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True to Myself Natural Matte Longwear Foundation 8 Light Cool dupes and alternatives Rare Beauty

Fair · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation Fair 10 Cool

The equivalent shade: scored on colour, depth and undertone only.

Closest overall alternative: Tarte Face Tape Full Coverage Foundation 20B Light Beige

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 99
    $41Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Near-identical swatch colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishDoes not claim transfer resistanceDoes not claim colour stability

    Score details
    Shade match
    99
    Finish & visual result
    85
    Wear & performance
    55
    Skin suitability
    92

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim transfer resistance · Does not claim colour stability

    Retailer shade note: fair light cool

    High confidence· Digital match

    View match
  2. #4 · Tarte

    Face Tape Full Coverage Foundation

    18B Fair-Light Beige
    Shade match 96
    $42SephoraSephoraCosts $4 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedDoes not claim colour stability

    Score details
    Shade match
    96
    Finish & visual result
    82
    Wear & performance
    73
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for sensitive skin · Contains listed fragrance

    Retailer shade note: fair to light skin with cool, pink or rosy undertones

    High confidence· Digital match

    View match
  3. #5 · Natasha Denona

    HY-GLAM Powder Foundation

    R2
    Shade match 98
    $55Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: No long-wear claimDoes not claim transfer resistanceDoes not claim colour stability

    Score details
    Shade match
    98
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    25

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Not marketed for normal/oily/sensitive skin

    Retailer shade note: fair-light rosy

    High confidence· Digital match

    View match
  4. #6 · Temptu

    Perfect Canvas Foundation

    0.5C Alabaster
    Shade match 96
    $34Ulta BeautyUlta Beauty$4 less (11%)

    Matches: Very close colourSame cool undertoneBoth claim a skin-like finish

    Differences: Natural matte rather than matte finishBuildable rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    83
    Wear & performance
    78
    Skin suitability
    50

    Very close colour · Natural matte · Buildable coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Natural matte rather than matte finish · Buildable rather than medium coverage · No blurring effect claimed · Does not claim colour stability

    Retailer shade note: very fair shade with cool undertones

    Medium confidence· Digital match

    View match
  5. #7 · Laura Mercier

    Tinted Blur Balm Skin Tint

    Shade 01
    Shade match 95
    $44SephoraSephoraCosts $6 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)Same matte finish

    Differences: Light rather than medium coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    82
    Wear & performance
    78
    Skin suitability
    75

    Looks identical · Matte · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Light rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: Fair with neutral cool undertones

    High confidence· Digital match

    View match
  6. Shade match 96
    $45Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNo blurring effect claimedDoes not claim colour stability

    Score details
    Shade match
    96
    Finish & visual result
    85
    Wear & performance
    59
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Full rather than medium coverage · No blurring effect claimed · Does not claim colour stability · Contains drying alcohol

    Retailer shade note: for fair cool skin with a pink hue

    High confidence· Digital match

    View match
  7. Shade match 98
    $52Ulta BeautyUlta BeautyCosts $14 more

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    98
    Finish & visual result
    73
    Wear & performance
    70
    Skin suitability
    75

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: very light with cool pink undertones

    High confidence· Digital match

    View match
  8. #10 · Laura Mercier

    Tinted Blur Balm Skin Tint

    Shade 00
    Shade match 89
    $44SephoraSephoraCosts $6 more

    Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    78
    Skin suitability
    75

    Looks identical · Matte · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than cool undertone · Light rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: very Fair with neutral undertones

    High confidence· Digital match

    View match
  9. #11 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    O 11
    Shade match 89
    $46.90Ulta BeautyUlta Beauty(product price)Costs $8.90 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Buildable rather than medium coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    88
    Wear & performance
    63
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Contains drying alcohol

    Medium confidence· Digital match

    View match
  10. Shade match 94
    $41Ulta BeautyUlta BeautyCosts $3 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)Same matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    94
    Finish & visual result
    73
    Wear & performance
    74
    Skin suitability
    69

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: very fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  11. #13 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Ivory (C-024)
    Shade match 91
    $58SephoraSephoraCosts $20 more

    Matches: Very close colourSimilar undertone (neutral vs cool)Same matte finish

    Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim colour stability

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    70
    Skin suitability
    75

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Not marketed for sensitive skin · Contains listed fragrance

    Retailer shade note: Extra light, cool neutral undertones

    High confidence· Digital match

    View match
  12. Shade match 99
    $46Ulta BeautyUlta BeautyCosts $8 more

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    99
    Finish & visual result
    85
    Wear & performance
    49
    Skin suitability
    25

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Full rather than medium coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Not marketed for normal/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: Very Fair with cool pink undertones

    Medium confidence· Digital match

    View match
  13. #15 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    P 03
    Shade match 87
    $46.90Ulta BeautyUlta Beauty(product price)Costs $8.90 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Buildable rather than medium coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    63
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Contains drying alcohol

    Medium confidence· Digital match

    View match
  14. #16 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    1N Marzipan
    Shade match 85
    $54Ulta BeautyUlta Beauty(product price)Costs $16 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    85
    Finish & visual result
    88
    Wear & performance
    67
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim colour stability

    Retailer shade note: fair with neutral undertones

    High confidence· Digital match

    View match
  15. #17 · L'Oréal Paris

    True Match Super-Blendable Foundation

    C1.5 Cool Light
    Shade match 98
    $13.99Ulta BeautyUlta Beauty(product price)$24.01 less (63%)

    Matches: Near-identical swatch colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    98
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    92

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  16. #18 · Drunk Elephant

    Kamo Triple-Peptide Multi-Use Serum Foundation

    Fair 2C
    Shade match 96
    $42SephoraSephoraCosts $4 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim a skin-like finish

    Differences: Natural rather than matte finishFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    46

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for combination/sensitive skin

    Retailer shade note: Very Fair with Cool Undertones

    High confidence· Digital match

    View match
  17. Shade match 93
    $50SephoraSephoraCosts $12 more

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    93
    Finish & visual result
    73
    Wear & performance
    66
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for oily skin

    Retailer shade note: Light with cool undertones

    High confidence· Digital match

    View match
  18. Shade match 98
    $45Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim transfer resistance

    Differences: Natural rather than matte finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    98
    Finish & visual result
    58
    Wear & performance
    67
    Skin suitability
    92

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: level-two fair with a cool undertone

    High confidence· Digital match

    View match
  19. #21 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    N4
    Shade match 88
    $39SephoraSephoraCosts $1 more

    Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    82
    Wear & performance
    70
    Skin suitability
    75

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: very fair beige with neutral undertones for light skin

    High confidence· Digital match

    View match
  20. Shade match 99
    $46Ulta BeautyUlta BeautyCosts $8 more

    Matches: Near-identical swatch colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    99
    Finish & visual result
    85
    Wear & performance
    49
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Natural rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Not marketed for combination/normal/oily/sensitive skin

    Retailer shade note: Very Fair with cool pink undertones

    Medium confidence· Digital match

    View match
  21. #23 · Natasha Denona

    HY-GLAM Powder Foundation

    N3
    Shade match 88
    $55Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    25

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Not marketed for normal/oily/sensitive skin

    Retailer shade note: light neutral

    High confidence· Digital match

    View match
  22. Shade match 93
    $64SephoraSephoraCosts $26 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim colour stability

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    59
    Skin suitability
    50

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Not marketed for normal/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with pink undertones

    High confidence· Digital match

    View match
  23. Shade match 95
    $52SephoraSephoraCosts $14 more

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    73
    Wear & performance
    63
    Skin suitability
    46

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with rosy undertones

    High confidence· Digital match

    View match
  24. Shade match 89
    $36SephoraSephora$2 less (5%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    63
    Skin suitability
    46

    Looks identical · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · No blurring effect claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for normal/sensitive skin

    Retailer shade note: light / medium - neutral

    Medium confidence· Digital match

    View match
  25. #27 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    9C Supreme
    Shade match 97
    $47SephoraSephoraCosts $9 more

    Matches: Near-identical swatch colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    44
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for sensitive skin

    Retailer shade note: light-medium cool

    Medium confidence· Digital match

    View match
  26. Shade match 86
    $39.50Ulta BeautyUlta Beauty(product price)Costs $1.50 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    49
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability

    Retailer shade note: for very light neutral skin with a peach hue

    High confidence· Digital match

    View match
  27. Shade match 96
    $38SephoraSephoraSame price

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    64
    Wear & performance
    58
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for sensitive skin

    Retailer shade note: light-medium (cool)

    Medium confidence· Digital match

    View match
  28. Shade match 90
    $50SephoraSephoraCosts $12 more

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    66
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for oily skin

    Retailer shade note: Extra light with neutral undertones

    High confidence· Digital match

    View match
  29. #31 · Doll 10

    Peptide Bounce Balm Foundation

    Fair
    Shade match 99
    $44Ulta BeautyUlta BeautyCosts $6 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    99
    Finish & visual result
    67
    Wear & performance
    51
    Skin suitability
    25

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Not marketed for combination/oily/sensitive skin

    Retailer shade note: Very Fair with cool pink undertones

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to Rare Beauty True to Myself Natural Matte Longwear Foundation 8 Light Cool (Fair · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    150C

    Rare Beauty Liquid Touch Brightening Concealer, shade 150C

    • Looks identical
    • Fair · Cool undertone

    $24

  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    4 Fair-Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 4 Fair-Medium

    • Looks identical
    • Fair · Cool undertone

    $36

  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    2C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 2C

    • Very close colour
    • Very fair · Cool undertone

    $30

  4. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    200

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 200

    • Very close colour
    • Fair · Cool undertone

    $30

  5. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Nude

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Nude

    • Very close colour
    • Fair · Cool · rosy undertone

    $36

  6. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Very Fair 0.5C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Very Fair 0.5C

    • Very close colour
    • Fair · Cool · pink undertone

    $31

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation in Fair 10 Cool, against Rare Beauty True to Myself Natural Matte Longwear Foundation in 8 Light Cool. Every attribute compared, with its share of the score.

ComparedYour shade8 Light CoolClosest shade matchFair 10 CoolScore
Shade match55% of overall99
Colour99#f4cab4#f5cbb4Looks identicalColour difference 0.5 (0 is identical)
Depth99FairFairSameDepth difference: 0.4
Retailer descriptionNot statedVery fairNo depth word in one descriptionNot compared
Undertone100CoolCool · pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall55
Longevity208-hour wear24-hour wearDifferent24-hour wear claimed against 8-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Combination, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​normal/​oily/​sensitive skin
Overall match 86/100Shade match 99/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation in Fair 10 Cool.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Full rather than medium coverage
  • Both claim transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • No blurring effect claimed
  • Does not claim colour stability

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs high

Why the closest overall alternative works

Tarte Face Tape Full Coverage Foundation in 20B Light Beige, against Rare Beauty True to Myself Natural Matte Longwear Foundation in 8 Light Cool. Every attribute compared, with its share of the score.

ComparedYour shade8 Light CoolClosest overall alternative20B Light BeigeScore
Shade match55% of overall97
Colour95#f4cab4#f0cbb6Looks identicalColour difference 1.4 (0 is identical)
Depth100FairFairSameDepth difference: 0.2
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone100CoolCool · pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall82
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall73
Longevity808-hour wear12-hour wearClose12-hour wear claimed against 8-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Combination, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 88/100Shade match 97/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Face Tape Full Coverage Foundation in 20B Light Beige.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Full rather than medium coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Both claim transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • Does not claim colour stability
  • Not marketed for sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high

Where to buy

Closest shade match

bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation Fair 10 Cool

Best price
$42Ulta BeautyUlta Beauty
Costs $4 more

Your shade $38 at Sephora

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Tarte Face Tape Full Coverage Foundation 20B Light Beige

Best price
$42SephoraSephora
Costs $4 more

Your shade $38 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.