True to Myself Natural Matte Longwear Foundation 7 Light Warm dupes and alternatives Rare Beauty
4.6 (3,895)·Very fair · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same matte finish· Both claim a skin-like finish· Both claim a blurring effect
Differences: Neutral rather than warm undertone· Full rather than medium coverage· Does not claim colour stability
Score details
Shade match
81
Finish & visual result
94
Wear & performance
78
Skin suitability
92
Close colour · Matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than medium coverage · Does not claim colour stability · Contains listed fragrance · Contains drying alcohol
Retailer shade note: fair light with neutral undertone
$25Ulta Beauty(product price)$13 less (34%)4.2 (812)
Matches: Very close colour· Same warm undertone· Same medium coverage
Differences: Natural rather than matte finish· No blurring effect claimed· Does not claim transfer resistance
Score details
Shade match
95
Finish & visual result
76
Wear & performance
63
Skin suitability
69
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for sensitive skin
Retailer shade note: fair with warm yellow undertones
Matches: Near-identical swatch colour· Same warm undertone· Same medium coverage
Differences: Natural rather than matte finish· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
98
Finish & visual result
64
Wear & performance
78
Skin suitability
46
Looks identical · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Not marketed for oily/sensitive skin
Retailer shade note: very fair with yellow undertones
Matches: Near-identical swatch colour· Both claim a skin-like finish· Both claim a blurring effect
Differences: Neutral rather than warm undertone· Natural rather than matte finish· Full rather than medium coverage
Score details
Shade match
90
Finish & visual result
79
Wear & performance
66
Skin suitability
75
Looks identical · Natural · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than matte finish · Full rather than medium coverage · Does not claim transfer resistance · Does not claim colour stability · Not marketed for normal skin · Contains drying alcohol
Retailer shade note: very fair with neutral undertones
Matches: Same warm undertone· Same matte finish· Both claim a blurring effect
Differences: Full rather than medium coverage· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
89
Finish & visual result
82
Wear & performance
55
Skin suitability
75
Close colour · Matte · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: light to medium skin with warm, golden undertones
$25Ulta Beauty(product price)$13 less (34%)4.3 (340)
Matches: Very close colour· Same warm undertone· Same matte finish
Differences: Full rather than medium coverage· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
91
Finish & visual result
73
Wear & performance
55
Skin suitability
92
Very close colour · Matte · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Contains listed fragrance
Matches: Very close colour· Same warm undertone· Same medium coverage
Differences: Natural rather than matte finish· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
93
Finish & visual result
73
Wear & performance
63
Skin suitability
46
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for oily/sensitive skin
Retailer shade note: L0 - very light with warm undertones
Matches: Near-identical swatch colour· Same warm undertone· Same medium coverage
Differences: Radiant rather than matte finish· No blurring effect claimed· Does not claim transfer resistance
Score details
Shade match
99
Finish & visual result
60
Wear & performance
63
Skin suitability
46
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Radiant rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for combination/normal skin · Contains listed fragrance
Retailer shade note: very fair with warm golden undertones
Matches: Same warm undertone· Same matte finish· Both claim transfer resistance
Differences: Full rather than medium coverage· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
91
Finish & visual result
73
Wear & performance
55
Skin suitability
92
Close colour · Matte · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Contains listed fragrance
Matches: Same warm undertone· Same matte finish· Both claim a blurring effect
Differences: Full rather than medium coverage· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
88
Finish & visual result
82
Wear & performance
55
Skin suitability
75
Close colour · Matte · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: medium skin with warm, golden undertones
$11.19$15.99Ulta Beauty$26.81 less (71%)4.1 (9,493)
Matches: Same warm undertone· Same matte finish· Both claim transfer resistance
Differences: Full rather than medium coverage· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
88
Finish & visual result
73
Wear & performance
59
Skin suitability
92
Close colour · Matte · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Contains drying alcohol
Matches: Same matte finish· Both claim a blurring effect· Both claim transfer resistance
Differences: Neutral rather than warm undertone· Buildable rather than medium coverage· No skin-like finish claimed
Score details
Shade match
79
Finish & visual result
88
Wear & performance
67
Skin suitability
92
Close colour · Matte · Buildable coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim colour stability
Retailer shade note: very fair with neutral undertones
Matches: Very close colour· Same warm undertone· Both claim a skin-like finish
Differences: Natural rather than matte finish· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
93
Finish & visual result
70
Wear & performance
63
Skin suitability
46
Very close colour · Natural · Light coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Natural rather than matte finish · Light rather than medium coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for combination/oily skin
Matches: Very close colour· Same warm undertone· Same medium coverage
Differences: Radiant rather than matte finish· No blurring effect claimed· Does not claim transfer resistance
Score details
Shade match
97
Finish & visual result
60
Wear & performance
63
Skin suitability
46
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Radiant rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for combination/normal skin · Contains listed fragrance
Retailer shade note: very fair complexion with warm yellow undertone
$6.99Ulta Beauty(product price)$31.01 less (82%)3.8 (142)
Matches: Same warm undertone· Same matte finish· Same medium coverage
Differences: No skin-like finish claimed· No blurring effect claimed· No long-wear claim
Score details
Shade match
90
Finish & visual result
79
Wear & performance
40
Skin suitability
92
Close colour · Matte · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Does not claim a lightweight feel
Retailer shade note: fair with warm yellow undertones
Matches: Near-identical swatch colour· Same medium coverage· Both claim a blurring effect
Differences: Olive rather than warm undertone· Natural rather than matte finish· No skin-like finish claimed
Score details
Shade match
88
Finish & visual result
73
Wear & performance
55
Skin suitability
92
Looks identical · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Olive rather than warm undertone · Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Does not claim a lightweight feel
Matches: Near-identical swatch colour· Same matte finish· Both claim a blurring effect
Differences: Neutral rather than warm undertone· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
88
Finish & visual result
82
Wear & performance
63
Skin suitability
25
Looks identical · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for combination/oily/sensitive skin
Matches: Similar undertone (neutral vs warm)· Same matte finish· Both claim 12-hour wear
Differences: Full rather than medium coverage· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
85
Finish & visual result
73
Wear & performance
70
Skin suitability
75
Close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin
Retailer shade note: light with neutral peach undertones
$11.99Ulta Beauty(product price)$26.01 less (68%)4.4 (182,841)
Matches: Very close colour· Same matte finish· Same medium coverage
Differences: Olive rather than warm undertone· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
85
Finish & visual result
79
Wear & performance
66
Skin suitability
50
Very close colour · Matte · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Olive rather than warm undertone · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for combination/sensitive skin · Contains drying alcohol
Matches: Same matte finish· Both claim a skin-like finish· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
82
Finish & visual result
85
Wear & performance
51
Skin suitability
92
Close colour · Matte · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than medium coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability
Matches: Very close colour· Same matte finish· Both claim colour stability
Differences: Slightly cooler undertone· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
82
Finish & visual result
73
Wear & performance
74
Skin suitability
69
Very close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly cooler undertone · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin
Retailer shade note: very fair, cool-neutral undertones
$13.99Ulta Beauty(product price)$24.01 less (63%)4.3 (33,167)
Matches: Same warm undertone· Same medium coverage· Both claim a skin-like finish
Differences: Natural rather than matte finish· No blurring effect claimed· No long-wear claim
Score details
Shade match
88
Finish & visual result
76
Wear & performance
40
Skin suitability
92
Close colour · Natural · Medium coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Natural rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Does not claim a lightweight feel
Matches: Similar undertone (neutral vs warm)· Both claim a skin-like finish· Both claim a blurring effect
Differences: Natural rather than matte finish· Light rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
84
Finish & visual result
79
Wear & performance
61
Skin suitability
50
Close colour · Natural · Light coverage
Ingredients (not scored): 30% ingredient overlap
Differences: Natural rather than matte finish · Light rather than medium coverage · Does not claim transfer resistance · Does not claim colour stability · Not marketed for oily/sensitive skin
Retailer shade note: fair with warm neutral undertones
Matches: Similar undertone (neutral vs warm)· Same medium coverage· Both claim a blurring effect
Differences: Natural rather than matte finish· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
86
Finish & visual result
73
Wear & performance
63
Skin suitability
46
Close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for oily/sensitive skin
Retailer shade note: very fair, warm-neutral undertones
$25Ulta Beauty(product price)$13 less (34%)4.3 (340)
Matches: Very close colour· Same matte finish· Both claim transfer resistance
Differences: Neutral rather than warm undertone· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
83
Finish & visual result
73
Wear & performance
55
Skin suitability
92
Very close colour · Matte · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Contains listed fragrance
The closest shade to Rare Beauty True to Myself Natural Matte Longwear Foundation 7 Light Warm (Very fair · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Kryolan Professional Makeup Natural Fluid Foundation in NY 2, against Rare Beauty True to Myself Natural Matte Longwear Foundation in 7 Light Warm. Every attribute compared, with its share of the score.
ComparedYour shade7 Light WarmClosest shade matchNY 2How they compareScore
Shade match55% of overall99
Colour60%98#fdead1#fcead3Looks identicalColour difference 0.7 (0 is identical)
Overall match 84/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Kryolan Professional Makeup Digital Complexion Fluid Foundation in Y 21, against Rare Beauty True to Myself Natural Matte Longwear Foundation in 7 Light Warm. Every attribute compared, with its share of the score.
ComparedYour shade7 Light WarmClosest overall alternativeY 21How they compareScore
Shade match55% of overall90
Colour60%96#fdead1#f9e9d2Looks identicalColour difference 1.2 (0 is identical)
Overall match 86/100Shade match 90/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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