

    Score details
    Shade match
    86
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Matte rather than natural finish · No long-wear claim · No SPF

    Retailer shade note: dark or deep skin tones with a neutral cool undertone

    Medium confidence· Digital match

    View match
  27. #29 · L'Oréal Paris

    True Match Super-Blendable Foundation

    C10 Cool Deep
    Shade match 88
    $13.99Ulta BeautyUlta Beauty(product price)$25.01 less (64%)

    Matches: Same cool undertoneSame natural finishClaims a skin-like finish

    Differences: Slightly lighterMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    72
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly lighter · Medium rather than full coverage · No long-wear claim · No SPF

    Medium confidence· Digital match

    View match
  28. Shade match 85
    $17.99$44SephoraSephora$21.01 less (54%)

    Matches: Similar undertone (neutral vs cool)Same full coverageClaims a blurring effect

    Differences: Matte rather than natural finishNot marketed for normal/dry/combination/oily skinNo SPF

    Score details
    Shade match
    85
    Finish & visual result
    70
    Wear & performance
    80
    Skin suitability
    20

    Close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for normal/dry/combination/oily skin · No SPF

    Retailer shade note: very deep, neutral rosy undertones

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Deep Mocha (Rich deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Sable

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Sable

    • Very close colour
    • Rich deep · Cool · rosy undertone

    $36

  2. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    17.5 Deep

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.5 Deep

    • Very close colour
    • Rich deep · Cool undertone

    $36

  3. Tarte Shape Tape Full Coverage Matte Concealer

    61N espresso neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 61N espresso neutral

    • Close colour
    • Rich deep · Cool undertone

    $32

  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    175

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 175

    • Very close colour
    • Rich deep · Neutral · neutral pink undertone

    $12.99

  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Brownie 8.5 Red

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Brownie 8.5 Red

    • Close colour
    • Rich deep · Cool undertone

    $31

  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    28C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 28C

    • Close colour
    • Rich deep · Cool undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick in 560 Suede C, against IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Deep Mocha. Every attribute compared, with its share of the score.

ComparedYour shadeDeep MochaClosest shade match560 Suede CScore
Shade match55% of overall97
Colour96#562f20#532f1fLooks identicalColour difference 1.2 (0 is identical)
Depth99Rich deepRich deepSameDepth difference: 0.7
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared74
Finish100NaturalNaturalSameSame natural finish
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combination, oily, sensitiveNormal, dry, oilyBoth marketed for normal/​dry/​oily skin
Overall match 83/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick in 560 Suede C.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same natural finish
  • Claims a blurring effect
  • Claims transfer resistance
  • Claims colour stability
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Medium rather than full coverage
  • Not marketed for combination/sensitive skin
  • No SPF

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeOil-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFSPF 50Not listed
OverlapWater-based vs oil-based; silicone high vs high

Why the closest overall alternative works

e.l.f. Cosmetics Soft Glam Satin Foundation in 61 Rich Cool, against IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Deep Mocha. Every attribute compared, with its share of the score.

ComparedYour shadeDeep MochaClosest overall alternative61 Rich CoolScore
Shade match55% of overall96
Colour94#562f20#5a3424Very close colourColour difference 1.6 (0 is identical)
Depth95Rich deepRich deepSameDepth difference: 2.8
Retailer descriptionVery deepRich deepSome differenceRetailer descriptions one depth band apart
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100NaturalNaturalSameSame natural finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall80
Skin type80Normal, dry, combination, oily, sensitiveCombination, dry, normal, oilyBoth marketed for normal/​dry/​combination/​oily skin
Overall match 90/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics Soft Glam Satin Foundation in 61 Rich Cool.

Same or better

  • $31 less
  • Very close colour
  • Same cool undertone
  • Same natural finish
  • Medium rather than full coverage
  • Both claim long-wearing
  • Claims not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Not marketed for sensitive skin
  • No SPF

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFSPF 50Not listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick 560 Suede C

Best price
$46SephoraSephora
Costs $7 more

Your shade $39 at Sephora

SephoraView at Sephora

Closest overall alternative

e.l.f. Cosmetics Soft Glam Satin Foundation 61 Rich Cool

Match price
$8Ulta BeautyUlta Beauty
$31 less (79%)

Your shade $39 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.